In this episode, we’re joined by digital marketing strategist and ad specialist Natalie Alaimo, who’s on a mission to free smart, ambitious women from the exhausting cycle of feast-or-famine income, constant content creation, and unpredictable marketing results. We talk about: The turning point that led Natalie from organic-only strategies to mastering Facebook & Instagram adsWhy organic reach is down 30% and what to do insteadThe real purpose of paid ads (hint: it’s not always about the ...
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In this episode, we’re joined by digital marketing strategist and ad specialist Natalie Alaimo, who’s on a mission to free smart, ambitious women from the exhausting cycle of feast-or-famine income, constant content creation, and unpredictable marketing results. We talk about: The turning point that led Natalie from organic-only strategies to mastering Facebook & Instagram adsWhy organic reach is down 30% and what to do insteadThe real purpose of paid ads (hint: it’s not always about the ...
Episode 26: Driving success in small business strategy with Tom Ricca-McCarthy
The 7% Club
44 minutes
1 year ago
Episode 26: Driving success in small business strategy with Tom Ricca-McCarthy
In this episode, Jenny Stilwell sits down with Tom Ricca-McCarthy, CEO and founder of GetLucidity, to discuss effective strategy execution. Tom shares insights from his tech background and explains how his passion for strategy led him to create GetLucidity. They explore the importance of continuous strategic planning and companies' common challenges in this process. Tom stresses the need for simplicity in strategy development, advocating for clear communication and proactive team engagement. ...
The 7% Club
In this episode, we’re joined by digital marketing strategist and ad specialist Natalie Alaimo, who’s on a mission to free smart, ambitious women from the exhausting cycle of feast-or-famine income, constant content creation, and unpredictable marketing results. We talk about: The turning point that led Natalie from organic-only strategies to mastering Facebook & Instagram adsWhy organic reach is down 30% and what to do insteadThe real purpose of paid ads (hint: it’s not always about the ...
