In this week’s throwback episode of The 20% Podcast, I had the pleasure of sitting down with Dom Odoguardi, a GTM leader at Trellus who has been sharpening his entrepreneurial skills long before stepping into the startup world. From running social media and managing 94 interns in college to leading Sales, Marketing, and Community at an early stage company, Dom shares the lessons he’s learned from both structured and chaotic environments.
Key topics include:
Growing up as a first-generation Italian American and the influence of early experiences
The transition from selling pizza (no pineapple allowed) to managing large teams
How real world experience shaped his perspective on Sales, Marketing, and Entrepreneurship
The importance of demand generation and social selling
Why cross-functional collaboration is the secret to early stage GTM success
His hot take: Social selling is actually marketing
This conversation is packed with advice for anyone navigating the world of startups, sales, and content driven demand generation.
Please enjoy this week’s episode with Dom Odoguardi.
I am now in the early stages of writing my first book! It will cover my journey into sales, the lessons learned, and include stories and advice from top sales professionals around the world. I’m excited to share these interviews and bring you along on this journey!
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