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The 100 Marketers Project
Dealer OMG
12 episodes
1 week ago
🎙 Episode 12 — Brandon Price, Digital Marketing Director at Cavender Auto Family In this episode of 100 Marketers, we sit down with Brandon Price, Digital Marketing Director for the Cavender Auto Family, to unpack how he scaled marketing across twelve brands and seventeen rooftops. Brandon shares his journey from selling cars and working the service drive to leading a fourteen-person in-house marketing team that functions like a full-service agency. Listeners will learn how Cavender Auto appr...
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Automotive
Business,
Marketing,
Leisure
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🎙 Episode 12 — Brandon Price, Digital Marketing Director at Cavender Auto Family In this episode of 100 Marketers, we sit down with Brandon Price, Digital Marketing Director for the Cavender Auto Family, to unpack how he scaled marketing across twelve brands and seventeen rooftops. Brandon shares his journey from selling cars and working the service drive to leading a fourteen-person in-house marketing team that functions like a full-service agency. Listeners will learn how Cavender Auto appr...
Show more...
Automotive
Business,
Marketing,
Leisure
Episodes (12/12)
The 100 Marketers Project
Episode 12 – Brandon Price, Digital Marketing Director at Cavender Auto Family
🎙 Episode 12 — Brandon Price, Digital Marketing Director at Cavender Auto Family In this episode of 100 Marketers, we sit down with Brandon Price, Digital Marketing Director for the Cavender Auto Family, to unpack how he scaled marketing across twelve brands and seventeen rooftops. Brandon shares his journey from selling cars and working the service drive to leading a fourteen-person in-house marketing team that functions like a full-service agency. Listeners will learn how Cavender Auto appr...
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1 week ago
35 minutes

The 100 Marketers Project
Episode 11 - Michael Moushon - Marketing & Technology Director, Jenkins Auto Group
🎙 Episode 11 — Michael “Mouch” Moushon, Marketing & Technology Director at Jenkins Auto Group In this episode of 100 Marketers, we talk with Michael Moushon, known in the industry as “Mouch,” about balancing data, technology, and people inside a fast-growing automotive group. As the Marketing & Technology Director for Jenkins Auto Group, Michael shares how he manages marketing across multiple rooftops, integrates new stores, and builds smarter systems for collaboration, data, and cust...
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2 weeks ago
28 minutes

The 100 Marketers Project
Episode 10 – Scott Skougard, Marketing Director at Roseville Kia
🎙️ Episode 10 – Scott Skougard, Marketing Director at Roseville Kia Podcast: The 100 Marketers Project Hosts: Andrew Street (DealerOMG), Matthew Davis (TradePending) In this episode of The 100 Marketers Project, we sit down with Scott Skougard, Marketing Director at Roseville Kia, who’s redefining what it means to run a dealership marketing operation. Scott shares how his store went from 23rd to 1st in their district in just 60 days, and the mindset, training, and unconventional marketing str...
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3 weeks ago
46 minutes

The 100 Marketers Project
Episode 9 – Matt Like, E-Commerce Director and Marietta Parente, Regional Marketing Director at Morgan Auto Group
🎙️ Episode 9 – Matt Like, E-Commerce Director and Marietta Parente, Regional Marketing Director at Morgan Auto Group Podcast: The 100 Marketers Project Hosts: Andrew Street (DealerOMG), Matthew Davis (TradePending) In this episode of The 100 Marketers Project, we sit down with Matt and Marietta of Morgan Auto Group, one of the largest and fastest-growing dealer groups in the U.S. They share how they’ve scaled marketing and e-commerce across more than 70 rooftops while keeping operations effic...
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1 month ago
46 minutes

The 100 Marketers Project
Episode 8 – Steve Schmith, Director of Marketing & Strategy at Travers Automotive & RV Group
🎙️ Episode 8 – Steve Schmith, Director of Marketing & Strategy at Travers Automotive & RV Group Podcast: The 100 Marketers Project Hosts: Andrew Street (DealerOMG), Matthew Davis (TradePending) In this episode, Andrew sits down with Steve Schmith, Director of Marketing & Strategy for Travers Automotive & RV Group in St. Louis. With more than 25 years in automotive marketing and data strategy—but only months on the dealer side—Steve shares a unique perspective on what it takes ...
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1 month ago
44 minutes

The 100 Marketers Project
Episode 7 – Brandon Redwine, Digital Marketing & BDC Director at Yokem Toyota
🎙️ Episode 7 – Brandon Redwine, Digital Marketing & BDC Director at Yokem Toyota Podcast: The 100 Marketers Project Hosts: Andrew Street (DealerOMG), Matthew Davis (TradePending) In this episode of The 100 Marketers Project, Andrew Street (Dealer OMG) and Matthew Davis (TradePending) sit down with Brandon Redwine, who oversees both digital marketing and BDC at Yokem Toyota in Shreveport, Louisiana. Brandon shares how his team is consistently moving 120–130 units a month despite thin new c...
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1 month ago
30 minutes

The 100 Marketers Project
Episode 6 – Joe Brown, Chief Marketing Officer at Frank Leta Automotive Group
🎙️ Episode 6 – Joe Brown, Chief Marketing Officer at Frank Leta Automotive Group Podcast: The 100 Marketers Project Hosts: Andrew Street (DealerOMG), Matthew Davis (TradePending) In this episode of the 100 Marketers Project, Andrew and Matt sit down with Joe Brown, CMO at Frank Leta Automotive Group. Joe shares his journey in automotive marketing, how his team tests new strategies, and why balancing data with gut instincts has driven real success. From evolving websites to experimenting with ...
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2 months ago
45 minutes

The 100 Marketers Project
Episode 5 – Gary Ladue, Marketing Director at Modern Automotive Network
🎙️ Episode 5 – Gary Ladue, Marketing Director at Modern Automotive Network Podcast: The 100 Marketers Project Hosts: Andrew Street (DealerOMG), Matthew Davis (TradePending) In this episode of The 100 Marketers Project, we sit down with Gary Ladue, Marketing Director at Modern Automotive Network. Gary shares how his team approaches automotive marketing across multiple rooftops, balancing brand consistency with local dealership needs. From his philosophy on vendor partnerships to his take on di...
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2 months ago
37 minutes

The 100 Marketers Project
Episode 4 – Brian Ortega, Creative Director at Valley Hi Toyota & Kia
🎙️ Brian Ortega, Creative Director at Valley Hi Toyota & Kia Podcast: The 100 Marketers Project Hosts: Andrew Street (DealerOMG), Matthew Davis (TradePending) In this episode of 100 Marketers, we sit down with Brian Ortega, Creative Director for Valley Hi Toyota and Kia, who has built a reputation for blending sharp marketing strategy with laugh-out-loud creativity. Brian shares how he approaches dealership branding, the role of community-driven campaigns, and why thinking outside the box...
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2 months ago
37 minutes

The 100 Marketers Project
Episode 3 – Dustin Schuler, Director of Marketing at Bud Clary Auto Group
🎙️ Dustin Schuler, Director of Marketing at Bud Clary Auto Group Podcast: The 100 Marketers Project Hosts: Andrew Street (DealerOMG), Matthew Davis (TradePending) In this episode, we sit down with Dustin Schuler, who climbed the ranks from dealership intern to Director of Marketing for Bud Clary Auto Group—now overseeing marketing across 14 franchise dealerships, government fleet centers, and retail stores. Dustin shares his journey, the strategies driving their success in used car acquisitio...
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2 months ago
29 minutes

The 100 Marketers Project
Episode 2 – Alex Gauthier, Director of Marketing at Heuberger Subaru
🎙️ Episode 2 – Alex Gauthier, Director of Marketing at Heuberger Subaru Podcast: The 100 Marketers Project Hosts: Andrew Street (DealerOMG), Matthew Davis (TradePending) Guest: Alex Gauthier, Director of Marketing at Heuberger Subaru In Episode 2 of The 100 Marketers Project, Andrew Street and Matthew Davis talk with Alex Gauthier, the Director of Marketing at Heuberger Subaru—one of the highest volume Subaru dealerships in the U.S. Alex shares what it’s like being one of the only marketers g...
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3 months ago
38 minutes

The 100 Marketers Project
Episode 1 - Tyler Rauch, Marketing Director at Superior Automotive Group
🎙 Episode 1 – Tyler Rauch, Marketing Director at Superior Automotive Group Podcast: The 100 Marketers Project Hosts: Andrew Street (Dealer OMG), Matthew Davis (TradePending) Guest: Tyler Rauch, Marketing Director at Superior Automotive Group In the premiere episode of The 100 Marketers Project, we sit down with Tyler Rauch—Marketing Director at Superior Automotive Group—to explore how he’s scaled strategy across 16 rooftops, built out an in-house creative team, and cut through vendor buzzwo...
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3 months ago
35 minutes

The 100 Marketers Project
🎙 Episode 12 — Brandon Price, Digital Marketing Director at Cavender Auto Family In this episode of 100 Marketers, we sit down with Brandon Price, Digital Marketing Director for the Cavender Auto Family, to unpack how he scaled marketing across twelve brands and seventeen rooftops. Brandon shares his journey from selling cars and working the service drive to leading a fourteen-person in-house marketing team that functions like a full-service agency. Listeners will learn how Cavender Auto appr...