"New age man, it's your time. To be unapologetically triumphant, to seize precisely what you desire, you need the tools, and this is the forge where they're crafted. I’m Bertrand H. Ngampa, your host at 'The New Age Man' podcast, and I’m here to dissect the wisdom from a diverse lineup of world-class experts, entrepreneurs, celebrities, and influential personas, ensuring you get the insights that are usually kept locked away. We aren’t just stopping there. Expect the unexpected with a spectrum of guests ranging from strippers and sex workers to successful business mavens and scientists. Yes, I’m bringing in my mom, my friends, and my family to spill truths, because what's more real than family? This isn’t just about conversations; it's about action, it’s about sculpting the absolute best version of you. Your grandest self is not a dream; it’s a reality waiting to be unveiled. Dive deeper and explore more content that’s waiting for you at www.1pmman.com. Together, let's redefine what it means to be a man in this new age."
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"New age man, it's your time. To be unapologetically triumphant, to seize precisely what you desire, you need the tools, and this is the forge where they're crafted. I’m Bertrand H. Ngampa, your host at 'The New Age Man' podcast, and I’m here to dissect the wisdom from a diverse lineup of world-class experts, entrepreneurs, celebrities, and influential personas, ensuring you get the insights that are usually kept locked away. We aren’t just stopping there. Expect the unexpected with a spectrum of guests ranging from strippers and sex workers to successful business mavens and scientists. Yes, I’m bringing in my mom, my friends, and my family to spill truths, because what's more real than family? This isn’t just about conversations; it's about action, it’s about sculpting the absolute best version of you. Your grandest self is not a dream; it’s a reality waiting to be unveiled. Dive deeper and explore more content that’s waiting for you at www.1pmman.com. Together, let's redefine what it means to be a man in this new age."
The Book is the Business: How to Build Authority and Automate Sales | 1PM: 095
The 1% Man Podcast
6 minutes 25 seconds
6 months ago
The Book is the Business: How to Build Authority and Automate Sales | 1PM: 095
Show Notes:
In this tactical solo episode, Bertrand pulls back the curtain on why every serious business owner needs a book — not for ego, but for marketing dominance. He shares a live breakdown of how he would scale a supplement brand like Gray Matter using a book-based funnel strategy to create instant trust, build a paying audience, and lock in long-term sales.
You’ll learn why a book is the ultimate trust anchor in a skeptical world, how to weave product sales inside your book and digital programs, and why this strategy works for any industry — from supplements to cleaning services to coaching.
Bertrand also shares behind-the-scenes insights into how he’s using this method to build his own health and wealth empire.
What Listeners Will Learn:
Why a book makes you an instant expert in today’s marketplace.
How to use a book to turn strangers into paying customers who already trust you.
Why selling $5–$20 books is smarter than giving away free lead magnets.
The blueprint for creating a book funnel that sells your core product (Gray Matter, supplements, services, etc.) on the backend.
How to create a 30-day challenge that drives community, loyalty, and automatic reorders.
❓ Reflection Question to Prompt Listener Growth:
What book could you write that would position you as the authority in your industry — and also sell your backend products or services naturally? (Start brainstorming your first 3 chapter ideas.)
CTA (Call To Action):
➡️ Order the Ascension Journal on Amazon now — and start tracking your growth like a 1% Man. ➡️ Share this podcast episode with a brother building his empire — and tag me on all platforms @bngampa. ➡️ Interested in Gray Matter? Use My exculsive link Click here
The 1% Man Podcast
"New age man, it's your time. To be unapologetically triumphant, to seize precisely what you desire, you need the tools, and this is the forge where they're crafted. I’m Bertrand H. Ngampa, your host at 'The New Age Man' podcast, and I’m here to dissect the wisdom from a diverse lineup of world-class experts, entrepreneurs, celebrities, and influential personas, ensuring you get the insights that are usually kept locked away. We aren’t just stopping there. Expect the unexpected with a spectrum of guests ranging from strippers and sex workers to successful business mavens and scientists. Yes, I’m bringing in my mom, my friends, and my family to spill truths, because what's more real than family? This isn’t just about conversations; it's about action, it’s about sculpting the absolute best version of you. Your grandest self is not a dream; it’s a reality waiting to be unveiled. Dive deeper and explore more content that’s waiting for you at www.1pmman.com. Together, let's redefine what it means to be a man in this new age."
