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That UGC Mum
Xanthe
38 episodes
21 minutes ago
The User Generated Content Podcast For mums who want to have it all. I’m talking about the feminine urge to be there for your kids at the drop of a hat, never miss a sports carnival… but also the feminine urge to build a god damn empire. Hosted by me, Xanthe
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All content for That UGC Mum is the property of Xanthe and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The User Generated Content Podcast For mums who want to have it all. I’m talking about the feminine urge to be there for your kids at the drop of a hat, never miss a sports carnival… but also the feminine urge to build a god damn empire. Hosted by me, Xanthe
Show more...
Marketing
Business
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Things I No Longer Do as a UGC Creator
That UGC Mum
27 minutes 58 seconds
5 months ago
Things I No Longer Do as a UGC Creator

In this deeply honest solo episode, I’m sharing the unfiltered list of things I no longer do as a UGC creator—and the powerful shifts I made that changed everything.

This isn’t about judgment or doing it “right.” It’s about creating a business rooted in integrity, resonance, and real alignment with the life I want to live. From saying no to unpaid work to ditching the content hamster wheel, I walk you through the boundaries I’ve built to protect my energy, honour my worth, and raise my revenue—without burning out.

Whether you’re new to UGC or knee-deep in brand deals, this episode is your permission slip to opt out of the noise and anchor into your own rhythm.


We’ll cover:

✨ Why I’ve never done UGC for free—and how I negotiate with grace

✨ The gigs I say no to (even if they pay)

✨ Why one-off videos are rarely worth it

✨ What makes me walk away from agencies (and never look back)

✨ Why discounting my rates is a hard no

✨ Ditching the trends in favour of intuition

✨ Letting go of comparison, hustle, and scrolling

✨ Building a business that supports your life—not swallows it


Closing reminder:

Every “no” makes room for a deeper, more aligned “yes.” You’re allowed to create from overflow, not obligation.


✨ If you loved this episode:

Share it with your UGC group chat, tag me in your stories with your biggest takeaway, or leave a review—it helps more mothers step into the sovereign, soul-led business they deserve.

Your journey, your rules. Let’s build it beautifully.

Book a Coaching Call with Me


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That UGC Mum
The User Generated Content Podcast For mums who want to have it all. I’m talking about the feminine urge to be there for your kids at the drop of a hat, never miss a sports carnival… but also the feminine urge to build a god damn empire. Hosted by me, Xanthe