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Tash Talks
Natasha Zoryk
47 episodes
5 days ago
Tash Talks is home to female founders, creatives, and change-makers. If you’re aspiring to think bigger and earn bigger, then you’re in the right place. Get ready to tune into some honest takes on this crazy journey we call, entrepreneurship.
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Entrepreneurship
Business
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All content for Tash Talks is the property of Natasha Zoryk and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Tash Talks is home to female founders, creatives, and change-makers. If you’re aspiring to think bigger and earn bigger, then you’re in the right place. Get ready to tune into some honest takes on this crazy journey we call, entrepreneurship.
Show more...
Entrepreneurship
Business
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28. Tech Talks: Unpacking the Success Behind Azura’s Launch
Tash Talks
29 minutes 38 seconds
1 year ago
28. Tech Talks: Unpacking the Success Behind Azura’s Launch

I have a sneaky little suspicion that this episode will be the most listened to of the series đŸ€­ Yes, it's the one you all wanted - the details behind Azura's launch and how I managed to make it such a success. This was such a fun episode for me to record as a psych girlie and strategist at my core because I leveraged so many of the sales psychology tactics that you've heard me talk about before. And guess what? They actually work (ofc) so I just know you'll want to hear all about them.


I'm going to share with you:

  • Why this launch was so different to any I've ever done before
  • How I prioritized expressive buyer energy through my marketing
  • Why I ruffled some feathers by creating curiosity via exclusivity
  • How I used loss aversion to create buzz
  • My coined term: the shareholder effect
  • Why slow and steady wins the race
  • How I created a home for expressive buyers in the Azura partnership program


Check out Mya Nichol's case study here


Links

Website: natashazoryk.com⁠

Instagram: ⁠instagram.com/natasha.zoryk⁠

NF6F Evergreen: nf6f.natashazoryk.com/paymentplans⁠

Provit Mavens Summit | 2-Day Immersive Event: ⁠courses.myanichol.com/a/2147909953/jK9VTHij⁠

Azura: ⁠weareazura.com⁠ ⁠instagram.com/weareazura/

Tash Talks
Tash Talks is home to female founders, creatives, and change-makers. If you’re aspiring to think bigger and earn bigger, then you’re in the right place. Get ready to tune into some honest takes on this crazy journey we call, entrepreneurship.