
In episode 156, Garrett sits down with Nick Friedman, co-founder of College Hunks Hauling Junk & Moving, to unpack how a summer side hustle became a national franchise. Nick explains the early “work on the business, not in it” shift inspired by The E-Myth, why franchising was far harder than the passive-income myth, and how they survived launching during the 2008 downturn.
He revisits their Shark Tank season-one appearance, shares his Four F’s framework for evaluating any franchise, and talks brand, culture, and service as advantages you can scale. Nick also highlights “Hunks vs. the Hurricanes,” a short film on their Tampa cleanup efforts, and offers actionable advice for founders on focus, systems, and leadership.