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Tallest Tree SEO Podcast

Tallest Tree Digital LLC

20 episodes

2 months ago

Each week Cord Blomquist and Einar Jóhannsson discuss search news and discuss their experience working in search engine optimization (SEO) for think tanks and publishers.

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All content for Tallest Tree SEO Podcast is the property of Tallest Tree Digital LLC and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Each week Cord Blomquist and Einar Jóhannsson discuss search news and discuss their experience working in search engine optimization (SEO) for think tanks and publishers.

Show more...

Episodes (20/20)

Tallest Tree SEO Podcast

Google Updates & Search Ranking Systems

In this episode, Cord and Einar discuss Google's new status dashboard, the December 2022 link spam update, Google's visual guide to search elements, Lily Ray's latest tweet regarding Google updates, and Google's guide to its "search ranking systems."

2 years ago

1 hour 22 minutes 18 seconds

Tallest Tree SEO Podcast

Think Tank Ranking Preview

In a short episode, Cord and Einar preview the new and improved Tallest Tree Think Tank Ranking. The new rankings will be automated, updated monthly, and incorporate more data than ever.

2 years ago

31 minutes 45 seconds

Tallest Tree SEO Podcast

All About Links: JavaScript, HTTP/HTTPS, Link Rot, Ranking, and Link Networks

Cord & Einar discuss all things linking. Can JavaScript links pass PageRank? How do HTTP to HTTPS redirects work? Are old links irrelevant? Will links always be a ranking factor? What's a link graph?

2 years ago

55 minutes 39 seconds

Tallest Tree SEO Podcast

How we do SEO audits

In this episode Cord & Einar discuss the ever-evolving Tallest Tree approach to SEO audits.

3 years ago

1 hour 14 minutes 21 seconds

Tallest Tree SEO Podcast

A Real "Looker"

In this episode Cord & Einar discuss Google changing Data Studio to Google Looker Studio, SEO conferences, Kevin Indig's take on the latest Google updates, previously visited sitelink icons, and the trouble with timestamps.

3 years ago

54 minutes 34 seconds

Tallest Tree SEO Podcast

Title Tags, "Link Juice," and the Death of AMP

In this episode Cord & Einar discuss the title tag length, "link juice," AMP is dead, measuring forms with GA4, how Googlebot handles iframes, and how to think about copies of original content on the web.

3 years ago

51 minutes 24 seconds

Tallest Tree SEO Podcast

Mobile Search, iOS 14.5 makes the case for SEO, Core Update Winners/Losers

In this episode Cord & Einar discuss the changes to mobile search, iOS 14.5 makes the case for programmatic SEO, September core update winners/losers, changing URLs, website quality scores, and 4 ways to measure SEO effectiveness.

3 years ago

1 hour 22 seconds

Tallest Tree SEO Podcast

Helpful Content AI, Exploring GSC Reports, & Yoast Errors

In this episode Cord & Einar discuss the Google September Core Update and how we can measure the effect it's had on website combined with the Helpful Content. We also talk about GSC reports and a fatal error caused by a Yoast plugin update.

3 years ago

46 minutes 21 seconds

Tallest Tree SEO Podcast

"Helpful Content" Revisited, Core Web Vitals, Crawl Budget

Why is the "Helpful Content" not very helpful so far? We also discuss new reporting for Core Web Vitals, the worst SEO advice, open-sourcing Yoast schema, and Google's "Search Off The Record" podcast's recent statements on crawl budget.

3 years ago

43 minutes 25 seconds

Tallest Tree SEO Podcast

Missing Data, MUM Consensus, Old Events, and Robots.txt

Where has Google's data gone? How to "align with consensus" according to the QRG. What Google says you should do with old events (probably delete them), and our thoughts about robots.txt.

3 years ago

47 minutes 33 seconds

Tallest Tree SEO Podcast

Colby Pastre & Kevin Kaufman, Tax Foundation

Colby Pastre and Kevin Kaufman join me to talk about how the Tax Foundation uses simple content like an annual tax bracket page to generate over 23 million pageviews a year!

3 years ago

44 minutes 54 seconds

Tallest Tree SEO Podcast

What the Iowa Caucus App Can Teach Us

Cord & Einar walk through all the failure points of the Iowa Caucus app disaster and then talk about how answering some very simple, but important questions at the outset of a project can avoid this sort of embarrassing and costly failure.

5 years ago

30 minutes 49 seconds

Tallest Tree SEO Podcast

Homepage Design

Einar and Cord discuss establishing credibility through good design, upfront disclosure, correct current content, and connection to the rest of the web. We then talk about guiding users down typical user paths or toward actions you want them to take.

5 years ago

34 minutes 42 seconds

Tallest Tree SEO Podcast

50 Pieces of Content a Week

Einar and I talk about our approach to the Gary Vee content model—the inverted pyramid approach to creating a ton of content and distributing in every way you can.

5 years ago

46 minutes 39 seconds

Tallest Tree SEO Podcast

Menus & Navigation

Cord and Einar talk about website menus and navigation. What are best practices in 2020 for structuring this basic, fundamental part of your website? What jobs do menus do and what are they really not good at doing?

5 years ago

40 minutes 46 seconds

Tallest Tree SEO Podcast

Cord Blomquist and Einar Jóhannsson of Tallest Tree digital discuss how they used to work with clients and how roadmapping has replaced free estimates and improved both the result they get for their clients and their peace of mind.

5 years ago

36 minutes 58 seconds

Tallest Tree SEO Podcast

Brian Phillips, Texas Public Policy Foundation

Taking policy experts on tour, integrating polling and messaging into a policy-focused group, and using that knowledge in the Texas property tax debate.

6 years ago

1 hour 15 minutes 59 seconds

Tallest Tree SEO Podcast

Todd Myers, Washington Policy Center

Making a frenemy into an ambassador, when to seek out consultants, success on Facebook, working with unlikely allies, the effectiveness of debates.

6 years ago

55 minutes 5 seconds

Tallest Tree SEO Podcast

Rob Montz, We the Internet TV

Rob Montz is the director of short-form documentaries such as the "Silence U" series about free speech on college campuses, produced for We the People TV.

6 years ago

43 minutes 13 seconds

Tallest Tree SEO Podcast

Scott Barton, Pacific Legal Foundation

Scott Barton helped build Learn Liberty into an impressive library of more than 400 videos with over 25 million views.

6 years ago

44 minutes 51 seconds