In this episode of Talking Tech with Creatives, I speak with Sandra Johnson, a communications and policy expert with a fascinating career journey that spans Whitehall, digital transformation, and creative writing. Sandra, a second-generation Windrush professional, shares insights into building a meaningful career, navigating imposter syndrome, and developing a strong personal brand. We talk about the evolving job market, the importance of soft skills, and how to position yourself in a global and digital world. We also discuss the UK’s recent AI and copyright consultation, which closed in February 2025, and what the outcomes might mean for creatives and technologists. Sandra’s passion for writing children’s books, mentoring, and continuous learning also shines through, making this conversation a powerful reminder that our careers can be as multidimensional as we are. If you’re interested in career development, personal branding, or making sense of where tech is taking us, this episode is for you. Listen in for practical advice, real-life stories, and future-facing ideas.