Content marketing doesn’t have to be complicated, but it does need to be strategic. In this episode, I chat with Kristen Porter from Zenovate Marketing (and O*NO Legal) about how she blends her background in law and marketing to help professional services and real estate businesses grow with content that actually works. In this episode we cover: The surprising results that come when content doesn’t hit the original goalWhy email marketing is the cornerstone of Kristen’s strategyHow to create ...
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Content marketing doesn’t have to be complicated, but it does need to be strategic. In this episode, I chat with Kristen Porter from Zenovate Marketing (and O*NO Legal) about how she blends her background in law and marketing to help professional services and real estate businesses grow with content that actually works. In this episode we cover: The surprising results that come when content doesn’t hit the original goalWhy email marketing is the cornerstone of Kristen’s strategyHow to create ...
Why Your Newsletter Isn’t Working (and 3 Ways to Turn It Around)
Talking Content
9 minutes
4 months ago
Why Your Newsletter Isn’t Working (and 3 Ways to Turn It Around)
Feel like you’re putting effort into your landlord newsletter and getting... crickets? You’re not the only one. So many property managers either stop sending newsletters altogether or fall into the trap of writing ones that sound more like a sales pitch than something a landlord actually wants to read. In this episode, I’m breaking down three simple ways to create newsletters that landlords will actually open, read, and remember - even look forward to. We’ll cover: Why “use our service” isn’t...
Talking Content
Content marketing doesn’t have to be complicated, but it does need to be strategic. In this episode, I chat with Kristen Porter from Zenovate Marketing (and O*NO Legal) about how she blends her background in law and marketing to help professional services and real estate businesses grow with content that actually works. In this episode we cover: The surprising results that come when content doesn’t hit the original goalWhy email marketing is the cornerstone of Kristen’s strategyHow to create ...
