LISTEN NEXT: [141] Marketing Campaigns for Hairstylists
00:00 How Hairstylists Can Stand Out ina Crowded Marketplace
01:04 Your Audience Has No Idea What MakesYou Different… it Starts With You
01:33 Why Your Skills Aren’t Enough toSet You Apart
01:44 The Main Places to Look to Find HowYou’re Different
02:09 Personal Example from When I WasBehind the Chair
03:04 How Hairstylists can LOOKDifferent From the Competition
03:17 Audit Your Instagram Feed
03:30 How to Create Visual Interest inYour Feed WITHOUT Straying From Your Specialty
04:00 Answer THIS Question to Find Your VisualContent Gaps
04:35 Examples of Visual Content to Mixit Up
05:17 Why, “I Can Execute Your Look” Isn’tEnough
05:53 How Hairstylists can SOUNDDifferent From the Competition
06:04 This EASY Mindset Shift will ChangeHow you “Sound” in Your Content
06:11 The Fastest Way to Come Off Coldand Guarded
06:20 Let GO of the Things Your DreamClients Doesn’t Care About (Even if Other Hairstylists Do)
06:40 These Two Types of Captions are Boring(and Basic)
07:09 One Quick Way to Generate Tons ofContent
08:13 How Hairstylists Can Use VARIETY toStand Out From the Competition
08:26 Your Instagram Feed as a Playlist –No SkipsIf you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians make more money doing what they love!!
Courses you might like:
Slow Season Fix: https://wolfandrabbit.samcart.com/products/slow-season-fix
528 Instagram Captions for Hairstylists: https://wolfandrabbit.samcart.com/products/528-instagram-captions
Stylist Scripts to Build a Loyal Clientele: https://wolfandrabbit.samcart.com/products/stylist-scripts/