Tired of spending hours (or weeks) building offers that never sell? This episode is your shortcut to doing things smarter. Hailey breaks down how to validate and pre-sell your offer before it’s built, so you can avoid wasted time, money, and major headaches. In this episode you will learn:  [00:00] Why traditional launch strategies often flop—and what to do instead[02:16] The easiest way to validate your offer: real conversations with your warm audience[05:11] The exact questions to ask to shape your messaging and offer structure[06:55] How to host a live workshop that sells and gives you priceless insight[08:52] What you really need in place to start pre-selling (spoiler: it’s not the full program)[11:06] Why co-creating with your audience makes everything faster and easier[12:43] Final encouragement and how to get expert support inside Hailey’s accelerator If you’ve ever launched to crickets—or felt overwhelmed by all the “shoulds”—this episode will show you a simpler, lighter path to making sales before you spend time building. And if you want access to these docs and ALL the tools to turn your subscribers to sales, you can grab the FREE checklist here: https://www.thecopyshift.com/stschecklist