Home
Categories
EXPLORE
Society & Culture
Comedy
True Crime
History
News
Music
Arts
About Us
Contact Us
Copyright
© 2024 PodJoint
Loading...
0:00 / 0:00
Podjoint Logo
RW
Sign in

or

Don't have an account?
Sign up
Forgot password
https://is1-ssl.mzstatic.com/image/thumb/Podcasts211/v4/74/09/1d/74091dd1-1ea0-a4b7-7681-32389f1066eb/mza_1551975365798770086.jpeg/600x600bb.jpg
Style and Substance
Elizabeth Cairns & Fiona Humberstone
105 episodes
2 weeks ago
Style and Substance is a branding and business podcast brought to you by The Brand Stylist, Fiona Humberstone and The Empowered Entrepreneur, Elizabeth Cairns. Resourcing you with inspiration, insights and heaps of expertise to help you navigate all things branding and business. Ideal for creative entrepreneurs and those of you looking to sidestep the hustle, keep joy at the forefront of your work your work and find a more meaningful and sustainable approach business.

Hosted on Acast. See acast.com/privacy for more information.

Show more...
Entrepreneurship
Business,
Marketing
RSS
All content for Style and Substance is the property of Elizabeth Cairns & Fiona Humberstone and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Style and Substance is a branding and business podcast brought to you by The Brand Stylist, Fiona Humberstone and The Empowered Entrepreneur, Elizabeth Cairns. Resourcing you with inspiration, insights and heaps of expertise to help you navigate all things branding and business. Ideal for creative entrepreneurs and those of you looking to sidestep the hustle, keep joy at the forefront of your work your work and find a more meaningful and sustainable approach business.

Hosted on Acast. See acast.com/privacy for more information.

Show more...
Entrepreneurship
Business,
Marketing
Episodes (20/105)
Style and Substance
Setting Yourself Up for the Summer
our last episode of the season before the summer break and today Fi and I are talking about how set up for the summer. What this season is about for us, how we are making the most of it and how we structure our businesses to enable us to take the break we need. If you're looking to create an intentional summer full of good things, business and otherwise, this one is for you. Enjoy lovely listeners and thank you for your support of the podcast this season, it means the world. xx

Hosted on Acast. See acast.com/privacy for more information.

Show more...
2 weeks ago
44 minutes 21 seconds

Style and Substance
50+ Things We've Learned from 50 Collective Years in Business

Welcome to Episode 100, wow can't quite believe we are here. In this milestone episode, Fiona and I are pulling back the curtain on our collective 50 odd years in business and sharing some of what we've learned in that time. We cover everything from managing our energy and navigating major life shifts, including loosing it all and starting again, to structuring business with inspiration (not just efficiency) at the heart and crucially, staying true to what and who matters most.

It’s honest, with the odd hilarious outtake we've left in for fun, and hopefully useful. We hope you enjoy the listen as we celebrate our 100th episode.


Hosted on Acast. See acast.com/privacy for more information.

Show more...
3 weeks ago
1 hour 2 minutes 40 seconds

Style and Substance
The Power of Aligment

In this episode, we dive deep into the power of alignment—not as a buzzword, but as a vital force for building an inspired, creative, and authentic business. Fiona brings her branding lens, while I explore the entrepreneurial and inner landscape, and together we unpack why true alignment—both within ourselves and in how we express our business to the world—is the foundation for more ease, flow, and resonance.

We explore what alignment really means, why it matters, and how it touches everything from nervous system safety to brand strategy. You'll hear how inner clarity around your values, energy, and identity fuels outer clarity in your offerings, pricing, audience, and brand expression. We also talk about why finding alignment isn't always easy, what gets in the way, and the sacred and strategic practices that help us on the journey to full alignment. If you’re craving more flow in your business, this one’s for you. Enjoy lovely listeners.


Hosted on Acast. See acast.com/privacy for more information.

Show more...
1 month ago
51 minutes 51 seconds

Style and Substance
Reconciling Priorities - Managing the Tensions as Women in Business
This week we're unpacking the invisible load—those subtle, internal tensions that so many of us carry as women in business. From the emotional labour we absorb without realising, to the time drain of constantly reconciling competing priorities, we reflect on how these unseen dynamics can quietly erode our energy, clarity and capacity to thrive. Its a fairly reflective, contemplative, episode (with a few joyful party plugs along the way!) which we hope will give you pause for thought. We mentioned the summer party on 2nd July, do join us! You can find out more at www.thebrand-stylist.com/soiree

Hosted on Acast. See acast.com/privacy for more information.

Show more...
1 month ago
41 minutes 7 seconds

Style and Substance
Is your Brand Pitching you at the Right Level? How to know...

How do you know if your brand is pitching you at the right level? How can you be sure not to miss the opportunities inherent in a branding process done well? Why does going deep matter? We cover all this and more in this short but takeaway-packed episode where Fi shares her unique perspective on what's required to make sure your brand pitches you at the right level.

If you want to give yourself the best possible chance of winning the right kind of work, attracting the most aligned opportunities, charging what you're worth and realising your brands potential, then this is a must listen.


We mention Fi's free "Creating your Brand Where to Start Course" you can find out more here https://thebrandstylist.thinkific.com/courses/creating-your-brand-course


If you're curious to find out more about the work of ImNotOk that I mention at the head of the episode, or would like to know more about becoming a volunteer companion then you can email me at elizabeth@elizabethcairns.com or visit imnotok.uk.


Thanks for listening and as ever if you've enjoyed the episode we'd love it if you would take a moment to drop us a review or share it with someone who might need to hear it. Thank you!


Hosted on Acast. See acast.com/privacy for more information.

Show more...
1 month ago
32 minutes 38 seconds

Style and Substance
AI or not AI? That is the Question

It's time we tackled the question on the lips of so many creatives in our field. Should we be using AI and what is it costing us if we do?

In this juicy episode we dig deep and range far and wide as Fi and I grapple with the big question and the implications for us all. We explore why we feel so strongly about AI when it comes to Brand Strategy, whether AI can be empowering and what it might be missing, how it impacts on the work of creatives who may also be Neurodivergent and the all important consideration of the wider environmental impact of such a powerful tool. We'd love to hear your views. Are you a fan of AI? does it support your work? are you concerned about where it's headed and what do you see as the potential for the future? It's a topic I don't think any of us can avoid and we certainly aren't shying away from what we really think in this conversation. We hope you enjoy and do let us know what you think over on insta @styleandsubstance_podcast




Hosted on Acast. See acast.com/privacy for more information.

Show more...
1 month ago
1 hour 15 minutes 3 seconds

Style and Substance
Finding the Courage to Make the Big Decisions

Ever found yourself paralysed by the big decisions? Whether it's business or life in general, when big changes are afoot it can be a tricky time. Join us as we kick off the new season with an exploration of how to find the courage to make those big decisions and live into the version of yourself and your life you really want.


We would also love for you to come to our fabulous Summer Soiree, details in the episode and you can find the link to book here https://www.thebrand-stylist.com/soiree. Do come we'd love to see you. x


Hosted on Acast. See acast.com/privacy for more information.

Show more...
2 months ago
49 minutes 48 seconds

Style and Substance
What is Takes to Hold the Vision Amidst the Noise...and See it Through
When you have an exciting vision or dreams for your business it can be incredibly exciting..but when seeing that vision through needs a marathon not a sprint, how do you keep it alive, maintain your focus and handle the set backs with so many competing priorities? In this conversation we're walking through the steps that inspired, yet busy entrepreneurs can take to hold the vision and and keep the energy and momentum needed to make it happen when work and life is busy.

Hosted on Acast. See acast.com/privacy for more information.

Show more...
2 months ago
1 hour 9 minutes 49 seconds

Style and Substance
Exploring a Legacy - 10 Years on from How to Style your Brand
We are in a celebratory mood as this week marks the ten year anniversary of Fi's bestselling book How to Style Your Brand and in this conversation we explore what's possible when you listen to the muse. Fi talks about the importance of pursuing your passion against the odds, having the right people around you and a healthy dose of stubbornness along the way. We hope you find it inspiring and thank you to everyone who shared their thoughts on what the book haas done for them, many of which we've shared at the end of the episode.

Hosted on Acast. See acast.com/privacy for more information.

Show more...
2 months ago
34 minutes 49 seconds

Style and Substance
Flow not Force in Action - Elizabeth Shares the Secrets to her Latest Creative Breakthrough

We are excited to bring you this one, uncharacteristically Elizabeth is in the hot seat as Fi invites her to dig deep about her experiences with her latest creative breakthrough which will mean BIG CHANGE for her and her business.

In this conversation we explore the attitudes, principles and strategies behind taking a Flow not Force approach to your business and the underlying beliefs that help make it a reality. We hope you enjoy and, as ever, if you do please like, review and share away. Thank for listening.


Hosted on Acast. See acast.com/privacy for more information.

Show more...
2 months ago
50 minutes 40 seconds

Style and Substance
How to Spot what's Keeping your Brand Small and What to Do about it

We are passionate about entrepreneurs and brands achieving their potential. There are so many factors that come into it, from from our attitudes and beliefs, how we show up to the way we implement design.

In this wide ranging conversation we dig deep into what it takes for brands to avoid playing small (deliberately or otherwise) and realise their full potential. We explore the personal and practical factors that both get in the way and make it possible for our brands to take up the space they deserve.


If you have a sense that your brand might not be quite living into its potential, that you might inadvertently be holding yourself back but aren't quite sure why, then this is for you. Importantly If you want to know what to do about it, then listen in.


As ever if you enjoy it please do rate and review and if you know a fellow entrepreneur that needs to hear this then please do share away lovely listener.


I mention Fi's stellar Design for Go Getters course in the episode, if you'd like to check it out you can do so here: https://thebrandstylist.thinkific.com/courses/design-for-go-getters

And if you'd like the free Show Stopping Brand Roadmap which gives you the 8 clear steps to take when building a powerful brand, you can grab your copy here: https://thebrandstylist.thinkific.com/pages/the-show-stopping-brand-road-map


Hosted on Acast. See acast.com/privacy for more information.

Show more...
3 months ago
1 hour 11 minutes 41 seconds

Style and Substance
How to Keep Moving Forwards when the World is Going Mad
How to keep moving forwards when the world is going mad. There's no escaping the world is bonkers right now and that's putting it a little mildly, you don't have to go very far to be confronted with immense challenge and suffering and it is likely affecting us all to varying degrees. It can be hugely challenging to maintain hope, and resilience never mind momentum in such challenging times so today we're talking about what we can do to take care of ourselves and keep moving forwards. Whether you feel like you're in the thick of it and are utterly overwhelmed by world events or what's going on for your personally or you're actually feeling in a good place and want to maintain that sense of hope and possibility, there's something for everyone. With love and solidarity and we hope you find it helpful.

Hosted on Acast. See acast.com/privacy for more information.

Show more...
3 months ago
48 minutes 58 seconds

Style and Substance
How to Get What you Want with Integrity - Part Two
Part two of getting what you want with integrity. Emotions and frustrations run high as we dig into a recent scenario that highlight beautifully what gets in the way of acting with integrity and what trips us up when we're trying to get a good outcome. In this conversation we walk through some of the signposts that tell us we or others might be acting out of integrity. We explore how we manage maintaining equitable power balances and how the landscape changes when we're dealing with toxic relationships. It's a juicy one folks and as ever if you like please do rate, review and share away. Haven't yet caught up with us on instagram? come say hi @styleandsubstance_podcast

Hosted on Acast. See acast.com/privacy for more information.

Show more...
4 months ago
50 minutes 33 seconds

Style and Substance
How to Get What you Want with Integrity
Getting what we want in business isn't always easy and dealing with unreasonable demands isn't a walk in the park either. In this two part mini series we tackle all of that and more as we explore in depth and build aa model of how to get what we want with integrity. Let's get stuck in.

Hosted on Acast. See acast.com/privacy for more information.

Show more...
4 months ago
56 minutes 43 seconds

Style and Substance
Bootstrapping your Brand - How to Create the Strongest Impression with your Brand, whatever your Budget.

Let's be real. None of us have limitless budgets that allow us to do everything we'd like on our brand: we all have to make choices. But we do think there is a big difference between a bootstrapping mentality (saving money at all costs and compromising on quality as you go) and the reality of bootstrapping your brand (making smart choices that will move your brand forwards, however tight your budget).

 

We dig into all of this and more in today's episode where Fi is sharing a wealth of advice and practical tips on where to invest, where to save and how to create the strongest impression with your brand whatever your budget. This is going to be one to bookmark and share and we are so excited to share it with you!


Fi's brilliant and free "Where to start" course that we mention can be found here: https://thebrandstylist.thinkific.com/courses/creating-your-brand-course. Essential viewing if you are creating a brand from scratch, rebranding or wanting to make sure you are squeezing the potential out of your brand.




Hosted on Acast. See acast.com/privacy for more information.

Show more...
4 months ago
55 minutes 8 seconds

Style and Substance
An International Womens Day Special


This special episode, created in honour of International Women's Day is a pulling together of just a glimmer of the wisdom held in our wonderful community of inspiring and empowered entrepreneurs. Rather than hearing from us, in this episode, we hear from you. Thank you to everyone who sent in a submission to be included we have tried to feature as many of you as we can, and whilst it hasn't been possible to feature everyone (we were inundated) we are so grateful to have read your stories and found them utterly inspiring.


Those women who's stories and words of wisdom shared can be found on Instagram here:


Catherine Finkernargel @finkernagelross, Sarah Hobbs @hoskinhobbs, Carla Contreras @chefcarlacontreras, Liz Lloyd @lizlloydjewellery, Ellie Bowie @ellie.bowie , Silvana Olivo @silvanaolivo, Cattie Coyle @cattiecoyle, Robyn Zachary @robinzachary, Zaaheda Dhalech @cinnamonclouds.za, Katie Hawes @edieandchalk, Trisha Patel @trishapatelart, Liandri Fouché @mrs_l.f, Rebecca McKloskey @weave.interiordesign, Sarah rooted in truth, Louise Hayes @louisehayescakedesign, Rachel @rachel.brightavenue, Shim Patel @huxandmu, Alison Reddan @alisonreddandesigns, Lisa Corbett @mindenwoodfloraldesign, Charlotte Hepworth @bespokehomemoves, Gail Jones @gailjonesartist, Kavita Parmar @_xtant_ , Holly Becker @decor8, Sarah Turner @littlebeausheep, Natasha April @sayloviestudio, Catherine Stacey @cat_stacey_jewellery, Brenda Chadambura @brendachadambura


We wholeheartedly encourage you to connect, learn more and be inspired.

Much love and Happy International Womens Day, Elizabeth & Fi



Hosted on Acast. See acast.com/privacy for more information.

Show more...
4 months ago
29 minutes 54 seconds

Style and Substance
Claiming Our Rightful Place as Women in Business

International Womens Day is coming up this week so it feels timely to explore this topic of Claiming Our Rightful Place as Women in Business and what we can do to step fully and confidently into our authority. We talk about the superpowers we uniquely have as women in business what might hinder our ability to take our rightful place and leave you with some profound words of wisdom from a much loved English treasure.


Apologies for the slightly less than perfect audio quality in the first couple of minutes of the intro, we've sorted it for the main part of the episode so hopefully it won't deter anyone from listening on, and we really hope you enjoy the conversation.



Hosted on Acast. See acast.com/privacy for more information.

Show more...
5 months ago
38 minutes 52 seconds

Style and Substance
We're Back With...Quick Fire Tips on Managing your Energy

Phew...what a whirlwind the last few weeks has been and a hot topic for us both of late has been energy, how much do we have, how do we keep it high and how do we get it all done? So today to kick off the new season we've got a short and punchy episode where we catch up with our out-of-the-norm escapades over half term and some quick tips for managing your energy.


Back to business as usual next week and in the mean time if you want to check out the Designers Track that Fi mentions you can find details here: https://thebrandstylist.thinkific.com/courses/brand-designers-track.


If you want to get on the wait list for the next cohort of Brand Catalyst you can do that here: https://www.thebrand-stylist.com/brand-catalyst-programme


and please do send us your videos, photos and snippets to be included in our celebration of our wonderful community of female entrepreneurs for our International Womens Day special. You can DM us via insta @styleandsubstance_podcast or email us at elizabeth@elizabethcairns.com or fiona@fionahumberstone.com.





Hosted on Acast. See acast.com/privacy for more information.

Show more...
5 months ago
24 minutes 44 seconds

Style and Substance
International Women's Day - Call For Submissions
International Womens Day is coming up on 8th March and we want to create a celebratory showcase of all the wonderful female entrepreneurs in our incredible community. We want to hear your stories, your successes, your pearls of wisdom and we will do our best to share as many as we can. To join the action just send us a short insta ready video or image and story to podcast@fionahumberstone.com or DM us on the podcast insta @styleandsubstance_podcast. We can't wait to hear from you.

Hosted on Acast. See acast.com/privacy for more information.

Show more...
5 months ago
50 seconds

Style and Substance
Why Owning your Creative Identity is a Business Imperative...and How To Do It
Creativity is the lifeblood of both of our businesses and we have both experienced the game changing impact for ourselves and our clients when we really feel the strong sense of identity as a creative in our bones. When you can really own your creativity and it is woven through the fabric of your life and work it is transformative and not just for the jobbing artists amongst us. For every business owner serious about having the edge and working in a joyful and empowering way, creativity is a skill to hone and a way of being that we both feel should take centre stage. In this episode we walk through how to embed a strong sense of creative identity and how it shapes our thinking, our relationships and the innovation possible with our businesses. Enjoy!

Hosted on Acast. See acast.com/privacy for more information.

Show more...
5 months ago
1 hour 9 minutes 54 seconds

Style and Substance
Style and Substance is a branding and business podcast brought to you by The Brand Stylist, Fiona Humberstone and The Empowered Entrepreneur, Elizabeth Cairns. Resourcing you with inspiration, insights and heaps of expertise to help you navigate all things branding and business. Ideal for creative entrepreneurs and those of you looking to sidestep the hustle, keep joy at the forefront of your work your work and find a more meaningful and sustainable approach business.

Hosted on Acast. See acast.com/privacy for more information.