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Strategic Magic: The Business of Astrology
Blu Cameron
34 episodes
14 hours ago
The go-to podcast for service providers, coaches, and entrepreneurs who want to use astrology to grow a successful, sustainable, and soul-aligned business. Each week, you'll learn how to bring the magic of your birth chart—especially your Midheaven—into your business strategy, offers, and visibility. Subscribe for weekly episodes on business astrology, chart interpretation, and aligned growth strategies.
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Religion & Spirituality,
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All content for Strategic Magic: The Business of Astrology is the property of Blu Cameron and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The go-to podcast for service providers, coaches, and entrepreneurs who want to use astrology to grow a successful, sustainable, and soul-aligned business. Each week, you'll learn how to bring the magic of your birth chart—especially your Midheaven—into your business strategy, offers, and visibility. Subscribe for weekly episodes on business astrology, chart interpretation, and aligned growth strategies.
Show more...
Spirituality
Religion & Spirituality,
Business,
Entrepreneurship
Episodes (20/34)
Strategic Magic: The Business of Astrology
The Midheaven Forecast

 Subscribe to the Midheaven Forecast!

Transits are some of the most powerful parts of astrology - but most business owners are using them all wrong simply because they don't know how to understand them.

You don't need to be a professional astrologer to make the most out of the transits.

That's why I'm so excited to share The Midheaven Forecast, a private podcast & newsletter for entrepreneurs who just want to know WTF is going on in the sky and what they should do in their business with it.

Listen to this episode to learn more about the Midheaven Forecast, and get a sneak peek on the first episode before you subscribe.

Show more...
3 weeks ago
9 minutes

Strategic Magic: The Business of Astrology
Every Service Provider Needs a Midheaven-Based Business Strategy

When you want your business to stand out in the sea of competition, changing algorithms, and passing trends... but don't know where to start?

It's a good sign that you need a Midheaven-based business strategy.

In this episode, Blu breaks down how your business will be transformed by bringing a Midheaven-based business strategy into your work.

Join the Midheaven Method

Show more...
1 month ago
11 minutes

Strategic Magic: The Business of Astrology
How to Use Your Midheaven to Create a Scalable Offer Suite

 If your offer works on paper but you still feel like something's missing... the key could be hiding in plain sight with your Midheaven.

In this episode, Blu breaks down how your Midheaven can he lp you create a sustainable and successful offer suite.

Join the Midheaven Method

MENTIONED IN THIS EPISODE:

  • Your Business Foundations, According to Astrology
  • Building Your Career with Your Wealth Houses
  • Creating Offers with the 2nd House
Show more...
2 months ago
8 minutes

Strategic Magic: The Business of Astrology
What to Do After You’ve Outgrown Your Signature Offer

What do you do when it seems like your signature offer is no longer working?

Instead of burning it to the ground and killing the momentum you've spent so much time building... listen to this episode of the Strategic Magic podcast to learn what decisions you need to make in order to make your signature offer feel aligned again.

WORK WITH BLU:

  • Book a Business Astrology Reading
  • Join the Midheaven Method
  • Apply to Private Astrologer
Show more...
3 months ago
12 minutes

Strategic Magic: The Business of Astrology
Choosing a Low-Lift Business Model with Your Midheaven

Choosing a low-lift business model is a non-negotiable as an online service provider.

And your Midheaven is the key to choosing one that aligns with your birth chart and life.

Listen to this episode to learn what you need to have a successful and sustainable low-lift business model - and how your Midheaven is key to choosing it.

WORK WITH BLU

  • Book a Business Astrology Reading
  • Join the Midheaven Method
  • Apply to Private Astrologer
Show more...
3 months ago
9 minutes

Strategic Magic: The Business of Astrology
The 3 Biggest Mistakes Service Providers Make When Aligning Their Business to Their Birth Chart

Bringing astrology into your business may be simple, but that doesn't mean it doesn't come with its challenges.

You may be making these mistakes and not even realizing it.

Listen to this episode as Blu breaks down the 3 most common mistakes online service providers make when it comes to bringing astrology into your business strategy - and what it takes to shift them.

WORK WITH BLU:

  • Book a Business Astrology Reading
  • Join the Midheaven Method
  • Apply to Private Astrologer

MENTIONED IN THIS EPISODE:

  • The Power of the Midheaven Ruler
  • Building Your Career with the Wealth Houses
  • Business Stability with the 6th House
Show more...
3 months ago
12 minutes

Strategic Magic: The Business of Astrology
How to Become the Go-To Expert in Your Niche Using Your Midheaven

You have your offer. You know where you're marketing. And you are actually selling.

But things still aren't working.

You can still stand out from a sea of other online service providers doing the same thing as you - without changing your niche or burning your business down. And all you need is your Midheaven.

Listen to this episode as Blu breaks it down.

WORK WITH BLU:

  • Join the Midheaven Method
  • Book your Private Astrologer sales call
Show more...
3 months ago
17 minutes

Strategic Magic: The Business of Astrology
Why Your Online Business Feel Misaligned (and How to Fix It with Astrology)

When your business feels misaligned, there are easier ways to fix it than by burning your business down and starting from scratch.

In this episode, Blu breaks down what misalignment truly is, how it can show up for you in your business, and what astrology placements are best to bring alignment back into your online business.

Book your Private Astrologer sales call

Show more...
3 months ago
15 minutes

Strategic Magic: The Business of Astrology
When Your Business Isn't Working

There comes a time when the things that helped you get started in business no longer work. And when that happens, you'll want to pivot completely or burn down your business entirely.

Before you do either of those things, listen to this episode to learn why your business isn't working and what you need to do to turn it around.

Book your Private Astrologer sales call

Show more...
4 months ago
8 minutes

Strategic Magic: The Business of Astrology
What's Really Required to Pivot Your Business as an Online Service Provider

When your business isn't going the way you want, how do you get it back on track?

It may be time for a pivot.

In this episode, you'll learn the four core steps to pivoting your business to get it back on track, no matter what time of year it is. Plus, you'll hear how Blu is making changes in their business.

Book your Private Astrologer sales call

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4 months ago
23 minutes

Strategic Magic: The Business of Astrology
The 3 Pillars of the Midheaven-Based Business Design Framework

Join the Midheaven Method

Show more...
5 months ago
18 minutes

Strategic Magic: The Business of Astrology
Is Your Business Model Working Against Your Midheaven?

Is your business model working with your astrology... or against it?

In this episode, learn the 3 questions to consider how to best align your business to your Midheaven - without boxing yourself into a generic niche or career.

Join the Midheaven Method (first round starts June 4th, 2025)

Other Episodes You'll Love:

  • Meet Your Midheaven
  • The Power of Your Midheaven Ruler
  • Define Your Great Work with The 9th House
  • Building Sustainably with The 10th House
Show more...
5 months ago
12 minutes

Strategic Magic: The Business of Astrology
Why I Stopped Building My Business The Traditional Way (and What I’m Doing Instead)

If you’ve ever followed all the “right” business strategies and still ended up exhausted, uninspired, or disconnected from your work — this episode is for you.

I’m pulling back the curtain on why I stopped building my business the traditional way and what led me to pivot toward a more soul-aligned, astrology-informed approach. From burnout and cookie-cutter marketing advice to reconnecting with my Midheaven, I share the real story behind the Midheaven Method and how it reshaped everything: my offers, my visibility strategy, and how I show up as a service provider.

In this episode, I cover:

  • The signs of burnout I couldn’t ignore
  • Why my 1:1 business model wasn’t working (and what I did instead)
  • How my Midheaven helped me realign my business
  • What a “soft pivot” actually looks like
  • Why your business strategy needs to match your energetic blueprint

This episode is your permission slip to stop forcing what doesn’t feel right — and start designing a business that actually fits you.


Join the Midheaven Method
DM me on Instagram

Show more...
6 months ago
12 minutes

Strategic Magic: The Business of Astrology
How Your Business Can Thrive During Venus Retrograde

Venus Retrograde is upon us. But it doesn't have to be a scary time for your business.

In fact, it could be the thing that you need to shake things up and begin to move forward.

In this episode of the Strategic Magic podcast, you'll learn what Venus Retrograde is and how to use it to grow and scale your business.

🎙 WHAT'S IN THE EPISODE

  • 00:00 - Welcome to the episode
  • 01:30 - What is Venus Retrograde
  • 03:14 - What Venus Represents
  • 14:32 - How to Use Venus Retrograde as a business owner

🗣 MENTIONED IN THIS EPISODE

  • Surviving Mercury Retrograde as a Business Owner
  • Saturn Retrograde Business Survival Guide
  • The Astrology of Sustainable Business Marketing
  • Non-Basic Branding with Your Midheaven

🪐 LET'S STAY CONNECTED

  • Rate & review the show on your favorite podcast player
  • Apply to Private Astrologer

Show more...
8 months ago
21 minutes

Strategic Magic: The Business of Astrology
Establishing Your Leadership by Modality

WTF are the astrology modalities?

It's a bit of advanced astrology knowledge, but understanding the astrology modalities can help you connect the dots to bring astrology into your business strategy.

In this episode of the Strategic Magic podcast, you'll learn what the three modalities are and how you can use them to establish leadership in your business.

🎙 WHAT'S IN THE EPISODE

  • 00:00 - Welcome to the episode
  • 00:23 - What are Modalities
  • 01:51 - Why are Modalties Important
  • 03:23 - The Types of Modalities
  • 9:57 - How to use your Midheaven Modality as a Business Owner

🗣 MENTIONED IN THIS EPISODE

  • Solidifying Your Primary Content Type
  • Meet Your Midheaven
  • Career Building with the Wealth Houses

🪐 LET'S STAY CONNECTED

  • Get the Meet Your Midheaven Masterclass

Show more...
1 year ago
13 minutes

Strategic Magic: The Business of Astrology
Creating Content That Converts

Creating converting content is easier than you think.

Even after you learn your Primary Content Type, it's important to learn how to make sure your content leads to conversions - whether that's social media followers, email subscribers, or paying clients in your offers.

And astrology is here to make the process as simple as possible for you to follow.

In this episode of the Strategic Magic podcast, you'll learn how to bring astrology into your content planning process to ensure your content not only gets seen, but drives conversions for your offers and services.

🎙 WHAT'S IN THE EPISODE

  • 00:00 - Welcome to the episode
  • 00:37 - The importance of content planning
  • 02:01 - Planning your content
  • 09:23 - Timing your content with astrology

🗣 MENTIONED IN THIS EPISODE

  • How to Find Your Primary Content Type
  • Business Stability with the 6th House
  • The Power of the Midheaven Ruler

🪐 WORK WITH BLU
Book your Private Astrologer sales call

Show more...
1 year ago
16 minutes

Strategic Magic: The Business of Astrology
Solidifying Your Primary Content Type

Simplifying the content creation process starts here.

Instead of stretching yourself thin, how about prioritizing your thought leadership into one type of content - your Primary Content Type.

In this episode of the Strategic Magic podcast, you'll learn what the Primary Content Types are and how you can find yours.

🎙 WHAT'S IN THE EPISODE

  • 00:00 - Welcome to the episode
  • 00:24 - Beyond Unsustainable Marketing
  • 02:14 - Finding Your Primary Content Type
  • 05:36 - The Astrology of Your Primary Content Type
  • 09:29 - The High Converting Content Process

🗣 MENTIONED IN THIS EPISODE

  • Building Your Business with a Day Job: https://player.captivate.fm/episode/d0f25d6c-4920-454f-9bf9-f812c1c933e4/
  • Marketing Your Message: https://blucameron.com/marketing-with-astrology/
  • Meet Your Midheaven: https://blucameron.com/magic-of-midheaven/

🪐 LET'S STAY CONNECTED

  • Rate & review the show on your favorite podcast player
  • Apply to Private Astrologer
  • Get the Meet Your Midheaven Masterclass
  • Book a Reading with Blu

Show more...
1 year ago
17 minutes

Strategic Magic: The Business of Astrology
Selling Your Services with Astrology

If selling your services feels like a necessary evil, then this is the episode for you.

There's so much pressure to sell in a specific way - mostly in high-pressure launches - that it's easy to forget that selling is so much more than just about revenue.

At its core, selling is really about conversion. Getting better at selling in your business comes down to understanding how you can create more conversion opportunities for every stage of your clients' decision-making process, and how your astrology chart can show you how to make your own selling strategy that converts every time.

In this episode of the Strategic Magic podcast, you'll learn how to use astrology to make selling uncomplicated and fun.

💻 READ THE BLOG POST: https://blucameron.com/selling-with-astrology/

🎙 WHAT'S IN THE EPISODE

  • 00:00 - Welcome to the episode
  • 01:20 - What is selling
  • 08:35 - Astrology of Selling Your Service

🗣 MENTIONED IN THIS EPISODE

  • Building Sustainably with the 10th House: https://blucameron.com/10th-house-astrology/
  • The Astrology of Sustainable Business Marketing: https://blucameron.com/marketing-with-astrology/

🪐 LET'S STAY CONNECTED

  • Rate & review the show on your favorite podcast player
  • Apply to Private Astrologer: https://blucameron.com/private-astrologer
  • Get the Meet Your Midheaven Masterclass: https://blucameron.com/meetyourmidheaven/
  • Book a Reading: https://blucameron.com/readings

Show more...
1 year ago
13 minutes

Strategic Magic: The Business of Astrology
The Astrology of Sustainable Business Marketing

Marketing your business is about so much more than just having an account on every social media platform or going viral.

Instead of chasing after the myth of consistency, you need a marketing strategy that is sustainable for you and your business.

In this episode of the Strategic Magic podcast, I'll walk you through what goes into marketing your business with astrology.

🎙 WHAT'S IN THE EPISODE

  • 00:00 - Welcome to the episode
  • 01:35 - What is Marketing
  • 05:58 - Creating a Sustainable Marketing Plan
  • 11:07 - The Astrology of Sustainable Marketing

🗣 MENTIONED IN THIS EPISODE

  • Business Stability with The Sixth House: https://blucameron.com/6th-house-astrology/
  • Your New Sustainable Marketing Plan: https://blucameron.com/sustainable-marketing/

🪐 LET'S STAY CONNECTED

  • Rate & review the show on your favorite podcast player
  • Apply to Private Astrologer: https://blucameron.com/private-astrologer
  • Get the Meet Your Midheaven Masterclass: https://blucameron.com/meetyourmidheaven/
  • Book a Reading: https://blucameron.com/readings

Show more...
1 year ago
15 minutes

Strategic Magic: The Business of Astrology
Refine Your Signature Offer with Astrology

Creating a Signature Offer is NOT an overnight process.

Even if you've started your business by experimenting with multiple offers, focusing on a primary Signature Offer is how you establish your expertise and communicate your process of supporting clients.

That's why offer development and refinement process are needed in order to create a Signature Offer that truly gets results.

Thankfully, astrology makes the process MUCH easier to navigate than you think.

Here's how you can use astrology to turn your existing offer into a Signature Offer.

In this episode of the Strategic Magic podcast, you'll learn how to use astrology to turn your existing offer into a Signature Offer.

🎙 WHAT'S IN THE EPISODE

  • 00:00 - Welcome to the episode
  • 1:09 - Why focus on offer development
  • 05:38 - Why offer development matters
  • 7:43 - The astrology of offer development
  • 13:22 - Offer development in action

🗣 MENTIONED IN THIS EPISODE

  • 2nd House: https://blucameron.com/2nd-house-astrology/
  • Define Your Business Model: https://blucameron.com/define-business-model-astrology/
  • Saturn Retrograde Business Survival Guide: https://blucameron.com/saturn-retrograde/

🪐 LET'S STAY CONNECTED

  • Rate & review the show on your favorite podcast player
  • Apply to Private Astrologer: https://blucameron.com/private-astrologer
  • Get the Meet Your Midheaven Masterclass: https://blucameron.com/meetyourmidheaven/
  • Book a Reading: https://blucameron.com/readings

Show more...
1 year ago
16 minutes

Strategic Magic: The Business of Astrology
The go-to podcast for service providers, coaches, and entrepreneurs who want to use astrology to grow a successful, sustainable, and soul-aligned business. Each week, you'll learn how to bring the magic of your birth chart—especially your Midheaven—into your business strategy, offers, and visibility. Subscribe for weekly episodes on business astrology, chart interpretation, and aligned growth strategies.