From Consumer Events to Live Events, Offering What’s Best for Brands For Episode 10, we step away from the trade show floor and touch on the inner workings around proprietary events, mobile road tours, and quite possibly the most sought out term in our industry, experiential marketing. Joining the Squared Away studio is Heather Casteel, John Gilson and MacKenzie Steffens to shed some light on their past, present and future capabilities connecting brands with their audience in a unique, ...
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From Consumer Events to Live Events, Offering What’s Best for Brands For Episode 10, we step away from the trade show floor and touch on the inner workings around proprietary events, mobile road tours, and quite possibly the most sought out term in our industry, experiential marketing. Joining the Squared Away studio is Heather Casteel, John Gilson and MacKenzie Steffens to shed some light on their past, present and future capabilities connecting brands with their audience in a unique, ...
Check out Ep. 6 of Squared Away as our host, Bruno Silva, sits down with Vice President of Strategy and Operations at CEMA, Brian Mason, MBA, as they discuss the importance behind associations in the event space, driving connections from within, and the future for corporate marketing.
Squared Away by MC²
From Consumer Events to Live Events, Offering What’s Best for Brands For Episode 10, we step away from the trade show floor and touch on the inner workings around proprietary events, mobile road tours, and quite possibly the most sought out term in our industry, experiential marketing. Joining the Squared Away studio is Heather Casteel, John Gilson and MacKenzie Steffens to shed some light on their past, present and future capabilities connecting brands with their audience in a unique, ...
