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Sports Business Secrets
Kevin Tarca
553 episodes
18 hours ago
Hi, I’m Kevin Tarca, Founder of Kreation Talent Agency! This podcast is designed to share secrets from experts in the sports business world to help you along your own path to success in this industry. You’ll hear from general managers of professional teams to CEOs of sports tech companies to agents, coaches, players and everything in between. Join me in real time on my personal journey of growing my agency, traveling the world and battling through obstacles in this competitive industry! https://sportsbusiness.uncut.fm/ www.kevintarca.com www.kreationtalent.com
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Entrepreneurship
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All content for Sports Business Secrets is the property of Kevin Tarca and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Hi, I’m Kevin Tarca, Founder of Kreation Talent Agency! This podcast is designed to share secrets from experts in the sports business world to help you along your own path to success in this industry. You’ll hear from general managers of professional teams to CEOs of sports tech companies to agents, coaches, players and everything in between. Join me in real time on my personal journey of growing my agency, traveling the world and battling through obstacles in this competitive industry! https://sportsbusiness.uncut.fm/ www.kevintarca.com www.kreationtalent.com
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Entrepreneurship
Business
Episodes (20/553)
Sports Business Secrets
552: Greg Fahey, GM of Hampton University Men's Basketball

Today we’re joined by Greg Fahey, General Manager and Associate Head Coach of Hampton University’s Men’s Basketball team.

Greg’s basketball journey began at Marist College, where he served as a manager for the men’s basketball team while earning his degree. From there, he dove into coaching at New Jersey powerhouse St. Benedict’s Prep, moved to the Division III level at FDU, and gained grassroots experience on the EYBL circuit with the Albany City Rocks.

He later joined Ed Cooley’s staff at Providence, then took on multiple roles at Siena College, eventually reuniting with Coach Cooley at Georgetown as the Special Assistant to the Head Coach.

Greg is now entering Year 2 at Hampton, adding to his responsibilities with the newly minted title of General Manager — a role that reflects the growing evolution of college basketball programs and how they operate behind the scenes.

He’s coached at nearly every level of the game, giving him a unique 360° perspective on what it takes to build, sustain, and evolve a successful program.

Greg also hosts his own podcast and recently launched a newsletter, both offering thoughtful insight into leadership, culture, and the business of college basketball.


🎙️ In this episode, we talk about:

  • What Greg has learned from his various coaching roles and titles
  • An overview of Hampton University and the HBCU basketball landscape
  • His day-to-day responsibilities as General Manager at Hampton
  • Recruiting to Hampton and the unique opportunities that come with it
  • Creative ways he is raising money and building sustainable support systems
  • How he approaches recruiting, player development, and roster retention
  • The key stats and metrics he tracks — and how they help evaluate player value
  • The future of NIL and how it’s reshaping the GM position in college basketball
  • Advice for those seeking out a position similar to his

 

Appreciate you tuning in. Enjoy! 

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1 week ago
56 minutes 21 seconds

Sports Business Secrets
Episode 551: The Next Chapter - FreeGame

After a decade of building Kreation Talent Agency from the ground up — negotiating deals across Europe and Asia, traveling to 46 countries, and learning every lesson the hard way — I’ve officially made the transition to FreeGame Management as Director of Basketball Strategy & Athlete Manager.

In this episode, I share the why behind the move, what FreeGame is all about, and answer some of the most common questions I’ve been getting:

  • Am I still repping pros?

  • Am I focusing more on international or domestic?

  • How does this new role expand into high school and college representation?

Grateful for the KTA journey. Fired up for this next chapter with FreeGame. Let’s get it.

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1 month ago
14 minutes 42 seconds

Sports Business Secrets
Episode 550: NBA Summer League & KTA Updates

Summer League is here! Back in Las Vegas navigating the chaos — catching up with NBA and international teams, seeing familiar faces, and finding ways to keep showing up.


A few quick updates:
🇯🇵 Donovan is suiting up for the B.LEAGUE United team and dropped 21 in his debut vs. the Raptors.
🛡️ Toyo made his national team debut for Japan with 4 points and 4 blocks vs. the Netherlands — now preparing for FIBA Asia Cup in Saudi Arabia.
💼 KTA crossed an exciting milestone in contracts this summer (and we’re not done yet).


Summer League isn’t about doing everything — it’s about doing the right things, with the right people, for the right reasons.


Keep showing up!

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4 months ago
10 minutes 35 seconds

Sports Business Secrets
Episode 549: Jordan Morgan, Entrepreneur & Pro Basketball Player

Today we are joined by professional basketball player & entrepreneur, Jordan Morgan!


Jordan has built a remarkable journey that spans far beyond the basketball court. After playing college basketball at the University of Michigan, where he earned both his bachelor’s and master’s degrees in engineering, he went on to enjoy an 11-year professional career overseas, competing in top leagues across eight different countries. He also obtained dual citizenship and proudly represented the Slovenian national team on the international stage.


But Jordan’s story doesn’t stop there. Off the court, he’s turned his passion for travel, tech, and impact into purpose-driven ventures. Alongside his wife KT, he started a company aimed at making travel more efficient and personalized. Soon after, they leveled up and co-founded Spin.Travel, a business travel management platform to save teams time and money. They are now leveraging lessons from visiting countries all over the world to create better experiences for travelers. In addition to his businesses. he continues to give back through the Jordan Morgan Foundation, his nonprofit organization aimed at improving the social and educational welfare of youth in Detroit.


Throughout the episode we dive into:

  • The recruiting process & decision to sign with the University of Michigan

  • His journey from engineering student-athlete to elite pro prospect

  • Basketball & life lessons learned from his coach, John Beilein

  • What it’s like building a career overseas and the hidden challenges of life abroad

  • How dual citizenship opened doors for his playing career

  • The transition from athlete to entrepreneur — and what inspired Spin Travel

  • Why long-term planning and your identity beyond sport matters

  • And much more


If you're a coach, player, or just curious about international hoops — this one is packed with real-world insight from someone who's been in the trenches.


Appreciate you tuning in. Hope you enjoy!

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4 months ago
1 hour

Sports Business Secrets
Episode 548: Five Minute Friday Check-in

Just me today — a quick update on what I’m working on, what’s happening in the hoops world this summer, and a few big shifts behind the scenes…

  • 10 years since I quit the 9–5
  • Roy pivots after House v. NCAA
  • KTA free agency moves
  • New educational content loading...


www.kevintarca.com

www.kreationtalent.com

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5 months ago
10 minutes 2 seconds

Sports Business Secrets
Episode 547: Life in South Korea and a KBL Breakdown with Coach Tyler Gatlin

In today's episode we are joined by Coach Tyler Gatlin after a quick 4 and a half year break from the pod! 🤯


Tyler has carved out a unique path in the basketball world, building a well-rounded résumé across nearly every level of the game. He’s served as a General Manager in the ABA, held operations and assistant coaching roles in the NBA G League, including some time as the Head Coach for the Northern Arizona Suns. He’s also worked in player development for a WNBA team and was an assistant with KCC Egis in the Korean Basketball League (KBL) before a few years in Japan. In Japan he held various roles including an assistant spot with B1's Kyoto Hannaryz before being named the Head Coach of Hachioji Bee Trains in the (B3 League).


This past year, he’s continued making an impact both on and off the court through his role with EPIK Sports Group — helping athletes develop their game, navigate international careers, and leading global projects like camps and coaching trips in countries around the world.


Throughout the episode we dive into:

  • His coaching journey through Japan’s B.League (Hannaryz to Hachiojo)

  • What it was like transitioning back to Korea & a quick cultural overview

  • A lengthy breakdown of the KBL: import rules, style of play, scouting & more

  • The major differences between coaching in Japan vs. Korea

  • His work with EPIK Sports Group and helping athletes break into the international market

  • What it actually takes to thrive as a coach overseas

  • and much more


If you're a coach, player, or just curious about international hoops — this one is packed with real-world insight from someone who's been in the trenches.


🎧 Available now on Spotify, Apple, and wherever you get your podcasts.

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6 months ago
1 hour 2 minutes 37 seconds

Sports Business Secrets
Episode 546: 🚨Milestone: 100k Downloads!

Today’s a big one.

When I started this show, I had no clue what I was doing — no team, no sponsors, no fancy equipment. Just a pair of headphones and a commitment to show up.

Fast forward 5 years… We just crossed 100,000 total downloads.

Along the way, we’ve hit 118 countries, brought on hundreds of guests, and continue to build a growing community around the world.

In this episode, I’m reflecting on the journey, sharing a few fun stats and as always giving a glimpse into what’s coming next for Sports Business Secrets.

Thank you for being part of it.

🎯 Next stop: 200K.

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6 months ago
11 minutes 59 seconds

Sports Business Secrets
Episode 545: Scenes From Seoul & The KBL Overview

Today I share a quick overview of South Korea for those curious to learn more about the country — and then dive into the pro league - The KBL (Korean Basketball League).

I break down the league structure, import rules, style of play, salary ranges and why it continues to be an attractive place to build a pro career.


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6 months ago
16 minutes

Sports Business Secrets
Episode 544: Japanese Pro Basketball Overview

In this episode, I break down the current pro landscape — from current league structures and roster rules to import limits and why the B.League has become a magnet for global talent. Plus, a quick teaser on B.LEAGUE PREMIER, Japan’s bold vision to reimagine the future of hoops.

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6 months ago
24 minutes 39 seconds

Sports Business Secrets
Episode 543: The Portal Test You Didn't Study For: Communication 101

The college landscape is chaos right now — but this episode isn’t just for college athletes. If you’re navigating decisions, dealing with agents, or chasing the next opportunity, this is for you.

In this quick hitter, I share the blunt truth about the portal, the power of communication, and why your long-term reputation matters more than a short-term bag.

Act like a pro. Zoom out. Keep it real.

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6 months ago
13 minutes 10 seconds

Sports Business Secrets
Episode 542: Konnichiwa & A Few Updates!

Back on the road in Tokyo. Quick thoughts from Japan on what’s new with Roy, a few player updates from the KTA fam, and why this breather overseas is much needed. Let’s get into it!

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6 months ago
19 minutes 16 seconds

Sports Business Secrets
Episode 541: NCAA Settlement Explained: How We Got Here & What It Means

College sports are entering a new era.

Today, Judge Claudia Wilken reviews a proposed $2.8 billion settlement that could redefine how college athletes are supported and compensated.

This episode breaks down the major lawsuits leading up to today — O’Bannon, Alston, and House — and explains what the settlement could mean for current players, schools, and the future of the NCAA model.

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7 months ago
20 minutes 17 seconds

Sports Business Secrets
Episode 540: The Two Staff Hires That Will Define the Future of College Basketball

Today I talk about two staff roles I believe every modern college basketball program needs — and why ignoring them could cost teams more than they think.


One of these roles is already trending — everyone's talking about it, and most programs are trying to fill it.


The other? It’s the secret weapon of the future — a role that forward-thinking programs will use to create a real edge.


From managing NIL and building athlete support systems to scouting untapped talent and expanding University brand reach globally, these are the two roles for building a modern college basketball staff that could thrive in the new era.

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7 months ago
22 minutes 22 seconds

Sports Business Secrets
Episode 539: Welcome Back - Season 5!

Welcome back to Sports Business Secrets – Season 5 is officially here!


Today I share a life and business update, including what’s been going on behind the scenes during the launch of Roy. I talk about what the podcast is all about, the categories I cover (from college hoops to NIL to the international pro game), and preview what’s coming this month. Whether you're new or tuning in from one of the 119 countries around the world – much love. Let’s get back to it.

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7 months ago
10 minutes 59 seconds

Sports Business Secrets
Episode 538: Darren Heitner, Founder of Heitner Legal

Today’s guest is Darren Heitner, one of the most respected and influential voices in college sports, sports business, and the ever-evolving NIL landscape.


Darren wears many hats—he’s an attorney, author, college professor, and founder of Heitner Legal, which he established in 2014. Over the years, Darren has worked with some of the biggest names in sports, guiding them through pivotal moments and major deals.


Beyond his legal expertise, Darren has been a driving force in shaping the dialogue and policies surrounding Name, Image, and Likeness. Not only has he guided athletes and universities in groundbreaking NIL deals; he’s also a leading advocate for reform and a trusted source for decoding the complexities of this transformative era in college athletics.


Whether through his advocacy, teaching, or legal practice, Darren continues to leave an enduring mark on the industry, paving the way for athletes, institutions, and fans alike to navigate this exciting new chapter.


Today we talked about:

  • Getting involved in the business early with a unique internship

  • The infamous New Year's resolution that started it all

  • The difference between an agent and a manager

  • What prompted the launch of Heitner Legal

  • Some of the services that he provides

  • An update on the current NIL landscape

  • Some common misconceptions & the need for education

  • Brief overview of the House v NCAA Settlement

  • What the future of college sports might look like...

  • and much more


Appreciate you tuning in. Hope you enjoy!


www.kevintarca.com

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11 months ago
42 minutes 36 seconds

Sports Business Secrets
Episode 537: Hello, December!

Back at it after a few months of focus... here to finish the year strong as we approach 100,000 listens!

  • what I've been working on
  • Roy updates
  • KTA clients
  • what's next...
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11 months ago
10 minutes 22 seconds

Sports Business Secrets
Episode 536: Yannie Chan, Iona University Women's Basketball Player

Today’s guest is Yannie Chan, Women's Basketball player at Iona University!


Yannie was was born and raised in Hong Kong, and was the first ever local girls basketball player in the history of Hong Kong to come the United States to play in the NCAA!

 

She started her college career at Emmanuel College where she won the Player of the Year in 2023. This year she made the transfer to Iona University will she will be gearing up for her first year in Division 1 basketball!


She was a member of the national team this year, representing her country with pride at the Asian Games. She is not only a remarkable player on the court, but she brings just as much passion and enthusiasm to projects off the court, like creating content & giving back to the community. And today we get to hear more about Yannie's extraordinary story!


Today we talked about:

  • Growing up in Hong Kong and how she fell in love with basketball

  • How different the youth basketball landscape is at home versus the USA

  • When she first knew she had the skill set to play at a high level

  • The process of reaching out to schools & getting her first opportunity

  • Some of the challenges she faced when first arriving at Emmanuel

  • Who she is OFF the court (content creation & community service)

  • Battling through her injury to make sure she's ready

  • The transition to Division 1 and expectations for the season

  • Her goal to play at the next level and future career aspirations

  • and much more


Appreciate you tuning in. Hope you enjoy!


https://www.kevintarca.com/blog

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1 year ago
47 minutes 58 seconds

Sports Business Secrets
Episode 535: Dejan Kamenjašević, Co-Founder & GM of Dubai Basketball Club

Today’s guest is Dejan Kamenjaševic, Co-Founder & GM of Dubai Basketball Club!


Dejan's journey began in Bosnia, where a defining moment in his early years brought a sudden change to his life. When the war broke out, he and his family relocated to Spain, where he continued pursuing his passion for basketball -- a sport that became a cornerstone in his life and would shape his future for many years to come.


From playing professionally to coaching, and now leading teams from both the bench AND the boardroom, Dejan has made a significant impact across multiple countries.


As he embarks on this new chapter with Dubai Basketball Club, he's set to shape the future of basketball in the UAE and beyond. And today we get to hear all about this groundbreaking project!


Today we talked about:

  • Growing up in Bosnia & where his basketball love started

  • Fleeing with his family to Spain when the war broke out

  • The challenges of starting his life in a new environment

  • Making the decision to hang up his shoes

  • The challenges of finding a new identity

  • The sacrifices that went un-noticed behind the scenes

  • His mentors who gave him his first opportunities in coaching

  • The importance of relationships and how he builds trust

  • The move to the UAE even when most thought he was crazy

  • Building his new basketball academy from scratch

  • The constant misconceptions about living in Dubai

  • All about Dubai Basketball Club and his new role

  • How they built the roster & the players they signed

  • The opportunity to join the Adriatic League this season

  • The power sports has to eliminate borders + unite people

  • and much more


Appreciate you tuning in. Hope you enjoy!


https://www.kevintarca.com/

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1 year ago
1 hour 58 minutes 44 seconds

Sports Business Secrets
Episode 534: How Athletes Could Level Up w/ Technology - Part 2

Part one covered how athletes could leverage tech to level up ON the court.


Today we dive into how athletes could leverage tech to level up OFF the court! Personal branding, networking, personal growth, etc.


https://www.kevintarca.com/

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1 year ago
16 minutes 43 seconds

Sports Business Secrets
Episode 533: Cale Johnston, Founder & CEO of Roy

Today’s guest is Cale Johnston, Founder & CEO of Roy!


Cale grew up in Iowa, a state deeply embedded in Big Ten culture, which ignited his passion for college sports. He carried this enthusiasm into his own athletic career, eventually earning a scholarship to play football at the collegiate level. After graduation he transitioned seamlessly into the business world and hasn’t looked back.


During his early years in banking, Cale identified a significant market gap and launched a fintech firm that delivered innovative solutions to financial institutions. His company was acquired in 2021, and after a few years of transitioning out and contemplating his next move, Cale rediscovered his passion for college sports, which sparked the vision for his latest venture, Roy, Inc.


Today we talked about:

  • Growing up playing sports in Big 10 country
  • His journey of playing football at the collegiate level
  • Falling into the fintech industry right out of school
  • Starting, scaling and selling his own fintech firm
  • The search to find fulfillment after the acquisition
  • The current landscape of college sports & collectives
  • All about Roy and the problems we’re solving
  • How Roy changes the recruiting landscape
  • NIL projected value vs true market value
  • Why the current collective system is not sustainable
  • Go-To-Market strategy & working with collectives
  • What fans can expect from the exclusive content
  • The three different workflows in Roy
  • And much more!


https://www.kevintarca.com/blog

https://joinroy.com/

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1 year ago
52 minutes 41 seconds

Sports Business Secrets
Hi, I’m Kevin Tarca, Founder of Kreation Talent Agency! This podcast is designed to share secrets from experts in the sports business world to help you along your own path to success in this industry. You’ll hear from general managers of professional teams to CEOs of sports tech companies to agents, coaches, players and everything in between. Join me in real time on my personal journey of growing my agency, traveling the world and battling through obstacles in this competitive industry! https://sportsbusiness.uncut.fm/ www.kevintarca.com www.kreationtalent.com