Welcome back to the Sport by Fort Pod. This production uses real content from articles, research studies, and projects developed by Sport by Fort Consulting, presented by AI hosts. In this last episode of season 1, we analyze the misconception of a universal sponsorship activation ratio, highlighting that no fixed formula exists for optimal investment. We will hear how multiple factors can critically influence appropriate spending. Through many examples from various i...
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Welcome back to the Sport by Fort Pod. This production uses real content from articles, research studies, and projects developed by Sport by Fort Consulting, presented by AI hosts. In this last episode of season 1, we analyze the misconception of a universal sponsorship activation ratio, highlighting that no fixed formula exists for optimal investment. We will hear how multiple factors can critically influence appropriate spending. Through many examples from various i...
Welcome back to the Sport by Fort Pod. This is a production that uses real content from articles, research studies, and projects developed by Sport by Fort Consulting, and presented by AI hosts. In today's episode, we will discuss the history of sponsorships. From ancient Greece and Rome, where wealthy citizens funded public events like athletic competitions and gladiatorial games to enhance their social standing, to the modern era. We will talk about the Medici family's patronage o...
Sport by Fort Pod
Welcome back to the Sport by Fort Pod. This production uses real content from articles, research studies, and projects developed by Sport by Fort Consulting, presented by AI hosts. In this last episode of season 1, we analyze the misconception of a universal sponsorship activation ratio, highlighting that no fixed formula exists for optimal investment. We will hear how multiple factors can critically influence appropriate spending. Through many examples from various i...
