Welcome back to the Sport by Fort Pod. This production uses real content from articles, research studies, and projects developed by Sport by Fort Consulting, presented by AI hosts. In this last episode of season 1, we analyze the misconception of a universal sponsorship activation ratio, highlighting that no fixed formula exists for optimal investment. We will hear how multiple factors can critically influence appropriate spending. Through many examples from various i...
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Welcome back to the Sport by Fort Pod. This production uses real content from articles, research studies, and projects developed by Sport by Fort Consulting, presented by AI hosts. In this last episode of season 1, we analyze the misconception of a universal sponsorship activation ratio, highlighting that no fixed formula exists for optimal investment. We will hear how multiple factors can critically influence appropriate spending. Through many examples from various i...
The Sport by Fort Pod is a production that uses real content from articles, research studies, and projects developed by Sport by Fort Consulting, presented by AI hosts. This episode focuses on the heavy reliance of football clubs on sports betting sponsorships. The industry's influence is ubiquitous, with betting companies sponsoring teams at all levels and even buying naming rights. This dependence creates a significant financial risk for clubs, especially as the industry is highly...
Sport by Fort Pod
Welcome back to the Sport by Fort Pod. This production uses real content from articles, research studies, and projects developed by Sport by Fort Consulting, presented by AI hosts. In this last episode of season 1, we analyze the misconception of a universal sponsorship activation ratio, highlighting that no fixed formula exists for optimal investment. We will hear how multiple factors can critically influence appropriate spending. Through many examples from various i...
