Speaking of Media ....with Keith Marnoch

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Speaking of Media ....with Keith Marnoch

Keith Marnoch

24 episodes

4 months ago

Send us a text Graham Richardson, former CTV news anchor, shares insights from his transition to public relations and discusses the rapidly evolving media landscape that impacts politicians, spokespeople, and organizations. • Traditional media isn't disappearing despite business model challenges—CTV's news site reached 47% of Canada's population in February • Today's communicators must adapt to a world where everyone has "HD cameras in their pockets" making everyone potential content creator...

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Send us a text Graham Richardson, former CTV news anchor, shares insights from his transition to public relations and discusses the rapidly evolving media landscape that impacts politicians, spokespeople, and organizations. • Traditional media isn't disappearing despite business model challenges—CTV's news site reached 47% of Canada's population in February • Today's communicators must adapt to a world where everyone has "HD cameras in their pockets" making everyone potential content creator...

Show more...

Episodes (20/24)

Speaking of Media ....with Keith Marnoch

Traditional Media Isn't Dying, It's Transforming Before Our Eyes ...with Graham Richardson

Send us a text Graham Richardson, former CTV news anchor, shares insights from his transition to public relations and discusses the rapidly evolving media landscape that impacts politicians, spokespeople, and organizations. • Traditional media isn't disappearing despite business model challenges—CTV's news site reached 47% of Canada's population in February • Today's communicators must adapt to a world where everyone has "HD cameras in their pockets" making everyone potential content creator...

4 months ago

39 minutes

Speaking of Media ....with Keith Marnoch

Reta Ismail: From Beta Cams to Backpacks. How 'digital' transformed Local News

The digital revolution hasn't just changed how we consume news—it's fundamentally transformed how journalists produce it. CTV London reporter Reta Ismail takes us behind the scenes of modern local journalism, revealing a landscape where speed and versatility have become essential professional skills. Remember when TV reporters travelled with camera operators and returned to studios to edit their stories? That world is rapidly disappearing. Today's video journalists carry their entire product...

8 months ago

38 minutes

Speaking of Media ....with Keith Marnoch

Navigating the Front Lines of Corporate Comms with Anne Marie Aikins

In this engaging episode, we explore the dynamic world of communication with Anne Marie Akins, a seasoned communicator who has spent years navigating large organizations. Anne Marie shares her insights on the evolving media landscape, highlighting the importance of transparency and timely responses in crisis communication. As the former lead communicator at Metrolinx, she offers eye-opening stories about fostering partnerships with media and the need for empathy in delivering messages. ...

8 months ago

39 minutes

Speaking of Media ....with Keith Marnoch

Communicating from the Trump White House - Lee-Anne Goodman

8 months ago

46 minutes

Speaking of Media ....with Keith Marnoch

Tom Hayes - Hyper-Local News in an Evolving Media World

On this episode of Speaking of Media, I’m joined by veteran TV reporter and longtime friend Tom Hayes to explore nearly 40 years of journalism evolution. From our shared early days of volunteering in community TV to Tom’s success with his online news program, 1-Minute Morning Toronto, we discuss how trust, adaptability, and storytelling have shaped his career—and the state of legacy media today.We also reminisce about the past, including a quirky connection to the Wayne’s World phenomenon (HE...

9 months ago

40 minutes

Speaking of Media ....with Keith Marnoch

Media Relations 101 with Warren Weeks

On this edition of the speaking of media podcast, we dive into the nuts and bolts of media relations …with one of the industries top media trainers warren Weeks. This episode provides a great opportunity for those of you who are looking to understand, media relations, more particularly. And maybe if you’re up against it and need to listen to something to quickly prep for your next big media challenge ^^^This discussion between myself and Warren might be quite valuable. Here’s m...

10 months ago

33 minutes

Speaking of Media ....with Keith Marnoch

Create a Podcast, like this One! - Keith Marnoch

Want to create your own podcast? Learn from the producer of this podcast - Keith Marnoch. You need to know that, in a crowded podcast landscape, only about 20% of podcasts thrive long-term, with only 6% reaching 100 episodes. This episode that you are presently listening to is not there by a long shot. Still, thanks to our listeners who have stuck with us … in the past two years through our archive of episodes—as well as the high-quality guests that we intend to keep featuring—we’re committed...

1 year ago

8 minutes

Speaking of Media ....with Keith Marnoch

Pandemic Protests & Leadership: Kym Geddes Coaches the Media Message

The global pandemic has seen a shift in established norms of communication, both through the channels and the messages we share. There is currently a particular focus on leadership both corporate and political; as we all navigate previously uncharted waters. We are at a place and time where many of the conventional constructs of mass communication are being challenged and - for better or worse - amplified. As a communicator - how ready are you to succeed in that environment? In this epi...

3 years ago

29 minutes

Speaking of Media ....with Keith Marnoch

Satellite Radio Possibilities: with SiriusXM's Sarah Burke

Satellite radio is often an overlooked media channel. In a world where individuals can subscribe to services that allow them to listen to their music and other programming independent of others … platforms like SiriusXM Canada have to work harder to frame their entertainment offerings to be unique and attractive to their various niche channels. If you are trying to promote a property or story that has a niche audience – satellite radio might be worth investigating rather than over...

3 years ago

28 minutes

Speaking of Media ....with Keith Marnoch

TSN's James Duthie: Canada's Best Sports Post

In this episode, we go behind the desk that turned into a Sportcentre for James Duthie, TSN’s lead host and sports journalist. James’ work has earned him multiple awards including three Geminis, a Canadian Screen Award, and the Excellence in Sports Broadcasting Award from Sports Media Canada.Coincidentally I was working as a corporate communicator at TSN the day that James arrived at the network back in 1998 and was involved with promoting him as the so-called next big guy in tv sports ...

3 years ago

36 minutes

Speaking of Media ....with Keith Marnoch

Peter Mansbridge: 'Off the Record' Stories from a fascinating News career

Peter Mansbridge worked at the CBC for more than 50 years including a long run as the television network’s Chief correspondent and lead news anchor until his departure in 2017. To this day he remains passionate about the public broadcaster and maintains a deep respect for the journalists there although he has also has thoughts about what was not working for him at the network. Hi again and welcome to Season Two of Speaking of Media - the Podcast where communicators and the me...

3 years ago

35 minutes

Speaking of Media ....with Keith Marnoch

Leveraging Expert Commentary: with Carmi Levy, Technology Journalist

Is there a way for you to develop a channel or opportunities for you to be seen as a media go-to expert; or even better, a pundit who can legitimately comment and provoke a story or discussion – based on the news of day that can benefit your overall comms goals?? What is the value of expert commentary? … and is your organization poised to leverage someone from within your ranks to create this subtle but potentially high-profile form of brand journalism. In this episode we spea...

4 years ago

32 minutes

Speaking of Media ....with Keith Marnoch

Front-Line Media Relations with Steve Kee

Media Relations in its purest form really hasn’t changed much over time … Media relations is essentially the practice of promoting your story or defending your position with a third-party channel that has a wide audience that extends beyond your organization’s channels. What hasn’t changed is that developing professional relationships has always been at the heart of that connection. What has evolved over time in Media Relations is the scope, speed, and demands of media … at the sam...

4 years ago

41 minutes

Speaking of Media ....with Keith Marnoch

Pandemic Journalism: Graham Richardson on maintaining Quality & Scrutiny in the COVID era

The Global Pandemic has affected us all … but perhaps nowhere has it been more obvious than through the channel where the stories about the pandemic have been shared – through broadcast news … But ….has the influence of this worldwide health crisis been a boom?? or a bust for television news? How crucial is local news in an era where seemingly larger stories dominate the headlines?Graham Richardson argues that the pandemic has actually revealed the true value of local news stories …...

4 years ago

34 minutes

Speaking of Media ....with Keith Marnoch

Politics & The Pandemic: How Vassy Kapelos Covers the Ottawa Bubble

Learn more about Vassy Kapelos and CBC's Power & Politics, here: https://www.cbc.ca/news/politics/author/vassy-kapelos-1.4586663 YouTube:https://www.youtube.com/channel/UCS-NIyvelhPwRFobcEJhtQwVisit SPEAKING OF MEDIA on Facebook:https://www.facebook.com/MediaSpeakingJoin the SPEAKING OF MEDIA COMMUNICATOR'S DISCUSSION GROUP on Facebookhttps://www.facebook.com/groups/419214615993269See Speaking of Media on Instagram:@speakingofmediahttps://www.instagram.com/speakingofmedia/And join the co...

4 years ago

40 minutes

Speaking of Media ....with Keith Marnoch

Being interviewed for Local TV News; with Tara Overholt, CityTV Calgary

A Television interview is among the most intrusive and disruptive request that a communicator will receive when they are in a challenging media spotlight… …but tv also offers the biggest bang for your communications buck when you want to broadly pitch a story or a personality from your organization, in a positive light …. It can be a schizophrenic medium … If you’ve ever had to navigate a tv interview – perhaps or prepare someone else for one .. and wondered what the interview...

4 years ago

29 minutes

Speaking of Media ....with Keith Marnoch

Professional Approaches to Community Connections with Steve McAllister

The responsibility and benefits of having professional relationships with media and the communities who support your organization are more important now than ever before … and it takes someone who has worked both sides of the media microphone to understand how to work those relationships. In this episode, Steve McAllister explains how building relationships throughout his career proved to be a benefit to himself and the organizations that he served. Stay tuned to hear how journalis...

4 years ago

36 minutes

Speaking of Media ....with Keith Marnoch

Call-in Talk Radio: The Secret Sauce with Tom McConnell

The magic of radio … do you know how to make the magic work for you or your organization ??? Tom McConnell is a radio call-in talk show host from Southern Ontario … and our guest … as he offers a ton of valuable insights and stories from his almost 20 years on the air In this episode, we will explore what communicators need to understand about the process and production of THE CALL-IN TALKSHOW. Tom McConnell got into broadcasting through his love and commitment to sports … a former national f...

4 years ago

33 minutes

Speaking of Media ....with Keith Marnoch

SERIES TRAILER - What is 'Speaking of Media'?

Trailer – Speaking of Media Welcome to Speaking of Media – the Podcast where communicators and the media come together to consider the world of mass storytelling … I’m Keith Marnoch – former journalist turned corporate communicator… I’m hoping that YOU - As a communicator - or perhaps someone who speaks on behalf of your organization, will join me for each episode to learn from experts on both sides of the media microphone …about effective ways to share your positive stories ...

4 years ago

2 minutes

Speaking of Media ....with Keith Marnoch

Crisis Comms, Part 2: What PR Pro Bob Reid thinks of Your Biggest Comms Problems

Crisis Communications – among the most challenging disciplines of corporate Communications … Do you need more experience regarding Crisis Communications, or how to do a better job of tackling it? In this podcast, Bob Reid, the Director of Brand Reputation for Veritas Communications, illustrates how he brings clarity and counsel to his clients when the often humbling and potentially devastating challenges of a Crisis land on his clients.Visit SPEAKING OF MEDIA on Facebook:https://www.face...

4 years ago

31 minutes