When you’re investing your hard-earned money and time into any project for your business, you absolutely want to set it up for success. But what can you do as a client to ensure that your branding or website project is the very best it can be and that your designer or copywriter can understand what you’re looking for? In this episode, I cover four main elements to have in place before you hire someone to help you: Make sure you know who you are as a business - what you offer, who...
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When you’re investing your hard-earned money and time into any project for your business, you absolutely want to set it up for success. But what can you do as a client to ensure that your branding or website project is the very best it can be and that your designer or copywriter can understand what you’re looking for? In this episode, I cover four main elements to have in place before you hire someone to help you: Make sure you know who you are as a business - what you offer, who...
Should my brand be in my style or my ideal client's style?
Soul Stirring Branding
14 minutes
1 year ago
Should my brand be in my style or my ideal client's style?
In this episode, I address a common dilemma in branding: Should you base your brand style on your personal preferences or your ideal client's taste? I share insights from a client's question about aligning her brand with her personal style while considering her ideal client's preferences and my advice. This episode aims to provide clarity on navigating the complexities of branding decisions (Hello: Overwhelm!) while staying true to yourself and your business vision. In this episode, I’m sha...
Soul Stirring Branding
When you’re investing your hard-earned money and time into any project for your business, you absolutely want to set it up for success. But what can you do as a client to ensure that your branding or website project is the very best it can be and that your designer or copywriter can understand what you’re looking for? In this episode, I cover four main elements to have in place before you hire someone to help you: Make sure you know who you are as a business - what you offer, who...