In this episode, Adam and Maddy explore the incredible benefits of sorghum as a healthy and sustainable food ingredient. Join them as they chat with Lanier Dabruzzi from the United Sorghum Checkoff Program, who shares her passion for promoting this versatile grain within the U.S. food supply.
Lanier highlights sorghum's nutritional advantages, its inclusion in the USDA's Food Buying Guide, and how it's making its way into school meals through innovative farm-to-school programs. The trio goes on to discuss the rising consumer awareness among health-conscious families and the rediscovery of sorghum by older generations.
Tune in to hear about recent promotional successes, including a media event in New York City that caught the attention of Martha Stewart Living magazine, and learn about exciting partnerships, like the collaboration with Jennifer Garner’s Once Upon a Farm, which launched a line of sorghum baby puffs.
Discover how consumer demand is shaping sorghum production and why connecting with organizations like the Sorghum Checkoff is crucial for businesses looking to tap into this growing market. Don’t miss this deep dive into the world of sorghum and its role in creating a more sustainable food future!
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Read the Martha Stewart Living magazine article featuring sorghum
here.
Learn more about sorghum's addition to the USDA's Food Buying Guide.
Interested in sorghum curriculum resources? You can find those right
here.
