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Social Media Marketing Podcast
Michael Stelzner, Social Media Examiner
696 episodes
3 days ago
Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/
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Marketing
Business
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All content for Social Media Marketing Podcast is the property of Michael Stelzner, Social Media Examiner and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/
Show more...
Marketing
Business
Episodes (20/696)
Social Media Marketing Podcast
Making Customer Stories Profitable: A Proven Framework
Are you struggling to create marketing content that not only resonates but drives real business results? Wondering how to transform customer wins into compelling proof that influences buyers at every stage of their journey? Customer stories are one of the most versatile and high-impact marketing assets available to marketers. To discover a proven framework for turning a single customer interview into a complete, multi-format content campaign — helping you attract leads, close deals, and strengthen client relationships with authentic, trust-building narratives, I interview Joel Klettke.
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4 days ago
53 minutes 5 seconds

Social Media Marketing Podcast
How to Use a Personal Brand for Exposure, Leads, and Sales
Are you struggling to stand out in an increasingly crowded marketplace? Wondering how to leverage your expertise to generate more leads and sales for your business? To discover how to build and monetize a personal brand that creates exposure, generates qualified leads, and drives sales through authentic relationship building, I interview Rory Vaden.
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1 week ago
47 minutes 13 seconds

Social Media Marketing Podcast
Advanced Messaging Strategy: Making Your Product a Must Have
Are you struggling to position your product as essential rather than optional? Wondering why your marketing tactics aren’t converting like they used to? Messaging strategy—not marketing tricks—is what separates forgettable products from must-haves. To learn how to craft a sustainable messaging strategy that makes your product irresistible by addressing real customer needs, I interview Katelyn Bourgoin.
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2 weeks ago
45 minutes 44 seconds

Social Media Marketing Podcast
LinkedIn Video Strategy: Becoming a Respected Industry Leader
Struggling to get noticed on LinkedIn despite sharing valuable content? Wondering how to use video to establish authority and become the go-to expert in your field? To discover how to craft a powerful LinkedIn video strategy that builds credibility, fosters genuine connections, and positions you as a respected leader in your industry without feeling salesy or forced, I interview Louise Brogan.
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3 weeks ago
44 minutes 13 seconds

Social Media Marketing Podcast
Instagram Content Strategy: Attracting Quality Leads and Sales
Posting consistently but not seeing business results on Instagram? Wondering how to move beyond likes to generate quality leads and sales? To discover a proven Instagram content strategy designed to attract the right audience, boost engagement, and convert followers into paying customers, I interview Elizabeth Marberry.
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1 month ago
49 minutes 23 seconds

Social Media Marketing Podcast
Maximize Your Instagram Growth: Getting More of The Right Followers
Struggling to grow your Instagram following with people who actually care about your content? Wondering how to attract the right audience—without wasting time chasing trends that don’t convert? To discover proven strategies to attract highly engaged, aligned followers on Instagram—so you can build a loyal community that supports your goals and fuels real growth, I interview Lucas O'Keefe.
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1 month ago
39 minutes 25 seconds

Social Media Marketing Podcast
Mastering Anything: A New Way to Faster and Better Results
Are you struggling to keep up with the rapid pace of innovation in marketing? Wondering how to absorb just enough to make meaningful progress without burning out? To discover a framework for mastering new tools, technologies, and platforms for your marketing or business workflows without getting overwhelmed, I interview Pat Flynn.
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1 month ago
45 minutes 32 seconds

Social Media Marketing Podcast
Creating Share-Worthy Instagram Content That Outperforms
Struggling to get your Instagram posts noticed, let alone shared? Wondering how top creators and brands consistently craft content that drives engagement and reach? To discover proven strategies for creating high-performing Instagram content that grabs attention, encourages shares, and delivers real results so you can grow faster without chasing off-brand trends, I interview Brock Johnson.
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1 month ago
49 minutes 7 seconds

Social Media Marketing Podcast
Employee-Generated Content: Creating a Video First Strategy
​Struggling to build trust and engagement with polished brand content alone? Wondering how to empower your employees to create authentic videos for your business? To discover how to implement a video-first employee-generated content (EGC) strategy to amplify reach, boost credibility, and connect with your audience in a more human and relatable way, I interview Melissa Laurie.
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2 months ago
43 minutes 18 seconds

Social Media Marketing Podcast
Instagram Threads for Marketers: Tips for Success
​Not sure how to leverage Instagram Threads to grow your brand? Wondering how marketers are using Threads to spark conversations, build community, and stay ahead of competitors? To discover actionable tips for using Instagram Threads strategically—so you can increase visibility, engage authentically, and turn followers into fans, I interview Nicky Saunders.
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2 months ago
45 minutes 32 seconds

Social Media Marketing Podcast
Advanced LinkedIn Networking: How to Connect and Convert
Struggling to turn LinkedIn connections into real opportunities? Wondering how to go beyond surface-level networking and actually convert conversations into business results? To discover advanced LinkedIn networking strategies to help you build authentic relationships, boost engagement, and turn your professional presence into consistent growth for your brand or business, I interview Michaela Alexis.
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2 months ago
41 minutes 52 seconds

Social Media Marketing Podcast
Video Experiences That Create Loyalty, Engagement, and Conversions
Struggling to turn viewers into loyal fans or paying customers? Wondering what type of video content actually builds trust and drives conversions in 2025? To discover how to craft intentional, connection-driven video experiences that go beyond views to earn you lasting engagement, brand loyalty, and measurable business results, I interview Luria Petrucci.
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2 months ago
46 minutes 39 seconds

Social Media Marketing Podcast
Instagram Stories Strategy for 2025
Struggling to get consistent engagement from your Instagram Stories? Unsure how Stories fit into your broader content strategy as we head into 2025? To discover how to plan and execute an Instagram Stories strategy designed to grow your audience, deepen connections, and drive meaningful business results throughout the year, I interview Michelle Gifford.
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2 months ago
42 minutes 47 seconds

Social Media Marketing Podcast
Short-Form Video Visual Effects: The Key to More Views and Sales
Tired of your short-form videos getting lost in the feed? Are you ready to learn the secrets to using visual effects to maximize your impact on social media? To discover actionable tips and expert advice on using visual effects to create high-impact short-form videos that generate more views and improve conversions, I interview Tyler Tometich.
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3 months ago
44 minutes 42 seconds

Social Media Marketing Podcast
How to Create a Short-Form Video Series
could transform your marketing results? To learn how to develop a consistent short-form video series to rapidly grow your audience and create multiple revenue streams, I interview Pat Flynn.
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3 months ago
43 minutes 5 seconds

Social Media Marketing Podcast
How to Use Disruptive Storytelling to Thrive as a Marketer
Are your tried and true marketing tactics losing their impact? Wondering how to adapt and stay relevant with consumers? To discover why disruptive storytelling is the key to thriving in today’s marketing environment and learn practical strategies for building deeper customer relationships and making content stand out, I interview Mark Schaefer.
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3 months ago
41 minutes 18 seconds

Social Media Marketing Podcast
Telling Stories That Convert: How to Increase Your Leads and Sales
Are you making it too hard for customers to understand what you do? Is unclear messaging hurting your conversions? To discover how to align sales and marketing using a story framework and why many marketers get storytelling wrong, I interview Dr. JJ Peterson.
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3 months ago
42 minutes 56 seconds

Social Media Marketing Podcast
How to Succeed in Influencer Marketing in 2025
Are you considering working with influencers but unsure how to get started? Wondering how to maximize your return on investment when collaborating with creators? To discover proven strategies for influencer partnerships that deliver measurable results for your business, I interview Justin Moore.
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4 months ago
45 minutes 12 seconds

Social Media Marketing Podcast
Conversing With the Future: My Mind-Blowing Experiment
What happens when you have a conversation with a genuinely advanced AI? Michael Stelzner finds out in this special episode! He dives into an experiment with Sesame Research's AI voice assistant, "Maya," and the results are incredible. Hear their conversation, exploring everything from social media marketing to persuasive techniques. Experience the nuanced, human-like quality of Maya's voice, and you'll understand why Michael is so excited about the potential of this technology. Tune in to hear a glimpse of tomorrow, today!
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4 months ago
13 minutes 40 seconds

Social Media Marketing Podcast
Tiny Offers: How Low-Ticket Offers Can Accelerate Your Growth
Are you tired of giving away free content that doesn’t convert? Do you want to attract buyers instead of freebie seekers? To discover how to create high-converting tiny offers—low-ticket digital products designed to build an audience of engaged buyers and generate consistent revenue. Then, learn how to leverage AI-powered marketing strategies to optimize your funnel, run effective ads, and grow your customer base profitably, I interview Allie Bjerk.
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4 months ago
45 minutes 45 seconds

Social Media Marketing Podcast
Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/