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Smart Solo Business
Stephen Lahey
88 episodes
3 months ago
The Smart Solo Business Podcast is for solo professionals who want practical marketing, sales, and small business content – no gimmicky nonsense, just proven principles and results.
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Business
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All content for Smart Solo Business is the property of Stephen Lahey and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Smart Solo Business Podcast is for solo professionals who want practical marketing, sales, and small business content – no gimmicky nonsense, just proven principles and results.
Show more...
Business
Episodes (20/88)
Smart Solo Business
Brian Clark of Copyblogger Shares His Content Marketing Tips For Solo Professionals
Brian Clark is the CEO of Copyblogger Media. He’s also a serial entrepreneur who built three successful professional services businesses using proven content marketing techniques before moving to a completely online business model. I’m excited to have him join me on the podcast today and share his business wisdom and content marketing tips! Founded by […]
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10 years ago
37 minutes

Smart Solo Business
Ian Altman on How You Can Become Outrageously Successful Targeting and Winning New Business
Let’s face it, nothing is more important to the success of your business than acquiring the right clients and growing your revenue. My guest on the podcast today, Ian Altman, helps self-employed professionals to become outrageously successful targeting and winning new business. Ian is a successful entrepreneur and a bestselling author. His latest book, Same […]
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10 years ago
32 minutes 45 seconds

Smart Solo Business
How to Narrow Your Marketing Focus, Stand Out and Profit: Dianna Huff Shares Her Story
My guest on the podcast, Dianna Huff, is an award-winning digital marketing consultant. She’s also a thought leader who has made content contributions in well-known digital publications such as Forbes, BtoB, Response Magazine, Content Marketing Institute, MarketingSherpa, Marketing Profs, Clickz, Search Engine Watch and Search Engine News. Dianna launched her marketing communications consulting practice in […]
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10 years ago
24 minutes 30 seconds

Smart Solo Business
Stephanie Wetzel-Cottrell Shares Branding and Website Design Tips For Small Businesses and Solos
Are you feeling less than satisfied with your website and online branding, but you’re so busy that you haven’t done anything to change it? If so, I can relate to your situation. Not long ago I was facing that same challenge — until I connected with today’s guest. I’m joined on the podcast today by […]
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10 years ago
30 minutes 40 seconds

Smart Solo Business
How to Turn Your Best Ideas Into Goals and Successful Projects: An Interview with Charlie Gilkey
Today’s special guest, Charlie Gilkey, is a well-known speaker and advisor on small business growth and strategy. He’s also the author of an Amazon bestseller: The Small Business Life Cycle: The No-Fluff Guide to Navigating the Five Stages of Small Business Growth. As business owners, we’ve all had good ideas that never came to fruition.  Why? […]
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10 years ago
26 minutes 50 seconds

Smart Solo Business
Brian Shea on the Four Paths to a Simpler and More Successful Business
[Legacy post: Small Business Talent] Brian Shea helps solopreneurs and small professional services firms to put sales and marketing systems in place and efficiently acquire more clients. I’m pleased to have him join us on the podcast today to discuss his approach to building a simpler and more successful business. Brian founded his firm, Shea Consulting, […]
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10 years ago
28 minutes 30 seconds

Smart Solo Business
Move Your Clients to Make Fast, Favorable Decisions: Powerful Sales Tips From Andy Paul
[Legacy post: Small Business Talent] My guest on the podcast today is bestselling author and top sales trainer, Andy Paul. Andy is passionate about helping sales teams and solo entrepreneurs to land more of the customers they want most. Over the past few years, Andy has written two bestselling books on selling — Zero-Time Selling: […]
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10 years ago
27 minutes 30 seconds

Smart Solo Business
Free Agent — Katy Tynan Shares Her Proven Roadmap to Successful Self-Employment
[Legacy post: Small Business Talent] My guest on the podcast today, Katy Tynan, is an author, speaker and consultant. As the world of self-employment changes, Katy is committed helping independent professionals like us to adapt to this evolving landscape and thrive. Today we’ll be discussing Katy’s exciting new book, Free Agent: The Independent Professional’s Roadmap […]
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10 years ago
27 minutes 40 seconds

Smart Solo Business
The Truth About Social Media Marketing: An Interview with Mark Schaefer
[Legacy post: Small Business Talent] My guest on the podcast, Mark Schaefer, is among the world’s most recognized social media authorities. He has been a keynote speaker at major conferences such as SXSW, Social Media Week London, the National Economic Development Association, Word of Mouth Marketing Conference Tokyo, and National Association of State CIOs. Mark […]
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10 years ago
23 minutes 20 seconds

Smart Solo Business
Jana Sedivy on How to Boost Your Marketing Results with Simple Market Research
[Legacy post: Small Business Talent] Contrary to popular belief, market research for solo entrepreneurs can be a simple process. Done correctly, basic research can help you unearth powerful new insights, create the kind of value that your ideal clients crave most, and market your services more effectively. My special guest on the podcast today is Jana Sedivy. […]
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10 years ago
26 minutes 20 seconds

Smart Solo Business
Take Back Your Time and Master Your Business: Azi Rosenblum on Strategic Outsourcing
[Legacy post: Small Business Talent] Are you a solo professional like me? If so, you’re going to encounter (if you haven’t already) a supply and demand issue that can slow or even stop your revenue growth. Simply put, you’re only one person and you just can’t do it all by yourself. Fortunately, my guest on […]
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10 years ago
22 minutes 20 seconds

Smart Solo Business
Steve Woodruff on How to Create a Business Value Mission and Attract Your Ideal Clients
[Legacy post: Small Business Talent] Most of the successful solopreneurs I know bring a sense of higher purpose to their work. They’re not just earning a living, they’re on a mission to improve their clients’ business life and make the world a little better. Of course, learning how to create and communicate a business value mission […]
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10 years ago
22 minutes 40 seconds

Smart Solo Business
Solo Professionals: Tap the Business Building Power of Innovation with Brainzooming™
[Legacy post: Small Business Talent] Have you ever asked yourself – how can I set my small business apart from the competition in an innovative way that my clients will value? That’s an important question that we all need to answer as solo entrepreneurs if we want to succeed long-term. Mike Brown is my guest […]
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10 years ago
21 minutes 40 seconds

Smart Solo Business
Get Social Sales Results with LinkedIn Groups: Paul Castain Shares His Secrets
[Legacy post: Small Business Talent] If I ranked my guests based on their sales expertise and their enthusiasm for sharing great sales lessons, then Paul Castain might be at the top of the list. Paul clearly loves teaching, and today he’s here to teach you how to target and win more of your ideal clients using […]
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10 years ago
35 minutes 20 seconds

Smart Solo Business
Mastering Ethical Persuasion: Peter McLaughlin on NLP and Sales for Solopreneurs
[Legacy post: Small Business Talent] My guest on the podcast today, Peter McLaughlin, is a salesman at heart. In his 25-year career he’s run the gamut, from serving as Sales and Marketing Director for a Wall Street publisher, to selling to the C-suite in the technology and healthcare sector, to his current role as a […]
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10 years ago
25 minutes

Smart Solo Business
John R. Bell on ‘Do Less Better: The Power of Strategic Sacrifice in a Complex World’
[Legacy post: Small Business Talent] My guest on the podcast today, John Bell, spent 19 years as a self-employed global strategy consultant to some of the world’s most respected corporations. Before launching his consulting practice in 1994, John also served as CEO for a major consumer products company in Canada. John is a prolific writer. […]
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10 years ago
22 minutes

Smart Solo Business
5 Fascinating Ways to Monetize Your Content: An Interview with Paulette Ensign
[Legacy post: Small Business Talent] My guest on the podcast today, Paulette Ensign, had no idea she would sell over a million copies of her 16-page booklet, 110 Ideas for Organizing Your Business Life, (without spending a penny on advertising) when she wrote it in 1991. Paulette has been monetizing her content, and that of her […]
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10 years ago
21 minutes 40 seconds

Smart Solo Business
Mayer on Selling For Introverts: Stay True To Who You Are And Increase Your Sales
[Legacy post: Small Business Talent] Over the years, I’ve observed that many solopreneurs are introverts. On one level, this makes perfect sense because introverts are quite comfortable working solo. As an introvert myself, I thrive on it. At the same time, our success as self-employed professionals is largely dependent on our ability to connect with […]
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10 years ago
23 minutes 20 seconds

Smart Solo Business
Generate a Constant Stream of High Quality Referrals — Jim McCraigh Tells You How
[Legacy post: Small Business Talent] Do you want more high quality referrals? Most solo professionals would say yes — with enthusiasm! Today an expert on the topic of referral marketing joins me on the podcast. My guest, Jim McCraigh, has been a business consultant, author, speaker and mentor for more than 27 years now. Jim […]
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10 years ago
23 minutes 20 seconds

Smart Solo Business
Randy Riemersma on How to Drive Sustainable Sales Growth
[Legacy post: Small Business Talent] My guest on the podcast today is Randy Riemersma. Randy and his company, Span the Chasm, have a compelling mission – helping solos and small firms to drive sustainable sales growth. Randy has been an entrepreneur for over 10 years now. Before founding his own B2B sales training and consulting firm, he […]
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10 years ago
23 minutes 40 seconds

Smart Solo Business
The Smart Solo Business Podcast is for solo professionals who want practical marketing, sales, and small business content – no gimmicky nonsense, just proven principles and results.