On this week’s episode I am in Conversation with Anele Maphanga who is a PR maven. This episode highlights the versatility of the careers one can pursue with a law degree. After graduating with an LLB from the University of the Witwatersrand, Anele decided to pivot into communications, which was a long-life dream! Her work experience includes working for leading agencies and at FMCG giants such as Procter & Gamble and Unilever which has seen her lead award-winning campaigns recognized at the EFFIES, MMA Smarties, Loeries and SABRE Awards - and has been featured on the Global Citizen stage in New York for her #BloodSisters campaign for the Always sanitary pad brand.

I am enamored by how Anele places God at the centre of her personal and professional life, and also how she doesn’t just deliver messages on behalf of brands but truly uses her talent to tell a story based on truth and accuracy.

Anele is a PR Maven with a gift for story-telling and building relationships. An avid read and writer, she has co-authored two books and has several articles under her belt across various publications in South Africa which include Sunday Times, Bizcommunity, Daily Maverick. She is currently the PR Lead for Beauty, Wellbeing and Personal Care for Unilever South Africa managing top brands such as Vaseline, Dove, Shield, Lifebuoy, Axe and many more leading brand communications and ground-breaking PR campaigns.

I hope you enjoy learning from Anele as much as I did.

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