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Side Hustle Pro

Nicaila Matthews Okome | Side Hustle Pro Media

483 episodes

6 days ago

Side Hustle Pro spotlights bold black women entrepreneurs who have scaled from side hustle to profitable business. Join Chief Side Hustler turned full-time entrepreneur Nicaila Matthews Okome for your weekly installment of Side Hustle Pro and learn actionable strategies to start small and get going–wherever and whoever you are. Side Hustle Pro features interviews with inspiring Black women entrepreneurs who started out as side hustlers, including interviews with Myleik Teele, Morgan DeBaun, Tiffany "The Budgetnista" Aliche, and more!

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All content for Side Hustle Pro is the property of Nicaila Matthews Okome | Side Hustle Pro Media and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Hosted on Acast. See acast.com/privacy for more information.

Entrepreneurship

Business,

Marketing

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475: Why Your Podcast Isn't Making Money (and How to Fix It)

Side Hustle Pro

31 minutes 25 seconds

5 days ago

475: Why Your Podcast Isn't Making Money (and How to Fix It)

This week I’m back with a solo episode where I’m giving you the tools to make money with your podcast. When I became a full-time podcaster in 2017, I focused on my revenue streams like brand partnerships, sponsorships, courses, and VIP programs, leading to having over 10 million episode downloads to date. I’m here to help you get your podcast to that same level.

In this episode I’m sharing:

Effective Marketing: How you’re going to optimize content planning and to get people to consistently see what you are offering
Thinking Outside the Box: Exploring non-traditional sponsorships and multi-channel packages like retreats to generate revenue beyond just downloads
Creating Value: How to produce content and services that your audience genuinely wants to pay for

Highlights Include:

02:49 The Importance of Podcast Setup
05:15 Narrowing Down Your Podcast Topics
09:50 Understanding and Serving Your Audience
14:33 Creating a Content Plan
16:39 Effective Marketing Strategies
19:00 Consistent Marketing Practices
21:24 Thinking Outside the Box for Sponsorships
25:54 Creating Content People Want to Pay For
28:17 Recap and Action Steps

Check out episode 475 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Riverside (Use code ‘hustlepro’): https://riverside.fm/
Podcast Moguls: http://sidehustlepro.co/join
Lori Tharps SHP episode: https://www.youtube.com/watch?v=E3EsWprSGu4
Launching Podcast Moguls 2.0: https://www.youtube.com/watch?v=3d-wkYAcsLo&t=1s
Free newsletter: http://sidehustlepro.co/newsletter
You Are a Badass by Jen Sincero: https://jensincero.com/

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Guest Social Media Info

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.