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SHOTLIST
Marshal Chupa
42 episodes
4 days ago
This podcast is all about helping emerging cinematographers, photographers, and directors navigate the challenges of making a life and a living behind the lens. From workflow to personal growth, creative vision to marketing, finances to production—every episode is packed with a wide range of topics to support visual storytellers in their pursuit of building a business and growing a career they are proud of.
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Business
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All content for SHOTLIST is the property of Marshal Chupa and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
This podcast is all about helping emerging cinematographers, photographers, and directors navigate the challenges of making a life and a living behind the lens. From workflow to personal growth, creative vision to marketing, finances to production—every episode is packed with a wide range of topics to support visual storytellers in their pursuit of building a business and growing a career they are proud of.
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Business
Episodes (20/42)
SHOTLIST
Insurance for Filmmakers: What You Need to Know About Coverage, Risk, and Equipment Claims - 042

Most creatives dream of filming in remote places, working with global brands, and living a life of freedom behind the lens, but few understand the risks and protections that come with it. As Associate Vice President at Front Row Insurance, David McLeish shares how filmmakers and photographers can protect their gear, their business, and their livelihood when unexpected events happen. Alongside host Marshal Chupa, they break down the realities of insurance in creative work, from liability waivers to international coverage


🎙️ Episode Sponsor: Lorne Lapham Sales & Rentals

⚡️ 20% Off Rentals at Lorne Lapham - ⁠⁠llsr.com/shotlist⁠⁠ 


🗂️ Get your copy of The Contact Sheet - A Simple Client Tracking System for Filmmakers & Photographers - shotlist.substack.com/p/the-contact-sheet 


Key Topics Discussed

  • Why most filmmakers misunderstand what insurance actually covers and how to avoid costly assumptions

  • How to handle high-risk shoots like underwater filming, climbing, or stunts, and what insurers need to know in advance

  • Practical steps for gear rental, deal memos, and certificates of insurance when working with production companies or directly with brands

  • The importance of liability waivers when shooting with athletes or in dangerous environments

  • What international coverage looks like and how to protect footage and equipment while traveling


Episode Highlights

4:00 – Broker vs Insurer
Why knowing the difference matters when making a claim.

12:00 – High-Risk ShootsUnderwater, vehicles, or extreme sports must be disclosed or risk voiding coverage.

19:00 – Stunts vs AdventureInsurers often treat risky outdoor shoots as stunts, which changes coverage.

26:00 – Liability WaiversSigned waivers reduce your exposure and improve insurability.

29:00 – International CoverageMost policies are Canada/US only unless you add worldwide protection.

33:00 – Reshoot CoverageScripted reshoots may be covered. Portfolio or passion projects are not.

41:00 – Gear RentalYour deal memo should make production responsible for your kit.

1:19:00 – Direct-to-ClientCovering friends’ gear requires written agreements. Without them, it is not insured.


🔗 CONNECT WITH FRONT ROW INSURANCE

🖥️ Website | ⁠⁠www.frontrowinsurance.com

📧 Email: mcleish@frontrowinsurance.com

📸 Instagram | @ frontrowinsurance


🔗 CONNECT WITH MARSHAL

📸 Instagram |⁠⁠ ⁠⁠⁠⁠@marshalchupa⁠⁠

🟠 Substack | ⁠⁠Substack Article⁠⁠

💻 Website |⁠⁠ www.marshalchupa.com⁠⁠

🔗 LinkedIn |⁠⁠ ⁠⁠⁠⁠Marshal Chupa on LinkedIn⁠⁠


🎙 ABOUT THE PODCAST

This podcast is all about helping emerging cinematographers, photographers, and directors navigate the challenges of making a life and a living behind the lens. From workflow to personal growth, creative vision to marketing, finances to production—every episode is packed with a wide range of topics to support visual storytellers in their pursuit of building a business and growing a career they are proud of.


🎧 LISTEN

🟢| ⁠⁠Spotify ⁠⁠

🟣| ⁠⁠Apple Podcast⁠⁠

🖥️| ⁠⁠shotlistpodcast.com⁠⁠ 


👊 SUBSCRIBE & LEAVE A REVIEW

Please help me bring you more future episodes by subscribing and leaving a review


📱GET IN TOUCH

You can also drop me a DM instagram @marshalchupa or email marshal@marshalchupa.com

Show more...
1 month ago
1 hour 30 minutes 23 seconds

SHOTLIST
How Director and Aerial DP, Zac Moxley Built a Dream Filmmaking Career - 041

Most creatives dream of filming in remote places, working with global brands, and living a life of freedom behind the lens, but few understand the discipline and long game it actually takes to get there. As a director and aerial cinematographer, Zac Moxley shares how his mindset, work ethic, and willingness to take risks helped him turn passion into a career. Alongside host Marshal Chupa, Zach breaks down the realities of momentum, burnout, spec work, and what it really means to bet on yourself


🎙️ Episode Sponsor: Lorne Lapham Sales & Rentals

⚡️ 20% Off Rentals at Lorne Lapham - ⁠llsr.com/shotlist⁠ 


Key Topics Discussed

  • How saying yes early on created a snowball effect and why treating every job like it matters can change everything

  • The real cost of chasing your dream job, including the emotional and financial pressure behind self-funded projects

  • The truth about spec work and how Zac uses personal projects to grow, experiment, and land bigger clients

  • Buying gear with intention, including how to think about expensive tools, what actually delivers value, and when to pull the trigger

  • Navigating the long game of a creative career and why it’s built through grind, self-belief, and patience


Episode Highlights

00:03 A Turning Point in His Teens

How a personal transformation helped Zac develop the grit and drive that sparked his creative journey

00:08 Early Career and Instagram Growth

The story behind his glide-cam days and how his Instagram started gaining traction in 2017

00:13 The Drone Chapter

Zac’s early aerial content and the moment he began shifting toward directing full campaigns

00:21 Every Opportunity Can Change Your Life

Zac’s philosophy on saying yes and how staying open has led to his biggest projects

00:27 Behind the Instagram Highlight Reel

The grind, burnout, and loneliness that people don’t see when they scroll

00:36 Spec Work as a Career Catalyst

Zac’s approach to funding personal projects and the most he’s ever spent out of pocket

00:44 Breaking Down a Spec Project

From idea to post-production, how Zac builds personal pieces with intention and impact

00:51 Undercutting Versus Opportunity

Where he draws the line between strategy and self-sabotage when pricing work

01:01 Buying the Right Gear

How to approach big purchases like the RED Raptor and which tools have earned their keep

01:09 Building Relationships That Lead to Work

Zac’s take on staying top of mind, creating value, and earning trust over time

01:15 Manifestation and Career Alignment

How Zac’s mindset and focus on alignment have helped him call in the kind of projects and lifestyle he once only imagined


🔗 CONNECT WITH ZAC MOXELY

📸 Instagram | @downtofilm

🖥️ Website | ⁠www.zacharymoxley.com⁠


🔗 CONNECT WITH MARSHAL

📸 Instagram |⁠ ⁠⁠@marshalchupa⁠

💻 Website |⁠ www.marshalchupa.com⁠

🔗 LinkedIn |⁠ ⁠⁠Marshal Chupa on LinkedIn⁠

🟠 Substack | ⁠Substack Article⁠


🎙 ABOUT THE PODCAST

This podcast is all about helping emerging cinematographers, photographers, and directors navigate the challenges of making a life and a living behind the lens. From workflow to personal growth, creative vision to marketing, finances to production—every episode is packed with a wide range of topics to support visual storytellers in their pursuit of building a business and growing a career they are proud of.


🎧 LISTEN

🟢| ⁠Spotify ⁠

🟣| ⁠Apple Podcast⁠

🖥️| ⁠shotlistpodcast.com⁠ 


👊 SUBSCRIBE & LEAVE A REVIEW

Please help me bring you more future episode by subscribing and leaving a review


📱GET IN TOUCH

You can also drop me a DM instagram @marshalchupa or email marshal@marshalchupa.com

Show more...
2 months ago
1 hour 21 minutes 21 seconds

SHOTLIST
Soul Over Strategy | Building a Career with Creative Depth and Longevity as a Photographer and Director - 040

What does it actually look like to build a thriving photography and directing career, not just on paper, but in practice? Hubert Kang has steadily built a respected presence in the industry, known for his soulful personal work, big-hearted leadership style, and high-level commercial campaigns.


🎙️ Episode Sponsor: Lorne Lapham Sales & Rentals

⚡️ 20% Off Rentals at Lorne Lapham - llsr.com/shotlist 


⚒️ Tool & Resources to Grow your Career: HERE


Key Topics Discussed

• Why Hubert believes side hustles don’t cut it in a creative career, and what it really takes to go full time

• The essential role of kindness, curiosity, and personal values in business growth

• What personal projects reveal to clients that commercial work never can • Why directing became a natural extension of his photography path

• The real reason to start a production company

• When and why reps will come knocking, and what they actually look for


Episode Highlights

00:06 Starting from Scratch After Business School Why Hubert left a “safe” career path to start photographing houses for $100 a shoot

00:15 The 360 Motel Job That Changed Everything How traveling solo across the U.S. turned into a photography education

00:20 Getting in the Room with the Greats What Hubert learned assisting world-renowned photographers at Santa Fe Workshops

00:31 Why He Was a Terrible Assistant And how getting fired helped him discover his true path in documentary photography

00:37 Building Community One Relationship at a Time How showing up with appreciation and treating crew like friends became Hubert’s secret weapon

00:45 Personal Work That Means Something From Ugandan baseball to global human-animal connections, Hubert shares his why

00:54 Directing as a Natural Progression How curiosity, collaboration, and team leadership drew him behind the monitor

01:00 The Vision Behind Kindred and Scout Why Hubert and his producer Amy started a company rooted in values, not profit

01:08 Do You Need a Rep?

01:14 Staying Resilient Through the Highs and Lows The rituals, mindset, and gratitude that keep Hubert grounded in a roller-coaster career


🔗 CONNECT WITH HUBERT KANG

📸 Instagram | @hubertkang

🖥️ Website | www.hubertkang.com

💼 Production Co. | Kindred and Scout


🔗 CONNECT WITH MARSHAL

🟠 Substack | ⁠Substack Article⁠

📸 Instagram | @marshalchupa

💻 Website | www.marshalchupa.com

🔗 LinkedIn | Marshal Chupa on LinkedIn


🎙 ABOUT THE PODCAST

This podcast is all about helping emerging cinematographers, photographers, and directors navigate the challenges of making a life and a living behind the lens. From workflow to personal growth, creative vision to marketing, finances to production—every episode is packed with a wide range of topics to support visual storytellers in their pursuit of building a business and growing a career they are proud of.

🎧 LISTEN

🟢| Spotify

🟣| Apple Podcast

🖥️| shotlistpodcast.com 

👊 SUBSCRIBE & LEAVE A REVIEWPlease help me bring you more future episode by subscribing and leaving a review

📱GET IN TOUCHYou can also drop me a DM instagram @marshalchupa or email marshal@marshalchupa.com


Show more...
4 months ago
1 hour 13 minutes 11 seconds

SHOTLIST
Career Strategy, Creative Leadership, and Building a Scalable Studio in the Action Sports World — with Darren Rayner - 039

Most creatives struggle to find the balance between doing work they love and building a business that lasts. In this episode, Darren shares the story of how a devastating snowboarding injury launched his career behind the lens and how he went on to build Magnifier, a creative studio producing high-level content for top outdoor brands. Alongside host Marshal Chupa, Darren breaks down his go-to systems for guiding clients, crafting retainers, and generating leads. He also shares the mindset shifts that helped him move from passion projects into a thriving commercial career.


🎙️ Episode Sponsor: Lorne Lapham Sales & Rentals

⚡️ 20% Off Rentals at Lorne Lapham - llsr.com/shotlist 


Key Topics Discussed

• How Darren transitioned from passion projects to paid commercial work by aligning with client needs

• The "Ikigai" framework as a tool for sustainable business — balancing what you love with what pays

• Why leading clients through a discovery session is essential to avoid scope creep and unclear expectations

• The content pyramid method — and how capturing additional “shoulder assets” creates more value with less effort

• Darren’s system for generating leads through authentic LinkedIn content, not cold pitches

• How to offer retainers as a solution to the feast-or-famine cycle and bring stability to your freelance career

• Why defining your ideal client profile helps you focus outreach and build trust faster

• How to scale a creative business by hiring based on workload and clearly defined roles

• The importance of giving team members ownership to avoid bottlenecks and burnout


Episode Highlights

00:01 From Injury to InspirationHow breaking his back snowboarding led Darren to pick up a video camera and find a new purpose

00:05 Building Voleurz from Dorm Room to Cult BrandThe DIY roots of a creative crew that mixed action sports, art, and humor before YouTube even existed

00:10 Lessons from Action Sports FilmmakingWhat fast-paced sports shoots taught Darren about storytelling, energy, and creative style

00:17 From Passion Projects to Paid WorkThe scary but pivotal leap Darren made when friends told him to skip sales and go all in on film

00:25 The “Ikigai” Framework for FulfillmentHow aligning passion, skill, market need, and money became Darren’s compass for business decisions

00:31 Retainers and Reverse EngineeringThe method Darren uses to guide clients from messy ideas to clear deliverables and long-term value

00:38 The Content PyramidWhy clients often overlook the highest-performing content, and how to make every shoot more efficient

00:44 Shooting BTS, Making ConnectionsThe strategy that helped Darren grow trust, book bigger projects, and mentor newcomers

00:50 LinkedIn and Lead Gen Without SellingDarren’s low-pressure approach to getting clients by being curious, helpful, and visible

01:00 Growing a Team Without Losing YourselfThe mindset, systems, and reality checks needed to scale a studio while staying creatively fulfilled


🔗 CONNECT WITH DARREN

📸 Instagram | @darren_rayner

🖥️ Website | www.magnafiremedia.com

💼 LinkedIn | Darren Rayner


🔗 CONNECT WITH MARSHAL

📸 Instagram | @marshalchupa

💻 Website | www.marshalchupa.com

🔗 LinkedIn | Marshal Chupa on LinkedIn


🟠Substack | Substack Article


🎙 ABOUT THE PODCAST

This podcast is all about helping emerging cinematographers, photographers, and directors navigate the challenges of making a life and a living behind the lens. From workflow to personal growth, creative vision to marketing, finances to production—every episode is packed with a wide range of topics to support visual storytellers in their pursuit of building a business and growing a career they are proud of.

🎧 LISTEN

🟢| Spotify

🟣| Apple Podcast

🖥️| shotlistpodcast.com 

👊 SUBSCRIBE & LEAVE A REVIEWPlease help me bring you more future episode by subscribing and leaving a review
📱GET IN TOUCHYou can also drop me a DM instagram @marshalchupa or email marshal@marshalchupa.com

Show more...
4 months ago
1 hour 18 minutes 26 seconds

SHOTLIST
What Gets You Hired (and Remembered): A Creative Director’s Take on Building the Portfolio, Presence, and Energy That Stands Out - 038

Many creatives dream of working with iconic brands — but few understand what it actually takes to get there. As a creative director with decades of experience at companies like Roxy, DC Shoes, Hollister, and Eddie Bauer, Chris Vestal shares what makes a portfolio stand out, how to navigate the politics of big-budget shoots, and why the energy you bring to set matters just as much as the work you create.

Alongside host Marshal Chupa, Chris breaks down the unspoken tiers of creative talent, the importance of self-awareness in your growth journey, and the practical ways to get noticed by decision-makers in the industry.


Key Topics Discussed

The power of proximity — how Chris went from pinning surf mag pages on his wall to becoming creative director for the very brands that inspired him.

Climbing the creative ladder — how scrappy, self-driven experience led to high-budget global campaigns.

Creative outreach that lands — what it actually takes to get the attention of high-level creative directors (hint: it's not a mass email blast).

Building trust as a leader — how Chris creates unforgettable shoot energy by curating people, not just portfolios.

If you're a filmmaker or photographer navigating the industry, this episode is full of real talk, career strategy, and powerful reminders about staying aligned with your creative vision.


Episode Highlights

00:06 From Superfan to Creative Director How childhood inspiration and personal passion shaped a career in global brand leadership

00:09 Lessons from Working with Iconic BrandsWhat Chris learned while designing for Roxy, DC Shoes, Eddie Bauer, and more

00:11 Big Budgets, Bigger PoliticsThe creative tradeoffs and team dynamics behind multi-million-dollar productions

00:29 What Gets You Noticed as a CreativeInside a creative director’s inbox — and how to actually stand out

00:30 Authentic Outreach vs. Template PitchesWhy a thoughtful DM or email matters more than a slick portfolio

00:37 Building Set Energy & Why It MattersThe hidden value of vibe, chemistry, and energy when curating a crew

00:52 Creating “White Space” to Make Great WorkHow adding just one extra day can unlock breakthrough creative

01:00 Shooting Beyond the Brief: Portfolio GoldHow personal ideas on set can lead to standout, career-making images

01:04 Manifestation & Career AlignmentThe mindset shift that helped Chris land his dream job at Aspen One

01:15 Leading Through Systems, Vision & VibeWhy good leadership means making space for your team to thrive creatively


🔗 CONNECT WITH CHRIS VESTAL

📸 Instagram | @_vestal

🖥️ Website | www.vestalindustries.com

💼 LinkedIn | Chris Vestal on LinkedIn

🔗 CONNECT WITH MARSHAL

📸 Instagram | @marshalchupa

💻 Website | www.marshalchupa.com

🔗 LinkedIn | Marshal Chupa on LinkedIn


📄 SHOW NOTES & TRANSCRIPT

Visit the website for the transcript and highlights from the conversation www.shotlistpodcast.com


🎙 ABOUT THE PODCAST

This podcast is all about helping emerging cinematographers, photographers, and directors navigate the challenges of making a life and a living behind the lens. From workflow to personal growth, creative vision to marketing, finances to production—every episode is packed with a wide range of topics to support visual storytellers in their pursuit of building a business and growing a career they are proud of.


🎧 LISTEN

🟢| Spotify

🟣| Apple Podcast

👊 SUBSCRIBE & LEAVE A REVIEW

Please help me bring you more future episode by subscribing and leaving a review

📱GET IN TOUCHYou can also drop me a DM instagram @marshalchupa or email marshal@marshalchupa.com

Show more...
6 months ago
1 hour 12 minutes 16 seconds

SHOTLIST
Beyond the Hustle: Filmmaking with Purpose, Balance & Inner Fulfillment - 037

Success in filmmaking isn’t just about the next big gig—it’s about finding fulfillment beyond the hustle. In this episode of Shotlist, I sit down with Jon Bregel, a filmmaker and creative coach who went from directing a Nike commercial with Spike Lee to walking away from his production company in search of something deeper.


Jon’s story is a powerful reminder that chasing external success without internal alignment leads to burnout. We dive into what it really means to build a sustainable creative career, how to recognize when it's time to step back, and why reconnecting with your core values is the key to long-term fulfillment.


Key Topics Discussed:

The moment everything changed—how a self-funded project led to a career-defining call from Nike.

The rise and fall of success—why scaling his production company at full speed led to burnout.

Finding balance in the chaos—how prioritizing personal well-being led Jon to redefine his creative path.

The power of passion projects—why personal work is essential for longevity in the industry.

Breaking the cycle—how Jon now helps filmmakers create careers rooted in purpose, not just hustle.

If you’ve ever felt stuck chasing the next gig without a clear sense of purpose, this episode will give you the tools and mindset shifts to rethink your approach


Episode Highlights

00:00 Guiding Filmmakers Towards Purpose

05:38 The Nike Call That Changed Everything

09:13 Scaling Up & the Challenges of Running a Production Company

13:42 The Wake-Up Call: Realizing Burnout

22:53 Finding a New Path: Self-Discovery & Coaching

35:28 Battling Self-Doubt & Finding Clarity

48:38 The Illusion of Certainty in Freelancing

57:11 The Nourish Community: A New Kind of Support System


🔗 CONNECT WITH Jon Bregel

📸 Instagram | @jbregel

💻 Website | jonathanbregel.com

👥 Nourish Community Website | www.thenourish.community

📸 Nourish Community Instagram | @thenourish.community


🔗 CONNECT WITH MARSHAL

📸 Instagram | www.instagram.com/marshalchupa

💻 Website | www.marshalchupa.com

👥 Linkedin | www.linkedin.com/in/marshal-chupa-99a7921a8


📄 SHOW NOTES & TRANSCRIPT

Visit the website for the transcript and highlights from the conversation - www.shotlistpodcast.com


🎙 ABOUT THE PODCAST

This podcast is all about helping emerging cinematographers, photographers, and directors navigate the challenges of making a life and a living behind the lens. From workflow to personal growth, creative vision to marketing, finances to production—every episode is packed with a wide range of topics to support visual storytellers in their pursuit of building a business and growing a career they are proud of.


🎧 LISTEN FOR FREEApple Podcasts | https://podcasts.apple.com/ca/podcast/shotlist/id1645435800

Spotify | https://open.spotify.com/show/3m5203Y5yQ7wNXQhZBOmNV?si=f46bc0e937bf40c1

RSS | https://anchor.fm/s/5cb2e948/podcast/rss


🙏 LEAVE A REVIEW

If you enjoyed listening to the podcast, I’d love for you to leave a 5-star review on the bottom of Apple Podcasts to help others discover the show 👊 https://podcasts.apple.com/ph/podcast/shotlist/id1645435800


📱 GET IN TOUCH

You can also drop me a DM instagram @marshalchupa or email marshal@marshalchupa.com

Show more...
7 months ago
1 hour 11 minutes 36 seconds

SHOTLIST
What They Didn’t Teach You in Film & Photography School: Building a Thriving Career Behind the Lens - 036

Most creatives struggle with building momentum and finding consistent work. As an executive producer and business mentor, Lisa shares a simple yet powerful three-step strategy to help you stay in demand and take control of your career. Alongside host Marshal Chupa, Lisa dives into essential topics like setting measurable goals, creating systems to predict revenue, and confidently pricing your services.


With her extensive experience as a photographer, producer, and executive producer, Lisa knows firsthand the challenges creatives face—and she delivers practical solutions to stand out in a competitive industry.


Key Topics Discussed:


  • Positioning is everything: Your work gets you in the room, but your energy, confidence, and authority seal the deal.
  • Marketing that works: Cold outreach shouldn’t just be about sending your portfolio—it’s about adding value, building relationships, and staying top of mind.
  • Numbers don’t lie: Track your outreach and financial goals so you know exactly what’s working and where you need to adjust.
  • Mindset matters: Detach from outcomes, lean into the value you bring, and trust that consistency will create long-term success.
  • Charge what you’re worth: Compete on value, not price. Position yourself for high-paying clients who respect your expertise.

Episode Highlights


02:06 Lisa’s Journey in the Industry

03:50 Balancing Career and Family

06:22 Standing Out in a Competitive Industry

10:12 Effective Client Outreach & Avoiding Ghosting

18:45 Mindset & Self-Worth in the Creative Industry

26:00 Creating Structure in an Unpredictable Career

40:12 Pricing & Competing on Value vs. Price

54:12 Financial Management for Creatives

01:09:49 Final Thoughts and Where to Find Lisa


🔗 CONNECT WITH LISAMARIE SHIRES


📸 Instagram | @lisamarieshires

💻 Website | lisamarieshires.com

🎥 Beyond 6 Figures Training | lisamarieshires.com/beyond


🔗 CONNECT WITH MARSHAL

📸 Instagram | www.instagram.com/marshalchupa

💻 Website | www.marshalchupa.com

👥 Linkedin | www.linkedin.com/in/marshal-chupa


📄 SHOW NOTES & TRANSCRIPT


Visit the website for the transcript and highlights from the conversation - www.shotlistpodcast.com


🎙 ABOUT THE PODCAST

This podcast is all about helping emerging cinematographers, photographers, and directors navigate the challenges of making a life and a living behind the lens. From workflow to personal growth, creative vision to marketing, finances to production—every episode is packed with a wide range of topics to support visual storytellers in their pursuit of building a business and growing a career they are proud of.


🎧 LISTEN FOR FREE

Apple Podcasts | https://podcasts.apple.com/ca/podcast/shotlist/id1645435800

Spotify | https://open.spotify.com/show/3m5203Y5yQ7wNXQhZBOmNV?si=f46bc0e937bf40c1

RSS | https://anchor.fm/s/5cb2e948/podcast/rss


🙏 LEAVE A REVIEW


If you enjoyed listening to the podcast, I’d love for you to leave a 5-star review on the bottom of Apple Podcasts to help others discover the show 👊 https://podcasts.apple.com/ph/podcast/shotlist/id1645435800


**📱** GET IN TOUCH

You can also drop me a DM instagram @marshalchupa or email marshal@marshalchupa.com

Show more...
8 months ago
1 hour 15 minutes 39 seconds

SHOTLIST
Alex Strohl’s Business Blueprint: 10+ Revenue Streams, 2 Million Followers, and the Value of Knowing Your Worth - 035

In this episode of Shotlist, host Marshal Chupa sits down with creative director, photographer, and filmmaker Alex Strohl. With over a decade of experience, Alex shares his journey from his first photography sale to Microsoft, to building a multifaceted career with over 10 revenue streams, including 2 million Instagram followers, online education, and more.

They discuss the reps and mindset needed to succeed, navigating shifts in the creative industry, the power of self-worth in pricing your work, and how to future-proof your creative business in the age of AI. Alex also provides actionable advice for photographers and filmmakers looking to transition out of a feast-or-famine lifestyle and into a sustainable, thriving career.

If you’re a creative professional, this episode is packed with wisdom and practical tips on building freedom, fostering meaningful relationships, and staying ahead in an ever-evolving industry.

Key Topics Discussed:

​The Journey to 2 Million Instagram Followers: The reps, routines, and serendipitous moments that shaped Alex’s career.​

Diversifying Revenue Streams: From brandpartnerships to in-person retreats and online education.​

The Business of Creativity: Why self-worth matters in pricing, negotiatingusage rights, and breaking free from day-rate work.​

Navigating Industry Shifts: The impact of AI, macroeconomic changes, and the future of creative marketing.​

Building Relationships: How genuine ,long-term connections drive opportunities in the creative industry.​

Practical Advice for Creatives: Why assisting and interning remain powerful learning tools, and how to approach clients and partnerships effectively.​


Episode Highlights

00:37 Building a Career Behind the Lens

02:30 Photography as Freedom

08:10 Transitioning from Agency to Personal Projects

17:23 Finding Your Tribe in the Creative Industry

27:22 Future Trends in the Creative Industry

34:54 Building Meaningful Relationships

37:53 The Power of Accountability Partners


🔗 CONNECT WITH Alex Strohl

📸 Instagram | @alexstrohl

💻 Website | www.alexstrohl.com

📰 Newsletter | www. alextrohl.substack.com

🎥 YouTube| www.youtube.com/@alexstroh


🔗 CONNECT WITH MARSHAL

📸 Instagram | www.instagram.com/marshalchupa

💻 Website | www.marshalchupa.com

👥 Linkedin | www.linkedin.com/in/marshal-chupa-99a7921a8


📄 SHOW NOTES & TRANSCRIPT

Visit the website for the transcript and highlights from the conversation - www.shotlistpodcast.com


🎙 ABOUT THE PODCAST

This podcast is all about helping emerging cinematographers, photographers, and directors navigate the challenges of making a life and a living behind the lens. From workflow to personal growth, creative vision to marketing, finances to production—every episode is packed with a wide range of topics to support visual storytellers in their pursuit of building a business and growing a career they are proud of.


🎧 LISTEN FOR FREE

Apple Podcasts | https://podcasts.apple.com/ca/podcast/shotlist/id1645435800

Spotify | https://open.spotify.com/show/3m5203Y5yQ7wNXQhZBOmNV?si=f46bc0e937bf40c1

RSS | https://anchor.fm/s/5cb2e948/podcast/rss


🙏 LEAVE A REVIEW


If you enjoyed listening to the podcast, I’d love for you to leave a 5-star review on the bottom of Apple Podcasts to help others discover the show 👊 https://podcasts.apple.com/ph/podcast/shotlist/id1645435800


📱GET IN TOUCH


You can also drop me a DM instagram @marshalchupa or email marshal@marshalchupa.com

Show more...
8 months ago
1 hour 22 minutes 3 seconds

SHOTLIST
Cinematography: Balancing Art, Ego, and Emotional Intelligence | Anka Malatynska - 034

In this episode of the Shotlist Podcast, Marshal sits down with world class cinematographer Anka Malatynska, whose journey behind the lens has spanned over 20 years. From her scrappy beginnings shooting whatever she could get her hands on, to working on acclaimed shows like Monsterland, NCIS, and Rescue: Hi-Surf, Anka shares how perseverance, emotional intelligence, and inner work have shaped her career.


They explore the challenges of navigating set politics, how to stay grounded in the chaos of production, and the power of letting go of ego. Anka also opens up about balancing her creative career with motherhood and how prioritizing mental health has been a game-changer in her life.


This episode is packed with insights for anyone in the film industry—or any creative field—looking to grow both professionally and personally.


Episode Highlights

(01:45) The Journey of Becoming a Cinematographer

(14:08) Balancing Inner Work and Professional Growth

(23:30) Adapting to Set Politics and Creative Challenges

(38:48) Financial and Career Advice for Filmmakers

(59:49) Final Thoughts and Mentorship


📖 Check out Anka’s Visual Accelerator Course: visualaccelerator.co/podcast


🔗 CONNECT WITH Anka Malatynska

📸 Instagram | @ankavision

💻 Website | www.ankavision.com


🔗 CONNECT WITH MARSHAL

📸 Instagram | www.instagram.com/marshalchupa

💻 Website | www.marshalchupa.com

👥 Linkedin | www.linkedin.com/in/marshal-chupa-99a7921a8


📄 SHOW NOTES & TRANSCRIPT

Visit the website for the transcript and highlights from the conversation - www.shotlistpodcast.com


🎙 ABOUT THE PODCAST

This podcast is all about helping emerging cinematographers, photographers, and directors navigate the challenges of making a life and a living behind the lens. From workflow to personal growth, creative vision to marketing, finances to production—every episode is packed with a wide range of topics to support visual storytellers in their pursuit of building a business and growing a career they are proud of.


🎧 LISTEN FOR FREE

Apple Podcasts | https://podcasts.apple.com/ca/podcast/shotlist/id1645435800

Spotify | https://open.spotify.com/show/3m5203Y5yQ7wNXQhZBOmNV?si=f46bc0e937bf40c1

RSS | https://anchor.fm/s/5cb2e948/podcast/rss


🙏 LEAVE A REVIEW


If you enjoyed listening to the podcast, I’d love for you to leave a 5-star review on the bottom of Apple Podcasts to help others discover the show 👊 https://podcasts.apple.com/ph/podcast/shotlist/id1645435800


**📱** GET IN TOUCH


You can also drop me a DM instagram @marshalchupa or email marshal@marshalchupa.com

Show more...
10 months ago
1 hour 3 minutes 29 seconds

SHOTLIST
Breaking Creative Blocks and Staying True to Yourself | Sean Tucker Photographer, Filmmaker, Author - 033

In this episode, Marshal interviews photographer, filmmaker, and author Sean Tucker, exploring creative blocks, authenticity, and balancing commercial work with personal passion. Sean shares insights on building discipline, staying true to your vision, and finding direction in the creative journey. They discuss practical ways to handle introversion in a career that often requires extroverted skills, as well as strategies for dealing with perfectionism, social media validation, and envy.


Episode Highlights

03:41 Beginnings in Photography

06:22 Transitioning into a Creative Career

09:38 Finding Your Creative Direction

11:22 Balancing Passion with Profession

16:07 Developing Discipline in Creative Practice

25:13 Facing Creative Blocks

29:16 Managing Social Media and Criticism

32:19 Structuring Creative Projects

42:14 Introversion in a Creative Career

54:30 Final Thoughts and Future Projects


🔗 CONNECT WITH SEAN TUCKER

📸Instagram | ⁠⁠www.instagram.com/seantuck⁠⁠

💻Website | ⁠⁠www.seantucker.photography⁠⁠

▶️ YouTube | ⁠⁠www.youtube.com/@seantuck ⁠


🔗 CONNECT WITH MARSHAL

📸 Instagram | ⁠www.instagram.com/marshalchupa⁠

💻 Website | ⁠www.marshalchupa.com⁠

👥 Linkedin | ⁠www.linkedin.com/in/marshal-chupa-99a7921a8⁠


📄 SHOW NOTES & TRANSCRIPT

Visit the website for the transcript and highlights from the conversation - ⁠www.shotlistpodcast.com⁠


🎙 ABOUT THE PODCAST

This podcast is all about helping emerging cinematographers, photographers, and directors navigate the challenges of making a life and a living behind the lens. From workflow to personal growth, creative vision to marketing, finances to production—every episode is packed with a wide range of topics to support visual storytellers in their pursuit of building a business and growing a career they are proud of.


🎧 LISTEN FOR FREE

Apple Podcasts | ⁠https://podcasts.apple.com/ca/podcast/shotlist/id1645435800⁠

Spotify | ⁠https://open.spotify.com/show/3m5203Y5yQ7wNXQhZBOmNV?si=f46bc0e937bf40c1⁠

RSS | ⁠https://anchor.fm/s/5cb2e948/podcast/rss⁠


🙏 LEAVE A REVIEW

If you enjoyed listening to the podcast, I’d love for you to leave a 5-star review on the bottom of Apple Podcasts to help others discover the show 👊 ⁠https://podcasts.apple.com/ph/podcast/shotlist/id1645435800⁠


📱 GET IN TOUCH

You can also drop me a DM instagram @marshalchupa or email ⁠marshal@marshalchupa.com

Show more...
12 months ago
1 hour 7 seconds

SHOTLIST
Jakob Owens | Director / Entrepreneur | Building a Personal Brand and Multiple Income Streams as a Filmmaker - 032

In this episode, Marshal chats with filmmaker and entrepreneur Jakob Owens about building a seven-figure brand / business and transforming his career from day-rate gigs to multiple income streams. Jakob shares insights on the importance of a solid business partner, balancing life and work, and creating a thriving creative career. Tune in for his advice on overcoming challenges and tips for aspiring filmmakers.


Episode Highlights

6:26 How Jakob got started in filmmaking

12:47 Building an audience

22:22 Jakob’s multiple income streams

25:06 Breaking out of the day rate mindset

34:56 Managing multiple businesses

38:34 Creating systems and processes

45:40 Selling without an audience

55:13 How to avoid burnout

1:16:39 Jakob's current project


🔗 CONNECT WITH Jakob Owens

📸 Instagram | https://www.instagram.com/jakobowens/

💻 Website | https://www.directorjakobowens.com/

💻 Website | https://tropiccolour.com/


🔗 CONNECT WITH MARSHAL

📸 Instagram | www.instagram.com/marshalchupa

💻 Website | www.marshalchupa.com

👥 Linkedin | www.linkedin.com/in/marshal-chupa-99a7921a8


📄 SHOW NOTES & TRANSCRIPT

Visit the website for the transcript and highlights from the conversation - www.shotlistpodcast.com


🎙 ABOUT THE PODCAST

This podcast is all about helping emerging cinematographers, photographers, and directors navigate the challenges of making a life and a living behind the lens. From workflow to personal growth, creative vision to marketing, finances to production—every episode is packed with a wide range of topics to support visual storytellers in their pursuit of building a business and growing a career they are proud of.


🎧 LISTEN FOR FREEApple Podcasts | https://podcasts.apple.com/ca/podcast/shotlist/id1645435800

Spotify | https://open.spotify.com/show/3m5203Y5yQ7wNXQhZBOmNV?si=f46bc0e937bf40c1

RSS | https://anchor.fm/s/5cb2e948/podcast/rss


🙏 LEAVE A REVIEW

If you enjoyed listening to the podcast, I’d love for you to leave a 5-star review on the bottom of Apple Podcasts to help others discover the show 👊 https://podcasts.apple.com/ph/podcast/shotlist/id1645435800


📱 GET IN TOUCH

You can also drop me a DM instagram @marshalchupa or email marshal@marshalchupa.com

Show more...
1 year ago
1 hour 20 minutes 38 seconds

SHOTLIST
David duChemin | Photographer / Author | Getting Sh*t Done and Creating a Career you Love - 031

In this episode, Marshal sits down with renowned photographer and author David duChemin to explore the art of productivity and focus. Together, they unpack the importance of identifying your "big rocks"—the essential priorities that drive your creative life—and how to use your calendar as a powerful tool for achieving your dream goals. David also shares insights on navigating distractions and staying on track when life throws inevitable curveballs. This conversation is packed with actionable advice for anyone looking to get more done and stay aligned with their purpose.


Episode Highlights

3:31 Finding Direction

12:06 Moving Forward

30:35 Evernote & Calendar Process

43:07 Dealing with Distractions

51:30 Creating Priorities

57:49 The Only Tools You Need

1:03:28 Time vs. Money

1:10:58 David’s Thought Process


🔗 CONNECT WITH David duChemin

📸 Instagram | https://www.instagram.com/davidduchemin/

💻 Website | https://davidduchemin.com/


🔗 CONNECT WITH MARSHAL

📸 Instagram | ⁠www.instagram.com/marshalchupa⁠

💻 Website | ⁠www.marshalchupa.com⁠

👥 Linkedin | ⁠www.linkedin.com/in/marshal-chupa-99a7921a8⁠


📄 SHOW NOTES & TRANSCRIPT

Visit the website for the transcript and highlights from the conversation - ⁠www.shotlistpodcast.com⁠


🎙 ABOUT THE PODCAST

This podcast is all about helping emerging cinematographers, photographers, and directors navigate the challenges of making a life and a living behind the lens. From workflow to personal growth, creative vision to marketing, finances to production—every episode is packed with a wide range of topics to support visual storytellers in their pursuit of building a business and growing a career they are proud of.


🎧 LISTEN FOR FREEApple Podcasts | ⁠https://podcasts.apple.com/ca/podcast/shotlist/id1645435800⁠Spotify | ⁠https://open.spotify.com/show/3m5203Y5yQ7wNXQhZBOmNV?si=f46bc0e937bf40c1⁠RSS | ⁠https://anchor.fm/s/5cb2e948/podcast/rss⁠


🙏 LEAVE A REVIEW

If you enjoyed listening to the podcast, I’d love for you to leave a 5-star review on the bottom of Apple Podcasts to help others discover the show 👊 ⁠https://podcasts.apple.com/ph/podcast/shotlist/id1645435800⁠


📱 GET IN TOUCH

You can also drop me a DM instagram @marshalchupa or email ⁠marshal@marshalchupa.com


Show more...
1 year ago
1 hour 21 minutes 17 seconds

SHOTLIST
Heather Mosher | Documentary Filmmaker - 030

In this episode, Marshal sits down with Heather Mosher, a seasoned documentary filmmaker who has produced and sold films internationally to major companies like the CBC, Red Bull TV, and Air Canada. Heather delves into her unique experiences, including filming Olympic rock climbers, offering listeners an exclusive peek into her creative process. They explore the critical role of a compelling logline in securing funding and discuss why prioritizing mental health is crucial for filmmakers—so much so that Heather even suggests budgeting for a therapist. With heartfelt vulnerability and a deep passion for her craft, Heather provides invaluable insights on sustaining a long-term career in the industry.


Episode Highlights

2:21 Meet Heather

12:39 Behind the Scenes of an Olympic Shoot

20:20 Heather’s Filmmaking Journey

30:30 How She Comes Up with Ideas

38:02 Securing Funding

42:26 Pre-Production Process

47:29 Production Process

53:17 Handling Burnout

1:04:23 Post-Production Process

1:08:27 Final Creative Process

1:12:44 Distribution Process

1:19:56 Advice for Women in Filmmaking


🔗 CONNECT WITH Heather Mosher

📸 Instagram | www.instagram.com/heathermoshermedia

💻 Website | www.heathermosher.ca


🔗 CONNECT WITH MARSHAL

📸 Instagram | www.instagram.com/marshalchupa

💻 Website | www.marshalchupa.com

👥 Linkedin | www.linkedin.com/in/marshal-chupa-99a7921a8


📄 SHOW NOTES & TRANSCRIPT

Visit the website for the transcript and highlights from the conversation - www.shotlistpodcast.com


🎙 ABOUT THE PODCAST

This podcast is all about helping emerging cinematographers, photographers, and directors navigate the challenges of making a life and a living behind the lens. From workflow to personal growth, creative vision to marketing, finances to production—every episode is packed with a wide range of topics to support visual storytellers in their pursuit of building a business and growing a career they are proud of.


🎧 LISTEN FOR FREEApple Podcasts | https://podcasts.apple.com/ca/podcast/shotlist/id1645435800Spotify | https://open.spotify.com/show/3m5203Y5yQ7wNXQhZBOmNV?si=f46bc0e937bf40c1RSS | https://anchor.fm/s/5cb2e948/podcast/rss


🙏 LEAVE A REVIEW

If you enjoyed listening to the podcast, I’d love for you to leave a 5-star review on the bottom of Apple Podcasts to help others discover the show 👊 https://podcasts.apple.com/ph/podcast/shotlist/id1645435800


📱 GET IN TOUCH

You can also drop me a DM instagram @marshalchupa or email marshal@marshalchupa.com

Show more...
1 year ago
1 hour 25 minutes 17 seconds

SHOTLIST
Tucker Anderson | DP | Founder of Element Filters - 029

In this episode, Marshal speaks with Tucker Anderson, Cinematographer and Founder of Element Filters. Tucker shares his journey from humble beginnings in a small ski town to building a successful film career working in Vancouver and L.A. He reveals his unique approach to networking and landing clients, offers tips for building a portfolio from scratch, and how the pandemic and his search for better ND filters inspired him to create his own company, Element Filters.


Episode Highlights

2:11 How Tucker Started

9:54 Building a Portfolio from Scratch

12:34 Key Business Lessons

14:51 Client Outreach Processes and Systems

18:56 How to Stand Out

27:56 Cycle of Feast and Famine

30:12 Element Filters Explained

49:27 Advice to Newcomers


🔗 CONNECT WITH Tucker Anderson

📸 Instagram | www.instagram.com/tuckeranderson

📸 Instagram | www.instagram.com/elementfilters

💻 Website | www.tuckerkanderson.com

💻 Website | www.elementfilters.com


🔗 CONNECT WITH MARSHAL

📸Instagram | ⁠www.instagram.com/marshalchupa⁠

💻Website | ⁠www.marshalchupa.com⁠

👥 Linkedin | ⁠www.linkedin.com/in/marshal-chupa-99a7921a8⁠


📄 SHOW NOTES & TRANSCRIPT

Visit the website for the transcript and highlights from the conversation - ⁠www.shotlistpodcast.com⁠


🎙 ABOUT THE PODCAST

This podcast is all about helping emerging cinematographers, photographers, and directors navigate the challenges of making a life and a living behind the lens. From workflow to personal growth, creative vision to marketing, finances to production—every episode is packed with a wide range of topics to support visual storytellers in their pursuit of building a business and growing a career they are proud of.


🎧 LISTEN FOR FREEApple Podcasts | ⁠https://podcasts.apple.com/ca/podcast/shotlist/id1645435800⁠Spotify | ⁠https://open.spotify.com/show/3m5203Y5yQ7wNXQhZBOmNV?si=f46bc0e937bf40c1⁠


🙏 LEAVE A REVIEW

If you enjoyed listening to the podcast, I’d love for you to leave a 5-star review on the bottom of Apple Podcasts to help others discover the show 👊 ⁠https://podcasts.apple.com/ph/podcast/shotlist/id1645435800⁠


📱 GET IN TOUCH

You can also drop me a DM instagram @marshalchupa or email ⁠marshal@marshalchupa.com


Show more...
1 year ago
53 minutes 44 seconds

SHOTLIST
Ian Coll | Filmmaker / Photographer | The Art of Sales - 028

In this episode, Marshal interviews filmmaker Ian Coll, who shares his journey to breaking the six-figure mark and the significant changes he made in his lead generation process. Ian discusses his approach to discovery calls, follow-up methods, and client proposal strategies, along with handling price objections by understanding the true reasons behind them. He emphasizes the importance of being a problem solver who genuinely cares about clients' issues to stand out in the creative industry, offering valuable tips and strategies to elevate your sales game.


Episode Highlights:

3:39 Ian's Humble Beginnings

5:57 Getting Drawn into Videography

9:03 Ian’s Breakthrough Moment

12:58 Lead Generation Strategies

22:16 Referrals, Discovery Calls, and Follow-Ups

34:44 Handling Price Objections

39:53 Sales Calls and Cold Calling

50:10 Closing Deals

1:00:00 Solving Clients’ Problems


🔗 CONNECT WITH Ian Coll

📸Instagram | www.instagram.com/iancollmedia

💻Website | www.cedarsprucefilms.ca


🔗 CONNECT WITH MARSHAL

📸Instagram | www.instagram.com/marshalchupa

💻Website | www.marshalchupa.com

👥 Linkedin | www.linkedin.com/in/marshal-chupa-99a7921a8


📄 SHOW NOTES & TRANSCRIPT

Visit the website for the transcript and highlights from the conversation - www.shotlistpodcast.com


🎙 ABOUT THE PODCAST

This podcast is all about helping emerging cinematographers, photographers, and directors navigate the challenges of making a life and a living behind the lens. From workflow to personal growth, creative vision to marketing, finances to production—every episode is packed with a wide range of topics to support visual storytellers in their pursuit of building a business and growing a career they are proud of.


🎧 LISTEN FOR FREEApple Podcasts | https://podcasts.apple.com/ca/podcast/shotlist/id1645435800Spotify | https://open.spotify.com/show/3m5203Y5yQ7wNXQhZBOmNV?si=f46bc0e937bf40c1


🙏 LEAVE A REVIEW

If you enjoyed listening to the podcast, I’d love for you to leave a 5-star review on the bottom of Apple Podcasts to help others discover the show 👊 https://podcasts.apple.com/ph/podcast/shotlist/id1645435800


📱 GET IN TOUCH

You can also drop me a DM instagram @marshalchupa or email marshal@marshalchupa.com

Show more...
1 year ago
1 hour 21 minutes 29 seconds

SHOTLIST
Bryan Sheffield | The Art of Pricing & Negotiation | Executive Producer - 027

In this episode, Marshal interviews Bryan Sheffield, an Executive Producer at Wonderful Machine with a successful background in photography. Bryan specializes in guiding photographers, both new and seasoned, through complex pricing situations with clients. They explore valuable tips for creating quotes, common pitfalls in contract writing, and how Bryan and Wonderful Machine can assist photographers with pricing and negotiation on their next project. If you're eager to master the art of pricing and negotiation, this episode is a must-listen.


Episode Highlights:

2:40 Bryan's Story

6:04 What Does an EP's Day-to-Day Look Like?

8:41 Pricing in General as a Photographer

13:09 Pricing One Job from Another

22:06 How to Charge a $100,000 USD Creative Fee

24:14 Understanding Usage and Charging

25:45 Common Mistakes When Negotiating or Creating Contracts

36:22 Tricky Situations: Firm Bid and Variables

40:31 Wrapping Up a Job

46:25 Setting Your Creative Fee

55:26 Software for Estimates

58:43 Clients Who Set Their Own SOW

1:04:07 Learning More About Wonderful Machine


🔗 CONNECT WITH Bryan Sheffield💻Website | https://wonderfulmachine.com/


🔗 CONNECT WITH MARSHAL

📸Instagram | www.instagram.com/marshalchupa💻Website | www.marshalchupa.com👥 Linkedin | www.linkedin.com/in/marshal-chupa-99a7921a8


📄 SHOW NOTES & TRANSCRIPT

Visit the website for the transcript and highlights from the conversation - www.shotlistpodcast.com


🎙 ABOUT THE PODCAST

This podcast is all about helping emerging cinematographers, photographers, and directors navigate the challenges of making a life and a living behind the lens. From workflow to personal growth, creative vision to marketing, finances to production—every episode is packed with a wide range of topics to support visual storytellers in their pursuit of building a business and growing a career they are proud of.


🎧 LISTEN FOR FREEApple Podcasts | https://podcasts.apple.com/ca/podcast/shotlist/id1645435800

Spotify | https://open.spotify.com/show/3m5203Y5yQ7wNXQhZBOmNV?si=f46bc0e937bf40c1


🙏 LEAVE A REVIEW

If you enjoyed listening to the podcast, I’d love for you to leave a 5-star review on the bottom of Apple Podcasts to help others discover the show 👊 https://podcasts.apple.com/ph/podcast/shotlist/id1645435800


📱 GET IN TOUCH

You can also drop me a DM instagram @marshalchupa or email marshal@marshalchupa.com

Show more...
1 year ago
1 hour 8 minutes 35 seconds

SHOTLIST
Israel Rivera | Director / Photographer / DOP - 026

In this episode, Marshal speaks with Israel Rivera, a photographer, director, and DOP with a rich career spanning back to the film days of the 70s. We'll explore how his love for photography shaped his life, as well as the highs and lows he experienced on his journey, including the struggles of leaving his conventional life and family business behind.


This episode is packed with valuable insights as Israel shares advice on how to start building good relationships, how to deal with feast-or-famine periods in the industry, and the essential skills photographers need to succeed. Tune in to hear Israel's exciting stories about making a life and living behind the camera for more than 20 years.


Episode Highlights:

3:20 Getting to know Israel1

3:31 Israel's First Job in the Industry

15:10 Transitioning Into Photography

19:39 Building Good Relationships

22:52 Getting Interested in Motion Works

26:47 Insight Into Owning Gears

34:30 Dealing with Opportunities

42:17 Creating Work for Yourself

44:25 2,000 vs 200,000 Photographer

46:38 Skills Needed by Photographers

48:35 Dealing with Pushbacks

51:23 Feast-or-Famine Periods in the Industry

55:39 Advice to Younger Self


🔗 CONNECT WITH Israel Rivera

📸Instagram | @israelrivera

💻Website | www.israelrivera.com


🔗 CONNECT WITH MARSHAL

📸Instagram | www.instagram.com/marshalchupa

💻Website | www.marshalchupa.com

👥 Linkedin | www.linkedin.com/in/marshal-chupa-99a7921a8


📄 SHOW NOTES & TRANSCRIPT

Visit the website for the transcript and highlights from the conversation - www.shotlistpodcast.com


🎙 ABOUT THE PODCAST

This podcast is all about helping emerging cinematographers, photographers, and directors navigate the challenges of making a life and a living behind the lens. From workflow to personal growth, creative vision to marketing, finances to production—every episode is packed with a wide range of topics to support visual storytellers in their pursuit of building a business and growing a career they are proud of.


🎧 LISTEN FOR FREEApple Podcasts | https://podcasts.apple.com/ca/podcast/shotlist/id1645435800

Spotify | https://open.spotify.com/show/3m5203Y5yQ7wNXQhZBOmNV?si=f46bc0e937bf40c1


🙏 LEAVE A REVIEW

If you enjoyed listening to the podcast, I’d love for you to leave a 5-star review on the bottom of Apple Podcasts to help others discover the show 👊 https://podcasts.apple.com/ph/podcast/shotlist/id1645435800


📱 GET IN TOUCH

You can also drop me a DM instagram @marshalchupa or email marshal@marshalchupa.com

Show more...
1 year ago
1 hour 3 minutes 2 seconds

SHOTLIST
Taylor Burk | Outdoor Adventure Lifestyle Photographer - 025

In this episode of the Shotlist Podcast, we explore the world of Taylor Burk, an Outdoor Adventure Lifestyle Photographer who has over a decade of dedicated experience in the Photography Industry. We explore his unique path, from being a blue-collar worker to becoming a professional photographer, and how Instagram played an important role in shaping the career of his dreams, now having a multi-six-figure following.


In the podcast, Taylor also shares how he shifted from using Instagram solely to expanding his services which include Commercial Photography, Directing, and Social Media Promotion, among others. Join us in this conversation with Taylor as he shares his humble and caring advice with the next generation of photographers.


Episode Highlights

2:31 The Beginning of Taylor Burk's Journey

13:02 Journey using Instagram

23:19 Shifting from Instagram to Offering Other Services

31:01 Aside from Social Media, How Can Photographers Market Themselves?

36:37 Building Relationships with People You Want to Work With

39:00 Money's Role in the Photography Business

42:44 Insights when Buying Gear

45:17 Balancing Lifestyle and Work

48:37 Adapting Around the Changes in the Industry

52:00 Systems and Processes

55:06 Future Projects

1:02:21 Workshop and Mentorship


🔗 CONNECT WITH Taylor Burk

📸Instagram | @taylormichaelburk

💻Website | www.taylorburk.com


🔗 CONNECT WITH MARSHAL

📸Instagram | ⁠⁠⁠⁠www.instagram.com/marshalchupa⁠⁠⁠⁠

💻Website | ⁠⁠⁠⁠www.marshalchupa.com⁠⁠⁠⁠

👥 Linkedin | ⁠⁠⁠⁠www.linkedin.com/in/marshal-chupa-99a7921a8⁠⁠⁠⁠


📄 SHOW NOTES & TRANSCRIPT

Visit the website for the transcript and highlights from the conversation - ⁠⁠⁠⁠www.shotlistpodcast.com⁠⁠⁠⁠


🎙 ABOUT THE PODCAST

This podcast is all about helping emerging cinematographers, photographers, and directors navigate the challenges of making a life and a living behind the lens. From workflow to personal growth, creative vision to marketing, finances to production—every episode is packed with a wide range of topics to support visual storytellers in their pursuit of building a business and growing a career they are proud of.


🎧 LISTEN FOR FREEApple Podcasts | ⁠⁠⁠⁠https://podcasts.apple.com/ca/podcast/shotlist/id1645435800

⁠⁠⁠⁠Spotify | ⁠⁠⁠https://open.spotify.com/show/3m5203Y5yQ7wNXQhZBOmNV?si=f46bc0e937bf40c1⁠⁠⁠⁠

RSS | ⁠⁠⁠⁠https://anchor.fm/s/5cb2e948/podcast/rss⁠⁠⁠⁠


🙏 LEAVE A REVIEW

If you enjoyed listening to the podcast, I’d love for you to leave a 5-star review on the bottom of Apple Podcasts to help others discover the show 👊 ⁠⁠⁠⁠https://podcasts.apple.com/ph/podcast/shotlist/id1645435800⁠⁠⁠⁠


📱 GET IN TOUCH

You can also drop me a DM instagram @marshalchupa or email ⁠⁠⁠⁠marshal@marshalchupa.co

Show more...
1 year ago
1 hour 6 minutes 52 seconds

SHOTLIST
24. Blake Jorgenson | Photographer / Director / Producer

In this episode of the Shotlist Podcast, we dive into the world of a seasoned professional, Blake, a Photographer, Director, and Producer. Starting his photography journey in the pre-digital age, Blake recounts his early days of breaking into the industry by getting his first image published in Powder Magazine at just 19. His initial success was just the beginning, setting off a career dedicated to creating still and motion work for many of North America’s leading outdoor, active, and automotive brands.


Throughout the podcast, Blake offers a wealth of advice for both new and established photographers. He shares the critical importance of building trust with clients, the evolution of his business model in today’s digital world, and the strategies for introverted photographers to build meaningful industry relationships, and he also walks us through his project bidding process. Let’s dive into this insightful conversation with Blake, and hear about his impressive 25-year journey in the photography business!


Episode Highlights

1:29 Blake, the Photography Veteran

7:38 Exploring Blake's Journey as a Photographer

12:15 Monetizing Photography in the Early Days

16:23 Blake's Profitable Business Models in Today's Photography Industry

18:22 Building Relationships as an Introverted Photographer

19:29 Key Factors in Building Client Trust

24:16 What sets apart individuals charging $2,000 versus those charging $200,000

30:51 Representation for Photographers

35:15 Revenue Streams in the Photography Business

44:05 Insight into Blake's Bidding Process

48:18 Making the Jump from Working 5 Days a Week to 1 Day a Month

51:24 Separating Personal Projects with Client Work


🔗 CONNECT WITH Blake Jorgenson

📸Instagram | @jorgenson_blake_💻Website | www.blakejorgenson.com


🔗 CONNECT WITH MARSHAL

📸Instagram | ⁠⁠⁠www.instagram.com/marshalchupa⁠⁠⁠💻Website | ⁠⁠⁠www.marshalchupa.com⁠⁠⁠👥 Linkedin | ⁠⁠⁠www.linkedin.com/in/marshal-chupa-99a7921a8⁠⁠⁠


📄 SHOW NOTES & TRANSCRIPT

Visit the website for the transcript and highlights from the conversation - ⁠⁠⁠www.shotlistpodcast.com⁠⁠⁠


🎙 ABOUT THE PODCAST

This podcast is all about helping emerging cinematographers, photographers, and directors navigate the challenges of making a life and a living behind the lens. From workflow to personal growth, creative vision to marketing, finances to production—every episode is packed with a wide range of topics to support visual storytellers in their pursuit of building a business and growing a career they are proud of.


🎧 LISTEN FOR FREEApple Podcasts | ⁠⁠⁠https://podcasts.apple.com/ca/podcast/shotlist/id1645435800⁠⁠⁠Spotify | ⁠⁠https://open.spotify.com/show/3m5203Y5yQ7wNXQhZBOmNV?si=f46bc0e937bf40c1⁠⁠⁠RSS | ⁠⁠⁠https://anchor.fm/s/5cb2e948/podcast/rss⁠⁠⁠


🙏 LEAVE A REVIEW

If you enjoyed listening to the podcast, I’d love for you to leave a 5-star review on the bottom of Apple Podcasts to help others discover the show 👊 ⁠⁠⁠https://podcasts.apple.com/ph/podcast/shotlist/id1645435800⁠⁠⁠


📱 GET IN TOUCH

You can also drop me a DM instagram @marshalchupa or email ⁠⁠⁠marshal@marshalchupa.co

Show more...
1 year ago
1 hour 2 minutes 18 seconds

SHOTLIST
23. Guy Fattal | Active Lifestyle and Action Sports Photographer

In this episode, Marshal speaks with Active Lifestyle and Action Sports Photographer Guy Fattal. Guy's lifelong dream was to become a Photographer, and this aspiration led him to win an action sports photography competition despite joining at the eleventh hour and being the youngest contestant.


However, Guy's journey hasn't been without challenges as he shares the sacrifices he made to finance his passion, including working various odd jobs. He also discusses the winning formula on how you can start and build connections as a newcomer. Ultimately, he stresses how important it is to be active in creating personal works that you're truly passionate about to any up-and-coming photographer, videographer, or artist. Make sure to stay tuned until the end to know the exact formula Guy took to kickstart his career — let’s dive in.


Episode Highlights

1:24 Getting to know Guy Fattal6:30 The Start of Everything12:43 Making a Living Out of Photography18:04 How to Sustain Yourself Financially while Following Your Passion23:32 Formula to Building Relationships in the Industry40:30 Art of Connecting with Other People51:26 Where does the Money come from in Action Sports Photography?1:01:06 Processes and Systems


🔗 CONNECT WITH Guy Fattal

📸Instagram | @guyfattalphoto💻Website | www.guyfattal.com

🔗 CONNECT WITH MARSHAL

📸Instagram | ⁠⁠www.instagram.com/marshalchupa⁠⁠💻Website | ⁠⁠www.marshalchupa.com⁠⁠👥 Linkedin | ⁠⁠www.linkedin.com/in/marshal-chupa-99a7921a8⁠⁠


📄 SHOW NOTES & TRANSCRIPT

Visit the website for the transcript and highlights from the conversation - ⁠⁠www.shotlistpodcast.com⁠⁠


🎙 ABOUT THE PODCAST

This podcast is all about helping emerging cinematographers, photographers, and directors navigate the challenges of making a life and a living behind the lens. From workflow to personal growth, creative vision to marketing, finances to production—every episode is packed with a wide range of topics to support visual storytellers in their pursuit of building a business and growing a career they are proud of.


🎧 LISTEN FOR FREEApple Podcasts | ⁠⁠https://podcasts.apple.com/ca/podcast/shotlist/id1645435800⁠⁠Spotify | ⁠https://open.spotify.com/show/3m5203Y5yQ7wNXQhZBOmNV?si=f46bc0e937bf40c1⁠⁠RSS | ⁠⁠https://anchor.fm/s/5cb2e948/podcast/rss⁠⁠


🙏 LEAVE A REVIEW

If you enjoyed listening to the podcast, I’d love for you to leave a 5-star review on the bottom of Apple Podcasts to help others discover the show 👊 ⁠⁠https://podcasts.apple.com/ph/podcast/shotlist/id1645435800⁠⁠


📱 GET IN TOUCH

You can also drop me a DM instagram @marshalchupa or email ⁠⁠marshal@marshalchupa.co

Show more...
1 year ago
1 hour 19 minutes 29 seconds

SHOTLIST
This podcast is all about helping emerging cinematographers, photographers, and directors navigate the challenges of making a life and a living behind the lens. From workflow to personal growth, creative vision to marketing, finances to production—every episode is packed with a wide range of topics to support visual storytellers in their pursuit of building a business and growing a career they are proud of.