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Shift the Standard with Kamila von Retteg
Kamila von Retteg
16 episodes
6 days ago
Shift the Standard is a space for entrepreneurs and leaders who are done playing by outdated rules. Here, we rethink what success looks like — building businesses and lives that are profitable, sustainable, and deeply aligned. Kamila Von Retteg shares bold ideas, real strategies, and the mindset shifts that move you from following the standard to setting it. After running business for the lasts 15+ years, she shares stories and lessons to inspire, empower, and guide those who are ready to grow. This isn’t about doing more. It’s about doing it differently — and doing it better.
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Entrepreneurship
Business
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All content for Shift the Standard with Kamila von Retteg is the property of Kamila von Retteg and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Shift the Standard is a space for entrepreneurs and leaders who are done playing by outdated rules. Here, we rethink what success looks like — building businesses and lives that are profitable, sustainable, and deeply aligned. Kamila Von Retteg shares bold ideas, real strategies, and the mindset shifts that move you from following the standard to setting it. After running business for the lasts 15+ years, she shares stories and lessons to inspire, empower, and guide those who are ready to grow. This isn’t about doing more. It’s about doing it differently — and doing it better.
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Entrepreneurship
Business
Episodes (16/16)
Shift the Standard with Kamila von Retteg
Replay: 2025 State of Online Coaching & Course Industry Masterclass

This is a recording of my recent training I did on the 2025 state of the 2025 coaching and course industry. I share what's been working and what's not in the last year.


If you'd like to go all the way with us, join Evergreen Icon: http://www.kamilavonretteg.com/evergreen-cion


If you'd like to work with me privately, apply here: https://kamilagornia.typeform.com/to/ZVegrmnH

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1 month ago
1 hour 59 minutes 56 seconds

Shift the Standard with Kamila von Retteg
#14. How to Choose Your Course Hosting Platform

In this episode, we talk about different types of course hosting platforms. Why I use TWO course platforms right now and for what reason.

>> Check out ThriveCart's Black Friday Sale: http://www.heartbehindhustle.com/thrivecart


Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle


😍 Resources:

- Free Class for New Coaches: http://www.kamilavonretteg.com/incubator

- Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle

- Work with me personally to automate your sales and streamline your business: http://www.evergreenicon.com


My company Heart Behind Hustle® can be found here: http://www.heartbehindhustle.com

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8 months ago
31 minutes 19 seconds

Shift the Standard with Kamila von Retteg
#13. How Jasmine built a $1.5M mastermind program

In this episode, I interview Jasmine Ivy (@WomenofWoo), a former client who created a mastermind program that went on to generate over $1.5M over 8 years. In this interview we talk about the process with how she identified and structured the program, the changes she ended up making while running the program, and Lessons Learned from running a program for such a long period of time. I hope you enjoy

Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle


😍 Resources:

- Free Class for New Coaches: http://kamilavonretteg.com/incubator

- Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle

- Work with me personally to automate your sales and streamline your business: http://www.evergreenicon.com


My company Heart Behind Hustle® can be found here: http://www.heartbehindhustle.com

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11 months ago
44 minutes 34 seconds

Shift the Standard with Kamila von Retteg
#12. How Marina quit her 9-5 to start her 1:1 consultancy and began selling group programs right after

Learn more about Evergreen Icon: www.evergreenicon.com


Marina joined Evergreen Icon because she felt ready to have her message reach more people while creating space to build her life.


She initially joined Pilot Program just a month after starting her new brand, where she built a group program AND sold it soon after. 


She knew 1:1 consultations were great, but not if she wanted to have more time for herself and her family.


And that’s WHY she felt called to do Evergreen Icon. 


She wanted more time, more freedom, she wanted to stop having to constantly prove herself, and wanted to have her business give her a life she actually wants.


I’m super excited to support her in the program AND celebrate her when she books her mostly-unplugged honeymoon WHILE making money 💰 


(That’s one of our goals for our clients in EI!)


To learn more about Evergreen Icon, go to www.evergreenicon.com

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1 year ago
16 minutes 40 seconds

Shift the Standard with Kamila von Retteg
#11. 10 Biggest Lessons After 10 Years in Business

After a decade of entrepreneurial ups and downs, I share 10 invaluable lessons I've learned while building my business. From costly mistakes to hard-won insights, this episode offers a candid look at the realities of running a company. Whether you're a seasoned entrepreneur or just starting out, these lessons will provide practical wisdom for navigating the unpredictable journey of entrepreneurship.


Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle


😍 Resources:

- Want to work with me privately? Reach out on Instagram and we'll talk about the options.

- Free Class for New Coaches: http://heartbehindhustle.com/freeclass

- Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle

- Work with me personally to automate your sales and streamline your business: http://evergreenicon.com


My company Heart Behind Hustle® can be found here: http://www.heartbehindhustle.com

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1 year ago
37 minutes 41 seconds

Shift the Standard with Kamila von Retteg
#10. What's been going on the last 6 weeks

Grab the Your First $10K Workshop: https://tinyurl.com/fu5ufbzc

Join the free Telegram group & my Inner Circle here: https://t.me/+pm3i3pfVw3djZGEx


Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle


😍 Resources:

- Free Class for New Coaches: http://heartbehindhustle.com/freeclass

- Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle

- Work with me personally to automate your sales and streamline your business: http://evergreenicon.com


My company Heart Behind Hustle® can be found here: http://www.heartbehindhustle.com

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1 year ago
14 minutes 52 seconds

Shift the Standard with Kamila von Retteg
#9. I almost quit my business last year

In this candid episode, I delve into a personal and professional crossroads where I almost lost my passion for my business. I discuss the crucial turning points and mindset shifts that helped me reignite my enthusiasm and love for what I do. This journey of rediscovery led me to innovative strategies for re-engaging with my work, blending the efficiency of automation with the joy of personal connection. Tune in to hear about my transformative experience and the renewed excitement I now feel for my entrepreneurial journey.


Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle


😍 Resources:

- Free Class for New Coaches: http://heartbehindhustle.com/freeclass

- Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle

- Work with me personally to automate your sales and streamline your business: http://evergreenicon.com


My company Heart Behind Hustle® can be found here: http://www.heartbehindhustle.com


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1 year ago
30 minutes 22 seconds

Shift the Standard with Kamila von Retteg
#8. What I'm doing differently in 2024 to grow my business

Resource mentioned in this episode:

  • Workshop: Creating Your Aligned Multi 6 Figure Year: https://heartbehindhustle.thrivecart.com/aligned-multi-six-figure-year-2024/


Welcome to 2024, grounded visionaries! In this episode, I share my reflections and aspirations for this promising year. I delve into the importance of setting clear, actionable goals, drawing from my decade-long journey in the coaching business. We discuss the pitfalls of comfort and the crucial role of discomfort in achieving growth, especially in the realm of business. I reveal my strategy for the year, focusing on intentional tracking and detailed planning of activities each month. This includes a mix of launches, evergreen strategies, and organic promotions. I candidly discuss how I navigated the past year's challenges and my approach to making this year count. Whether you're sustaining your income, aspiring to break income ceilings, or exploring new ventures, this episode offers insights into the power of strategic discomfort. Join me as we embark on a journey of growth, embracing the uncomfortable to create the life and business we desire.


Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle


😍 Resources:

- Free Class for New Coaches: http://heartbehindhustle.com/freeclass

- Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle

- Work with me personally to automate your sales and streamline your business: http://evergreenicon.com


My company Heart Behind Hustle® can be found here: http://www.heartbehindhustle.com


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1 year ago
25 minutes 42 seconds

Shift the Standard with Kamila von Retteg
#7. How much to invest on website design

There's a common obsession in the business world about the importance of having a website, but how crucial is it really? We'll explore the true significance of a website for your business and identify which types of businesses should prioritize this aspect. The core of our discussion will focus on the big question: How much should you be spending on website design? This is especially pertinent if you're new to the business world. We'll break down various budget ranges and what you can expect in return for your investment. Whether you're about to launch your first website or considering a redesign, this episode will provide valuable insights into making informed decisions about your online presence.


Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle


😍 Resources:

- Free Class for New Coaches: http://heartbehindhustle.com/freeclass

- Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle

- Work with me personally to automate your sales and streamline your business: http://evergreenicon.com


My company Heart Behind Hustle® can be found here: http://www.heartbehindhustle.com

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1 year ago
20 minutes 49 seconds

Shift the Standard with Kamila von Retteg
#6. The myth of 12 month planning

In this episode, I challenge the conventional wisdom of 12-month business planning. Drawing from my own experiences, I discuss why setting year-long plans can lead to unnecessary guilt and a sense of failure when things don't go as mapped out, despite still achieving financial success. I advocate for a more flexible and effective approach. We'll explore how Parkinson's Law – the principle that work expands to fill the time available for its completion – plays a crucial role in this context, often leading to inefficiency and last-minute rushes. This episode is especially relevant for entrepreneurs who do one big launch a year, providing insights on how to structure your planning to maximize results and minimize stress. Tune in to learn why breaking free from rigid annual plans could be the key to a more dynamic and successful business strategy.


Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle


😍 Resources:

- Free Class for New Coaches: http://heartbehindhustle.com/freeclass

- Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle

- Work with me personally to automate your sales and streamline your business: http://evergreenicon.com


My company Heart Behind Hustle® can be found here: http://www.heartbehindhustle.com

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1 year ago
21 minutes 31 seconds

Shift the Standard with Kamila von Retteg
#5. Start making sales FASTER with your group program or course

In this episode, we discuss the world of group coaching programs and online courses, focusing on the common pitfalls that delay entrepreneurs from making their first sales. We tackle the misconceptions about needing a 'perfect' program or having all content ready before launching. I'll reveal how this pursuit of perfection often leads to prolonged building processes and hinders sales, as creators lose sight of what their customers truly want. We'll explore practical strategies for swiftly moving from concept to sales, emphasizing the importance of proving your program's concept early. This discussion is a game-changer for coaches and course creators, demonstrating that it's possible, and often more effective, to start selling your program almost immediately after ideation. Tune in to learn how to avoid getting stuck in the planning phase and jump straight into action, selling your program more effectively and efficiently.


Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle


😍 Resources:

- Free Class for New Coaches: http://heartbehindhustle.com/freeclass

- Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle

- Work with me personally to automate your sales and streamline your business: http://evergreenicon.com


My company Heart Behind Hustle® can be found here: http://www.heartbehindhustle.com

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1 year ago
16 minutes

Shift the Standard with Kamila von Retteg
#4. Introvert's ideal business model

In this episode, we dive into the 'Ultimate Introvert's Business Model,' a tailored approach designed for those who thrive in quieter, more introspective environments. We'll break down the essential components of any successful business: Offer, Sales, Marketing, and Operations, and discuss how to adapt each of these elements to suit an introvert's strengths and preferences. This episode is a must-listen for introverted entrepreneurs looking to build a business that not only succeeds but also aligns perfectly with their unique working style.


Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle


😍 Resources:

- Free Class for New Coaches: http://heartbehindhustle.com/freeclass

- Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle

- Work with me personally to automate your sales and streamline your business: http://evergreenicon.com


My company Heart Behind Hustle® can be found here: http://www.heartbehindhustle.com

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1 year ago
34 minutes 40 seconds

Shift the Standard with Kamila von Retteg
#2. If you're far from reaching your goal

In this episode, we discuss strategies for staying aligned with personal and business goals, specifically for entrepreneurs. If you set a goal but then start to focus on how far away you are from the goal, what can you do to get back into momentum? Here are some things to consider.


Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle


😍 Resources:

- Free Class for New Coaches: http://heartbehindhustle.com/freeclass

- Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle

- Work with me personally to automate your sales and streamline your business: http://evergreenicon.com

Show more...
1 year ago
29 minutes 47 seconds

Shift the Standard with Kamila von Retteg
#3. Twin Flames documentary, cults, and manipulation in the coaching industry

In this episode, we explore the ethical complexities in coaching, inspired by the "Twin Flames" documentary. We discuss how coaching can blur into manipulation, highlighting the need for integrity in coaching practices. The episode also examines the psychological tactics of manipulation, sharing real-life examples to distinguish between healthy coaching and coercive control. We conclude with guidelines for maintaining ethical standards in the coaching industry.


Disclaimer: I am not an expert on cults, or the Twin Flames Universe organization. This is simply my opinion based on what I saw in the documentaries and some of the other research I did.


Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle


😍 Resources:

- Free Class for New Coaches: http://heartbehindhustle.com/freeclass

- Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle

- Work with me personally to automate your sales and streamline your business: http://evergreenicon.com


For more resources online, my company Heart Behind Hustle® can be found here: http://www.heartbehindhustle.com

Show more...
1 year ago
1 hour 10 minutes 18 seconds

Shift the Standard with Kamila von Retteg
#1. Mistakes I made with my last podcasts

In this episode, I take you behind the scenes of my past podcasting adventures – from the formula-driven "Kamila Gornia Show" to the collaborative "Heart Behind Hustle Show." I'll reveal the unexpected hurdles and personal revelations that led me from podcast burnout to a renewed, purpose-driven approach. If you're curious about the real challenges of podcasting and how to pivot towards a more authentic and satisfying experience, this episode is a must-listen.


Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle


😍 Resources:

- Free Class for New Coaches: http://heartbehindhustle.com/freeclass

- Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle

- Work with me personally to automate your sales and streamline your business: http://evergreenicon.com


My company Heart Behind Hustle® can be found here: http://www.heartbehindhustle.com

Show more...
1 year ago
20 minutes 35 seconds

Shift the Standard with Kamila von Retteg
Trailer: What to expect from The Grounded Visionary

I am so happy to release my brand new podcast, The Grounded Visionary! In this quick episode, you will hear my intention for the podcast as well as a little bit about my background and what lens I am looking at business with.


Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle


😍 Resources:

- Free Class for New Coaches: http://heartbehindhustle.com/freeclass

- Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle

- Work with me personally to automate your sales and streamline your business: http://evergreenicon.com


For more resources online, my company Heart Behind Hustle® can be found here: http://www.heartbehindhustle.com

Show more...
1 year ago
3 minutes 19 seconds

Shift the Standard with Kamila von Retteg
Shift the Standard is a space for entrepreneurs and leaders who are done playing by outdated rules. Here, we rethink what success looks like — building businesses and lives that are profitable, sustainable, and deeply aligned. Kamila Von Retteg shares bold ideas, real strategies, and the mindset shifts that move you from following the standard to setting it. After running business for the lasts 15+ years, she shares stories and lessons to inspire, empower, and guide those who are ready to grow. This isn’t about doing more. It’s about doing it differently — and doing it better.