Each week we invite a guest and ask them a simple question: what led to your current success? We seek to tell the truth, be sincere, but don't try and take ourselves too seriously. It's a conversation, not an interview, and we have fun exploring this question together with a guest.
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Each week we invite a guest and ask them a simple question: what led to your current success? We seek to tell the truth, be sincere, but don't try and take ourselves too seriously. It's a conversation, not an interview, and we have fun exploring this question together with a guest.
Selling the Dream Present: Ed and Ken's Mini Podcast - Navigating Trigger Leads in Real Estate
Selling the Dream
25 minutes 26 seconds
5 months ago
Selling the Dream Present: Ed and Ken's Mini Podcast - Navigating Trigger Leads in Real Estate
In this week’s Ed & Ken Mini Podcast, Ken Jordan is on a mission, and it’s personal. He breaks down the predatory nature of trigger leads, why agents need to educate buyers before the credit pull, and how one simple step could save your clients from getting bombarded by shady lenders. Then, the duo dives into the concept of the last mile, what separates top-tier agents and LOs from the pack, and the importance of kind, clear conversations when it comes to business partnerships. Highlights: - What every agent should say before their buyer gets pre-approved - Why automation can hurt more than it helps in the final mile of a transaction - The power of clear expectations in your referral relationships - How to handle one-sided partnerships with kindness and confidence Creative - FSBO strategies for LOs & agents Action items to simplify, save, and scale your business
Selling the Dream
Each week we invite a guest and ask them a simple question: what led to your current success? We seek to tell the truth, be sincere, but don't try and take ourselves too seriously. It's a conversation, not an interview, and we have fun exploring this question together with a guest.