
Struggling to close consistently? It’s not your pitch, or product; It’s your energy. In this episode of Sell Anything, JL and Kevin Trost (founder and president of Amenify, an AI-driven platform transforming home service sales) uncover what really drives elite performance in sales and entrepreneurship. It’s not just about overcoming objections, it’s about creating urgency with authentic energy, building credibility through integrity, and mastering the art of emotional influence.
Together they break down the psychology behind how to create credibility even on day one, and why the "one more" mindset is the ultimate separator in sales. From his door-to-door roots to today’s scalable systems, Kevin proves that belief, not scripts, closes deals. If you’ve ever felt stuck between what you know you can do and what you're actually producing, this episode bridges that gap. You'll leave with clarity, conviction, and the frameworks to stop chasing and start closing.
Chapters
(00:00) Introduction
(02:08) Door-to-Door Sales: The Ultimate Growth Accelerator
(05:42) Turn Adversity Into Fuel: Rewriting Your Story
(08:47) Leadership Without the Title: Influence Starts Inside
(15:53) Credibility + Urgency = Sales
(20:10) The #1 Way to Create Urgency Without Pressure
(24:16) How to Build Instant Credibility as a New Salesperson
(27:52) Why Integrity Is the Foundation of Persuasion
(32:46) One More Door: The Mindset Behind High Performers
(40:58) Sales Story: How a Zero-Sale Day Became a Defining Win
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