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Seen. Booked. Sane. Marketing for indie stays + destinations who want bookings without burnout.
Kay Walten
11 episodes
3 days ago
Running a rental, inn, or small destination brand shouldn’t mean doing it all—or burning out. Seen. Booked. Sane. helps indie stays and small destinations get booked, trusted, and talked about through real strategy, smart messaging, and tools (including AI) that actually work. Weekly episodes share what’s working right now—for people who want to grow without selling out.
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All content for Seen. Booked. Sane. Marketing for indie stays + destinations who want bookings without burnout. is the property of Kay Walten and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Running a rental, inn, or small destination brand shouldn’t mean doing it all—or burning out. Seen. Booked. Sane. helps indie stays and small destinations get booked, trusted, and talked about through real strategy, smart messaging, and tools (including AI) that actually work. Weekly episodes share what’s working right now—for people who want to grow without selling out.
Show more...
Marketing
Business
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Everyone Wants a Viral Post
Seen. Booked. Sane. Marketing for indie stays + destinations who want bookings without burnout.
8 minutes 47 seconds
1 week ago
Everyone Wants a Viral Post


  • Kay Walten invites vacation rental operators and hoteliers to rethink splashy campaigns and start building lasting guest loyalty with consistent systems—from email, to social, to AI-powered review analysis. This episode features case studies, benchmarks, practical AI prompts, and proof you can trust.

    Featured in this Episode:

    • Real results: My Beach Vacation Rentals scaling with data-driven systems
    • ReTreet Resort’s influencer strategy—why week-by-week wins beat virality
    • Industry benchmarks: Hospitality email ROI outpaces paid ads

    • Constant Contact data: Small inns boost repeat guests with regular updates

    • Louisville: $4.4B in tourism from steady festivals—not one-off ads
    • Stornara, Italy: Street art as a multi-year tourism magnet
    • AI adoption: Hospitality pros using ChatGPT, Gemini, and more for guest messaging
    • Market Movers Travel
  • Action Steps This Week:

    • How to audit your wins and choose one repeatable

    • Simple, proven AI prompts to generate content

    • Why it’s okay to miss a month (and how coming back compounds results)

    Subscribe for More:
    Get weekly tested plays at “AI for Hospitality” (Substack)—the newsletter for operators who want resilience, not stress.

    For listener questions, feedback, or guest requests, contact Kay directly at kay@smartpineapple.ai or visit our episode page.



    Seen. Booked. Sane. Marketing for indie stays + destinations who want bookings without burnout.
    Running a rental, inn, or small destination brand shouldn’t mean doing it all—or burning out. Seen. Booked. Sane. helps indie stays and small destinations get booked, trusted, and talked about through real strategy, smart messaging, and tools (including AI) that actually work. Weekly episodes share what’s working right now—for people who want to grow without selling out.