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Second Opinion Loan Officer Podcast
Scott Schang - FindMyWayHome.com Expert Network
68 episodes
3 days ago
Every day, consumers go online, NOT to fill out a loan application, but because they have questions about qualifying for a mortgage. Thousands of these consumers get tricked into filling out a lead form. 96% of these consumers have a horrible experience with the call center lender and are back online, looking for a second opinion. The purpose of this podcast is to share with mortgage loan officers how to use content marketing to build the ultimate referral machine and market-proof your business in 2023 and beyond.
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Marketing
Business
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All content for Second Opinion Loan Officer Podcast is the property of Scott Schang - FindMyWayHome.com Expert Network and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Every day, consumers go online, NOT to fill out a loan application, but because they have questions about qualifying for a mortgage. Thousands of these consumers get tricked into filling out a lead form. 96% of these consumers have a horrible experience with the call center lender and are back online, looking for a second opinion. The purpose of this podcast is to share with mortgage loan officers how to use content marketing to build the ultimate referral machine and market-proof your business in 2023 and beyond.
Show more...
Marketing
Business
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Mortgage Marketing GPT - 3 Ways to Teach ChatGPT About Mortgages
Second Opinion Loan Officer Podcast
18 minutes 23 seconds
2 years ago
Mortgage Marketing GPT - 3 Ways to Teach ChatGPT About Mortgages

Mortgage marketing with ChatGPT is the topic today. You must "train" ChatGPT every time you start a new chat. Today, I will show you three ways to train ChatGPT how to create mortgage marketing content. Once ChatGPT is trained on a particular topic, you can ask it to produce various content and marketing pieces. The quality of the content will depend on how well you train it upfront. The three ways to train ChatGPT include: - Tell it what you know about the topic - Ask it what it knows about the topic - Feed it what you want it to know about the topic The more information you train ChatGPT on, the more variety of content and marketing angles you can create from this "knowledge base." Have questions or comments about this episode? Let me know in the comments section, and subscribe to the channel for more great AI-assisted marketing ideas. ----------------------------------------------- Learn how to become Mortgage lead Rainmaker and Content Creator on the FindMyWayHome Expert Network - https://www.MLO.Expert THANK YOU FeedSpot, for naming the Second Opinion Loan Officer Podcast as a Top 10 Mortgage Podcast for 2023 - https://blog.feedspot.com/loan_officer_podcasts/

Second Opinion Loan Officer Podcast
Every day, consumers go online, NOT to fill out a loan application, but because they have questions about qualifying for a mortgage. Thousands of these consumers get tricked into filling out a lead form. 96% of these consumers have a horrible experience with the call center lender and are back online, looking for a second opinion. The purpose of this podcast is to share with mortgage loan officers how to use content marketing to build the ultimate referral machine and market-proof your business in 2023 and beyond.