Content marketing is something that everyone "wants to do," but there are a million reasons why you don't. With AI tools like ChatGPT and Google Bard, there's no excuse for coming up with topics or repurposing content to amplify your reach. Content marketing is just a matter of perspective. Content is just a documented conversation. We create content every day. Every time we talk about the market, talk to a client or have a conversation with a referral partner about growing our business, content is created. We don't always do it with purpose or document it so that others may benefit from our years of experience and expertise. Conversations take place on our timeline. Content helps others on their timeline. There is also a science behind content marketing. It's called a Hub and Spokes Strategy. Once you understand the how, you can use AI to help you easily and quickly create content ideas, repurpose content, and be the first to market with your experience and expertise. Want to know more about how to overcome the time, editing, publishing, and fear of camera concerns? Check out what we're doing at the FindMyWayHome Expert Network. We've removed all of the hurdles to being an unstoppable content-creating force! Learn more below. ------------------------------------------------ Learn how to become Mortgage lead Rainmaker and Content Creator on the FindMyWayHome Expert Network - https://www.MLO.Expert THANK YOU FeedSpot, for naming the Second Opinion Loan Officer Podcast as a Top 10 Mortgage Podcast for 2023 - https://blog.feedspot.com/loan_officer_podcasts/