In this episode, I’m sharing how you can communicate clearly and confidently in sales conversations—without ever coming across as pushy or forceful.

One of the biggest challenges Christian coaches face in business is striking that balance between being honest and being gentle. We want to serve well, communicate with integrity, and still guide our clients toward wise decisions.

I’ll walk you through how I learned to be more direct in my sales calls while still creating a safe, respectful space for clients. You’ll hear practical strategies, personal examples, and a few key mindset shifts that have helped me—and many of my clients—sell with confidence and care.

Ready to communicate with more clarity and confidence in your sales calls?
Download my free 10-Step Sales Process, including a preframe script, at goodsalespdf.com. It’s a proven framework to help you lead sales conversations with integrity, purpose, and peace.