The holidays are coming—and for most gyms, that means fewer check-ins, more cancellations and panic about cash flow. But it doesn’t have to be that way. Today on “Run a Profitable Gym,” Two-Brain founder Chris Cooper shares five simple tactics gym owners can use to boost year-end revenue without falling into the discount trap. He explains how smart, seasonal offers—such as holiday retail presales, meaningful gift cards and “save your spot” promotions—can generate real income while keeping y...
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The holidays are coming—and for most gyms, that means fewer check-ins, more cancellations and panic about cash flow. But it doesn’t have to be that way. Today on “Run a Profitable Gym,” Two-Brain founder Chris Cooper shares five simple tactics gym owners can use to boost year-end revenue without falling into the discount trap. He explains how smart, seasonal offers—such as holiday retail presales, meaningful gift cards and “save your spot” promotions—can generate real income while keeping y...
Affinity Marketing: How to Clone Your Best Clients and Keep Them Longer
Run a Profitable Gym
26 minutes
1 month ago
Affinity Marketing: How to Clone Your Best Clients and Keep Them Longer
The key to steady gym growth and stronger retention? Turning your best members into your best recruiters. In this episode of “Run a Profitable Gym,” Chris Cooper explains how to use affinity marketing to strengthen your community, keep members longer and bring in more people just like your favorite clients. Passive referral programs rarely work, so Chris shows you how to actively connect your clients’ families, coworkers and friends to your gym. He even provides an inside look at Two-Brai...
Run a Profitable Gym
The holidays are coming—and for most gyms, that means fewer check-ins, more cancellations and panic about cash flow. But it doesn’t have to be that way. Today on “Run a Profitable Gym,” Two-Brain founder Chris Cooper shares five simple tactics gym owners can use to boost year-end revenue without falling into the discount trap. He explains how smart, seasonal offers—such as holiday retail presales, meaningful gift cards and “save your spot” promotions—can generate real income while keeping y...
