Most roofing companies focus on doing great work. But what if the one thing that could grow your company wasn’t just the work… it was how you communicate? In this episode, Zach Payne of Icon Roofing shares the exact change that took his company from unknown to unstoppable. No, it wasn’t ads, lead gen, or big marketing budgets. It was dialing in customer experience, and doing it better than anyone else. Zach reveals how simple systems like pre-job walkthroughs, photo documentation, and clear...
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