AI Ep 11: AI Won’t Personalize Until You Get Serious About Data

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Revenue Rewired

Jay Feitlinger and Sarah Shepard

57 episodes

4 days ago

Reimagine how you approach marketing, sales, and revenue growth with the Revenue Rewired podcast. Hosted by StringCan Interactive’s CEO Jay Feitlinger and COO Sarah Shepard, this podcast dives into the biggest challenges mid-market B2B companies face. Weekly this dynamic duo breaks down complex strategies into actionable insights to help you align your business, maximize ROI, and drive measurable growth. No jargon (ok maybe a lil), but mainly just straight talk to fuel your revenue engine. Tune in and take your business to the next level.

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AI Ep 11: AI Won’t Personalize Until You Get Serious About Data

Revenue Rewired

1 minute 45 seconds

1 month ago

AI Ep 11: AI Won’t Personalize Until You Get Serious About Data

Everyone wants AI to deliver personalized customer experiences. But personalization doesn’t start with AI, it starts with data. In this episode of Two-Minute AI Tips, Sarah breaks down why your messy backend is the biggest blocker to smart front-end experiences.

In this episode, you’ll learn:

Why personalization starts with structured data
What teams get wrong about scaling relevance
How to prep your systems to make AI actually sound human

If you want AI to speak like it knows your customers, you have to show it who they are first.

Email: podcast@stringcaninteractive.com

Website: www.stringcaninteractive.com

Reach out to the hosts on LinkedIn:

Jay Feitlinger: https://www.linkedin.com/in/jayfeitlinger/

Sarah Shepard: https://www.linkedin.com/in/sarahshepardcoo/