Welcome to EP28 of the Retail Media Therapy podcast with Viv Craske and Colin Lewis. Retail Media Therapy comes from Grace & Co - the marketing and commerce consultancy.

In this episode:

• Atlas Vs Google – Is the browser from ChatGPT a Google Ads killer?

• Amazon no longer want to own shopping, they want to own advertising. That's the claim Viv makes as Colin explains what AWS RTB Fabric is

• Media Upfronts are appearing more and more in the retail media world - what are they and why does every Hot Shot Retail Media Network need one?

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