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A rerun of a guest appearance of Shane Murphy, Boostly's Founder & CEO.
Economics of Delivery & The Value of a High Percentage of Direct Orders | Andrew Nakkache
Restaurant Rocket Fuel
27 minutes
1 year ago
Economics of Delivery & The Value of a High Percentage of Direct Orders | Andrew Nakkache
Summary Andrew Nikash, co-founder and CEO of FIRST, discusses the challenges and opportunities of third-party delivery for restaurants. He highlights the importance of restaurants maintaining a direct relationship with their customers and offers strategies to reduce the cost of delivery while maximizing profits. Andrew emphasizes the need for restaurants to understand their unit economics and create a separate delivery profit and loss statement. He also suggests using branded tracking links a...
Restaurant Rocket Fuel
A rerun of a guest appearance of Shane Murphy, Boostly's Founder & CEO.