Roni shares five key lessons learned since starting her cash-based PT practice, emphasizing the importance of diversifying marketing strategies beyond word of mouth, creating an exceptional patient experience, working weekends, following genuine passions, and outsourcing tasks she isn't skilled at. Additionally, she adds a bonus lesson about recognizing and celebrating wins. Ronnie provides detailed insights and personal anecdotes on each topic, aimed at offering valuable advice to both new and seasoned business owners.

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