Not everyone is in the market for a full rebrand, sometimes those small intentional shifts can be enough to move the needle to more inquiries and bookings. In this episode I’m breaking down some practical, low-cost design refresh ideas for entrepreneurs looking to elevate their brand presence without breaking the bank.
I discuss the importance of a website refresh versus a full rebrand, I share some small shifts for your brand like limiting your color palette that can instantly elevate your visual presence. I share the value and importance of honing in on your brand message and how brand photography can play a significant role in your marketing.
This is a great episode if you’re looking for ways to refresh your brand without spending thousands of dollars yet still make a positive impact on building your brand authority and website. I also share a fun update in my personal life: spoiler, we’re moving!
And if you already know you want to make some quick, high-impact changes to your brand or website, you need to download my free guide “7 Quick + Easy Ways to Elevate Your Brand” that has my best tips for how to make updates - and which updates to make - starting with just 30 min. Download it here.
Takeaways:
Now is the perfect time to refresh your brand and website
Understanding the difference between a refresh and a rebrand (and which you need) is crucial
Small intentional changes can lead to significant impacts
Limiting your color palette can enhance brand clarity
Updating your brand message is essential for attracting right-fit clients
Brand photography can breathe new life into your marketing
Your website should work for you 24/7
Asking fundamental questions about your brand is important
You don't need a full rebrand to start booking higher-level clients
Links Mentioned:
Download the Free Guide “7 Quick + Easy Ways to Elevate Your Brand”
Branding vs. Rebranding podcast episode
View the Rebranding and Website Services
Book a Free Discovery Call with RuthAnn
Say Hi on Instagram or tag @r_artspace