Rebrands can be daunting especially if you’re an established business owner with hundreds of client touchpoints from courses to a podcast to dozens of products. That’s where Elizabeth McCravy was, my guest on today’s show, and I’m thrilled to share our conversation with you all about her rebrand.
Elizabeth is a Show It website designer, online business educator and host of the Breakthrough Brand podcast. She's the creator of the popular courses, Booked Out Designer and Podcast Success Blueprint. And she's the web designer behind Elizabeth McCravey Shop Templates.
As a fellow designer I really look up to Elizabeth and it was an honor to have her on the show. We chat about her rebrand, how she approached it as a designer - would she do it herself or hire help? Her best tips for someone going through a rebrand with a very established business. She shares her origin story and how she got started with entrepreneurship, how motherhood has shaped her business decisions, and she offers valuable tips for those considering a rebrand. I’m so excited for you to listen to this conversation, I know you’ll get so much from it!
Topics we cover:
Elizabeth’s start to entrepreneurship, a blessing in disguise!
How she shifted from 1:1 design work to and a template shop
Motherhood and how it influences her decisions in business
Why she hired help for her rebrand and how that impacted her growth
Best tips for anyone going through a rebrand
So much more!
If you’re feeling dissatisfied with your visual brand, like Elizabeth, but the thought of going at it alone leaves you wanting to put it on the back burner, I would love to help you navigate that process and be a sounding board for you. With almost 10 years of experience serving women entrepreneurs with sophisticated branding and Squarespace website design, I would love to invite you to a free call with me to chat about your hopes for a rebrand and how to make that happen. Visit www.rartspace.com/services to learn more.
Links Mentioned:
Visit the Elizabeth McCravy Website
Listen to the BreakThrough Brand Podcast
Follow Elizabeth on InstagramView the Rebranding and Website Services
Book a Free Discovery Call with RuthAnn
Download the Free Guide “7 Quick + Easy Ways to Elevate Your Brand”
Say Hi on Instagram or tag @r_artspace