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Rebrand with RuthAnn
RuthAnn Rafiq
59 episodes
3 days ago
Rebrand with RuthAnn is the podcast for entrepreneurs for whose businesses are growing faster than they can keep up with. Rebranding is key to transforming how you show up online – when you have a modern, strategic and elevated brand your business can grow and scale with clarity, confidence, and credibility. But DIY shouldn't be your go-to anymore. You need an expert in your corner. RuthAnn Rafiq, owner of R Artspace, has been designing brands and websites since 2016 and has worked with dozens of women to elevate their online presence. Using expert interviews and client BTS, this podcast sheds
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Entrepreneurship
Business
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All content for Rebrand with RuthAnn is the property of RuthAnn Rafiq and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Rebrand with RuthAnn is the podcast for entrepreneurs for whose businesses are growing faster than they can keep up with. Rebranding is key to transforming how you show up online – when you have a modern, strategic and elevated brand your business can grow and scale with clarity, confidence, and credibility. But DIY shouldn't be your go-to anymore. You need an expert in your corner. RuthAnn Rafiq, owner of R Artspace, has been designing brands and websites since 2016 and has worked with dozens of women to elevate their online presence. Using expert interviews and client BTS, this podcast sheds
Show more...
Entrepreneurship
Business
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42: Crafting Your Niche with Brand Strategist Mallika Malhotra
Rebrand with RuthAnn
40 minutes 39 seconds
1 year ago
42: Crafting Your Niche with Brand Strategist Mallika Malhotra

Welcome back to Rebrand with RuthAnn, where we explore the real stories behind building a brand and balancing life. In this episode, I’m super excited to chat with Mallika Malhotra, an award-winning brand strategist who swapped corporate life for entrepreneurship. We're unpacking how she navigated the big pivots from advertising guru to branding expert while juggling a big family life. Mallika talks about her journey of finding her niche, the difficulties she encountered, and her secrets to becoming the go-to expert in her field. So, whether you’re a new entrepreneur or looking to refresh your brand, you’ll want to hear Mallika’s insights on making impactful changes that align with your passion. Grab your favorite drink, get comfy, and join us for a heart-to-heart on making big moves in business and life!


Topics:

  • How Mallika transitioned from corporate advertising to empowering female entrepreneurs

  • Navigating the challenges and triumphs of raising a family while building a business

  • Why niching down can set you apart in a crowded market

  • How to design your business to align with your personal life and goals

  • Mallika's approach to helping clients become visible experts in their field


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Visit this episode's blog post ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

Connect with me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@r_artspace⁠⁠⁠⁠

Learn more about ⁠⁠⁠working together

Rebrand with RuthAnn
Rebrand with RuthAnn is the podcast for entrepreneurs for whose businesses are growing faster than they can keep up with. Rebranding is key to transforming how you show up online – when you have a modern, strategic and elevated brand your business can grow and scale with clarity, confidence, and credibility. But DIY shouldn't be your go-to anymore. You need an expert in your corner. RuthAnn Rafiq, owner of R Artspace, has been designing brands and websites since 2016 and has worked with dozens of women to elevate their online presence. Using expert interviews and client BTS, this podcast sheds