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Real Agency

Adam Mackay

18 episodes

2 months ago

Meet Ricardo and Sophia — a young couple bringing creativity, passion, and a fresh approach to the world of estate agency. 🎶➡🏡 In this episode of Real Agency Chat, Roger and Steve sit down with the duo to hear how they went from studying music to launching their careers as estate agents with Adam and Jamie. After experiencing poor service while searching for their own home, they decided to change the game — offering clients the communication, trust, and personal touch they wished they’d had....

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Entrepreneurship

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Meet Ricardo and Sophia — a young couple bringing creativity, passion, and a fresh approach to the world of estate agency. 🎶➡🏡 In this episode of Real Agency Chat, Roger and Steve sit down with the duo to hear how they went from studying music to launching their careers as estate agents with Adam and Jamie. After experiencing poor service while searching for their own home, they decided to change the game — offering clients the communication, trust, and personal touch they wished they’d had....

Show more...

Entrepreneurship

Episodes (18/18)

Real Agency

From Music to Real Estate | Ricardo & Sophia’s Journey into the Next Generation of Estate Agency

Meet Ricardo and Sophia — a young couple bringing creativity, passion, and a fresh approach to the world of estate agency. 🎶➡🏡 In this episode of Real Agency Chat, Roger and Steve sit down with the duo to hear how they went from studying music to launching their careers as estate agents with Adam and Jamie. After experiencing poor service while searching for their own home, they decided to change the game — offering clients the communication, trust, and personal touch they wished they’d had....

2 months ago

6 minutes

Real Agency

From High Street to High-End: Melanie Attwater on Luxury Estate Agency, Self-Employment & eXp UK Success

In this episode, we sit down with luxury estate agent Melanie Attwater, one of the UK's leading voices in the self-employed estate agency movement with eXp UK. Melanie shares her inspiring journey from renovating Victorian homes to becoming a trusted name in the luxury property market, why she left the high street model, and how the eXp platform gave her the freedom to scale her business globally. 💬 Topics Covered: Why Melanie left traditional estate agencyHow she built a luxury property bran...

3 months ago

34 minutes

Real Agency

From Burnout to Balance: Joe Rylett’s Honest Journey in Estate Agency | Real Agency Talk

In this powerful episode of Real Agency Talk, we sit down with Joe Rylett — one of the longest-serving eXp agents in the UK — for a raw and inspiring conversation about life, mental health, and building a thriving business in estate agency. Joe opens up about his journey from policing to property, the pressures of high-street agency life, and the burnout that nearly made him walk away from the industry. He shares how going self-employed with eXp gave him back his freedom, balance, and purpose...

3 months ago

28 minutes

Real Agency

Why Most Estate Agents Fail Going Solo | How eXp UK Helps You Succeed with Support, Leads & Marketing

Thinking of launching your own estate agency? Before you go it alone, listen to this conversation with John Savage about what really makes agents succeed — and why so many fail when they try to do it without a plan. In this episode, we talk about: ✅ The biggest mistakes new self-employed agents make ✅ Why having a launch plan is essential to hit the ground running ✅ How eXp UK gives you the tools, support, lead generation, and marketing to grow fast ✅ Real results: 23 listings and 5 s...

4 months ago

23 minutes

Real Agency

How to Build a Brand with Passion, Purpose & Patience | Christian Ciraolo on Real Agency Talk

In this episode of Real Agency Talk, we sit down with Christian Ciraolo, founder of multiple successful ventures including Modern Group, Modern Lending, and Next Door Photos. Christian shares his journey from selling houses to building standout brands, and the challenges, pivots, and insights that came along the way. Whether you're an estate agent, entrepreneur, or creative thinker, you'll be inspired by Christian's energy, mindset, and strategies for building with intention — not just ambiti...

4 months ago

42 minutes

Real Agency

How to Succeed as a Self-Employed Estate Agent in 2025 | Jacob's Mission in Islington

In this inspiring episode, Adam Mackay sits down with Jacob, a passionate new estate agent on a mission to become Islington’s go-to personal property expert. 🚀 We dive deep into: Why he left the traditional agency routeHow he built his own branded platform & map for listingsThe importance of market knowledge & local expertiseTop tips for agents going self-employed in 2025Predictions for the future of estate agency in the UKThe power of owning your digital presence,💡 Whether you're alr...

5 months ago

37 minutes

Real Agency

Inside eXp’s Rise to the Top: Adam Day on Leading 700+ Agents Without a Marketing Budget

In this episode of Real Agency Talk, Steve and Stephen sit down with Adam Day, the driving force behind eXp UK, to discuss what really makes a high-performing estate agent in 2025. We dive into: The mindset and habits of successful agentsChallenges in the downsizer demographicThe problem with equity release and its impact on the marketWhy the UK government is failing on housing supplyHow eXp grew to 700 agents with zero marketing budgetThe importance of having a purpose, consistency, and a 5-...

5 months ago

21 minutes

Real Agency

The Future of Estate Agents: Collaboration, Authenticity & Changing Industry Standards | Real Talk with Grace

What does the future hold for estate agents? In this candid conversation with Grace, we dive deep into the evolving world of real estate—from the power of collaboration and the need for authenticity to raising industry standards and winning client trust. Discover why specialism and personal connection are becoming the game changers in a digital world, and how agents can break old stereotypes to thrive in a competitive market. Whether you're an agent, seller, or just curious about the real est...

5 months ago

58 minutes

Real Agency

From Employee to Successful Self-Employed Estate Agent | Alex’s Journey with eXp UK

In this episode of Real Agency Talk, we sit down with Alex, a rising star in the estate agency world, who shares his inspiring journey from traditional high street estate agent to building his own self-employed business with eXp UK. Starting nearly 15 years ago, Alex climbed the ranks in a conventional agency model—eventually managing branches and teams—before taking the leap into self-employment. He reveals the pivotal moment that made him reconsider the employed model, how he built his mind...

5 months ago

23 minutes

Real Agency

How Kevin Parsons Built a 40+ Year Career in Estate Agency | Real Agency Talk Podcast

In this episode of Real Agency Talk, we sit down with Kevin Parsons, an estate agency legend with over 40 years of experience in the industry. From his first job in 1979 to building one of the most respected agencies in the UK, Kevin shares honest insights into what it takes to succeed—and stay sane—in the property business. 🔑 What you'll learn: How Kevin got started in estate agencyWhat made him love (and hate) the jobThe big lessons from four decades in the industryHis advice to new agents ...

6 months ago

29 minutes

Real Agency

Mentorship vs Coaching: How Top Estate Agents Grow | Matt Giggs | Real Agency

What’s the real difference between mentorship and coaching — and why does it matter if you want to succeed in estate agency or business? In this powerful conversation, we reflect on real-life examples from the world of sport and property, featuring insights into personal growth, business clarity, and the journey from employee to self-employed agent. We cover: 🔹 The importance of having a mentor who doesn’t need you to win 🔹 Why coaching is about asking the right questions — not giving the an...

6 months ago

49 minutes

Real Agency

Why I Brought My Whole Estate Agency to eXp | Real Talk with Adam Mackay

Discover why Adam Mackay made the bold move to bring his entire independent estate agency business—and team—under the eXp UK model. In this honest and insightful conversation with Roger Black, Adam shares the real benefits of partnering with eXp, including reduced overheads, better customer service, agent empowerment, and the ability to scale without losing your personal touch. Whether you're an estate agency owner considering the switch or an agent looking to understand the power of the eXp...

6 months ago

8 minutes

Real Agency

Building Confidence and Success as a Self-Employed Estate Agent - Donna Vincent - Real Agency

In this episode, we dive into the journey of growing from a hesitant agent to a confident, self-employed estate agent with eXp UK. We talk about overcoming early career barriers, building lasting confidence, the power of learning through podcasts, books, and community support, and why the self-employed model is the future of estate agency. Plus, we explore the importance of local knowledge, personal branding, and what it truly takes to succeed in today’s market. Whether you're thinking about ...

6 months ago

27 minutes

Real Agency

From Corporate to Cutting-Edge: Chris Kyriacou Joins Real Agency

In this episode, we sit down with Chris Kyriacou - a trailblazer in estate agency digital marketing and the newest member of the Real Agency Group. Joined by Roger and Adam, Chris opens up about his journey from 15 years in the corporate world to launching one of the first digital lead gen agencies for estate agents. We talk about the shift to social media, why Facebook ads still matter, how agents can stay top of mind in a competitive market, and what it really takes to build a brand that pe...

6 months ago

8 minutes

Real Agency

Designing for Emotion: How Interiors Shape the Way We Live | with Samantha Pope | Real Agency Podcast

In this episode of Real Agency Talk, Adam, Jamie, and Steve are joined by interior architect Samantha Pope for an inspiring conversation about the deeper role design plays in our homes — and in the property industry as a whole. Samantha breaks down how great interior architecture is about more than just aesthetics. It's about creating emotion, flow, and functionality in every space. From lighting and layout to colour and client psychology, she shares how she approaches design to help people f...

7 months ago

24 minutes

Real Agency

Real Agency Podcast: Raising the Bar in Estate Agency with John Savage

Welcome to the Real Agency Podcast, where industry insiders share their expertise, tips, and strategies to help estate agents succeed. Hosted by Adam Mackay and co-host Roger Black, this episode features an exciting conversation with John Savage—a former military professional turned estate agent, and a passionate advocate for raising the standards of estate agency. In this inspiring episode, John opens up about his journey from the military to the world of property, revealing how his backgrou...

7 months ago

19 minutes

Real Agency

The Power of Home Staging with Elaine Penhaul: Faster Sales & Higher Offers

In this episode of The Real Agency Podcast, I’m joined by my co-hosts Jamie Fisher and Steve Backley, along with special guest Elaine Penhaul from Lemon and Lime Interiors. We dive into the real impact of home staging—how it speeds up sales, boosts offer prices, and helps sellers secure their next home faster. Elaine shares eye-opening stats, including how staged properties sell in 25 days on average compared to the national average of 66+ days. We also break down the importance of understand...

7 months ago

30 minutes

Real Agency

Olympic Mindset - Steve Backley - Roger Black

In this episode of the Real Agency Podcast, Adam sits down with two British sporting legends, Roger Black and Steve Backley, to discuss their incredible careers, the mindset of elite athletes, and why they’re now bringing that same winning mentality to the world of estate agency as ambassadors for eXp UK. 🏅 Roger Black – A 400m sprinting icon, with multiple Olympic, World, and European Championship medals under his belt. Known for his drive, discipline, and relentless pursuit of excellence, ...

7 months ago

24 minutes