Do you want to crush your fundraising goals in 2025? Tune in as we talk about donation page best practices! Windy Keene, Customer Success Manager of Qgiv fundraising platform, joins Ashley Prior, BDI Digital Marketing Manager, to share how you can optimize your donation pages and forms for fundraising success. In this episode, you’ll learn:How to identify if your forms are working (and what to do ASAP if they’re not!)Best practices for images, CTAs and forms on mobileHow to optimiz...

Are you looking for new fundraising strategies that can increase revenue and response? See how digital marketing testing can help!BDI Director of Digital Strategy Nicole Ige-Hutto is sharing some impactful testing ideas to elevate your digital marketing. In this episode, you’ll hear:Why regular digital marketing testing is crucial for your nonprofit’s successStep-by-step guidance on how to conduct digital marketing tests effectivelyReal-world examples of successful marketing tests and wh...

AI is showing no signs of slowing down! And at BDI, we’re committed to exploring this new frontier, responsibly, to put these innovations to work. Our goal is to help you maximize your impact as you incorporate AI in your nonprofit’s daily operations.BDI’s Chief Intelligence Officer, Mike Rogers, and Chief Creative Officer, James Read, are joined by some of the brightest minds on our Creative Team to continue their timely conversation about this developing technology.In this second-part...

In the last 12 months, artificial intelligence (AI) has taken the world by storm, and you’ve likely felt the effects at your organization! From the rapid rise of ChatGPT and other AI tools, it can be hard to keep up – and hard to know when and how to dive in. BDI’s Chief Intelligence Officer, Mike Rogers, and Chief Creative Officer, James Read, are eager to help. In this episode, you’ll learn…A helpful history of AI and how it worksPossible applications of AI in fundraisingHow AI ca...

What do you do when there’s tension between what you think your brand should sound like and fundraising best practices? Anna Koons, BDI Creative Content Manager, discusses the balance between staying true to your nonprofit’s brand while still getting results – and why it’s a healthy dynamic to have. In this episode, you’ll learn…How to handle tension between brand style and best practice When and when not to prioritize brand guidelinesWhy an outside perspective can be helpfulBo...

How much does your fundraising copy impact your results? Anna Koons, BDI Creative Content Manager, is sharing how effective fundraising starts with consistent, clear communications – and how you can make this happen at your organization, starting today!In this episode, you’ll learn how to…Develop a style guide of copy mandatories for stronger fundraisingIdentify your organization’s unique brand voiceLet go of details that don’t really matter when it comes to resultsIt’s critical to under...

Unwrap the top fundraising trends of 2023… and look forward to what’s coming next! Katrina Williams and Maddie Lara from BDI’s Marketing team take us on a walk down memory lane. Tune in now for this rewind on the top trends and insights from the last year. In this episode, you’ll dive deeper into 2023’s…Shifts in giving + surprising results in philanthropyDevelopments in AI + applications for fundraisersTrends in marketing + what we predict will be BIG in the new yearWe’re also reve...

Want to boost your nonprofit team’s engagement? Looking to share the workload more evenly when it comes to development? Seeking ways to strengthen your fundraising? If you answered yes, tune in! This week’s episode of “Ready Set Give” dives into development strategies for all! Learn to empower EVERYONE on your team to do the all-important work of development (while protecting them – and yourself – from burnout).Drawing on 15 years in nonprofit fundraising, BDI Strategist and Sr. Account ...

Are you looking to inspire more generosity through your fundraising appeals? Start with storytelling!Jhovany Quiroz and Courtney Hamilton from BDI’s Storytellers team share how powerful stories, photos and videos from your organization can unlock giving… and encourage your community’s investment in your cause long-term.You’ll learn…How to tell inspiring, real-life stories of transformation that inspire giving.Tools and tips for effective and efficient storytelling interviews.Ideas to amplify ...

Are you making these 7 email marketing mistakes?BDI’s Digital Implementation Manager, Ashley Prior, has built a lot of great fundraising emails in her day… but she’s also seen a lot of nonprofit organizations struggle to apply email marketing best practices. They give in to common fears, and the temptation of sending “good enough” emails, when a few small tweaks could greatly increase their engagement!You’ll learn…How to avoid common pitfalls that lead to email marketing purgatory 🪦(AKA the “...

Do you ever feel like your organization is your community’s best kept secret? Discover how an awareness campaign can help you get the word out!BDI’s Chief Client Officer, Lolly Colombo, and BDI’s SVP Creative, James Read, share how nonprofit organizations of any size can launch a successful awareness campaign that cultivates long-term community trust and strengthens fundraising results.You’ll learn…What awareness campaigns are and why they are important for fundraising.The best time to launch...

Welcome to “Ready Set Give” – BDI’s new podcast that is dedicated to helping YOU prepare, plan and launch bold fundraising strategies that change lives. Tune in for inspiration and insightful conversations with leaders in the nonprofit world… and get ready to GO further with your fundraising. In our first episode, BDI’s Senior Creative Director, Sarah Wallin, shares all about one essential ingredient of the creative process: Collaboration!You’ll learn…How to turn a siloed team into an in...