Navigating Economic Downturns: Adapting Your Sales and Marketing Strategy In this episode of the Purpose and Profit Podcast, Jess Sato continues the discussion on managing business growth during economic slowdowns. She addresses the common question of whether to lower prices and explains why maintaining your value and adapting your message is more effective. Jess outlines four psychological buyer types identified by Harvard Business Review researchers and offers strategies for selling to eac...
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Navigating Economic Downturns: Adapting Your Sales and Marketing Strategy In this episode of the Purpose and Profit Podcast, Jess Sato continues the discussion on managing business growth during economic slowdowns. She addresses the common question of whether to lower prices and explains why maintaining your value and adapting your message is more effective. Jess outlines four psychological buyer types identified by Harvard Business Review researchers and offers strategies for selling to eac...
Why Investing in Women’s Ideas Is the Smartest Move We Can Make
Purpose + Profit Podcast
10 minutes
5 months ago
Why Investing in Women’s Ideas Is the Smartest Move We Can Make
Amplifying Women's Voices: The Smart Investment Society Needs In this episode of the Purpose and Profit Podcast, host Jess Sato discusses the crucial importance of investing in women's ideas from both societal and business perspectives. Inspired by International Women's Day, Jess delves into data highlighting the success and profitability driven by women-led businesses. She challenges listeners to acknowledge the systemic barriers that women face, especially under an administration th...
Purpose + Profit Podcast
Navigating Economic Downturns: Adapting Your Sales and Marketing Strategy In this episode of the Purpose and Profit Podcast, Jess Sato continues the discussion on managing business growth during economic slowdowns. She addresses the common question of whether to lower prices and explains why maintaining your value and adapting your message is more effective. Jess outlines four psychological buyer types identified by Harvard Business Review researchers and offers strategies for selling to eac...