Navigating Economic Downturns: Adapting Your Sales and Marketing Strategy In this episode of the Purpose and Profit Podcast, Jess Sato continues the discussion on managing business growth during economic slowdowns. She addresses the common question of whether to lower prices and explains why maintaining your value and adapting your message is more effective. Jess outlines four psychological buyer types identified by Harvard Business Review researchers and offers strategies for selling to eac...
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Navigating Economic Downturns: Adapting Your Sales and Marketing Strategy In this episode of the Purpose and Profit Podcast, Jess Sato continues the discussion on managing business growth during economic slowdowns. She addresses the common question of whether to lower prices and explains why maintaining your value and adapting your message is more effective. Jess outlines four psychological buyer types identified by Harvard Business Review researchers and offers strategies for selling to eac...
What Happens When Your Business Growth Just... Stops?
Purpose + Profit Podcast
33 minutes
3 weeks ago
What Happens When Your Business Growth Just... Stops?
Navigating Business Stagnation: Strategies for Renewed Growth In this episode of the Purpose and Profit Podcast, Jess Sato addresses a common issue faced by business owners: stagnation and slowed growth. Offering personal insights and referencing industry data, she explores why businesses experience cycles of rapid growth and slowdowns. Jess highlights the importance of clarity in messaging, the evolution of consumer behavior, and the need to adjust marketing strategies to remain relev...
Purpose + Profit Podcast
Navigating Economic Downturns: Adapting Your Sales and Marketing Strategy In this episode of the Purpose and Profit Podcast, Jess Sato continues the discussion on managing business growth during economic slowdowns. She addresses the common question of whether to lower prices and explains why maintaining your value and adapting your message is more effective. Jess outlines four psychological buyer types identified by Harvard Business Review researchers and offers strategies for selling to eac...
