If you’re ending your workday exhausted but can’t point to how you actually moved your fundraising forward, you might be caught in the fundraising busywork trap. In this episode, I’m breaking down why so many nonprofit leaders confuse “activity” with “progress,” and how fear, comfort, and overthinking keep your mission stuck in motion but not momentum. You’ll learn how to identify low-ROI tasks, make courageous decisions that drive funding, and replace cluttered calendars with confident acti...
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If you’re ending your workday exhausted but can’t point to how you actually moved your fundraising forward, you might be caught in the fundraising busywork trap. In this episode, I’m breaking down why so many nonprofit leaders confuse “activity” with “progress,” and how fear, comfort, and overthinking keep your mission stuck in motion but not momentum. You’ll learn how to identify low-ROI tasks, make courageous decisions that drive funding, and replace cluttered calendars with confident acti...
163: Stop Sending Newsletters: Why They Don’t Raise Money
Nonprofit leaders love to default to newsletters - long, clunky, “Fall Update”-style emails stuffed with program blurbs, raffle announcements, and event reminders. But newsletters don’t raise money. In fact, they train donors to skim, ignore, or unsubscribe. In this episode, I break down why newsletters flop, what you should be sending instead, and how shifting to single-topic, story-driven campaigns can multiply your revenue without adding more work. You’ll learn how to replace the newslette...
If you’re ending your workday exhausted but can’t point to how you actually moved your fundraising forward, you might be caught in the fundraising busywork trap. In this episode, I’m breaking down why so many nonprofit leaders confuse “activity” with “progress,” and how fear, comfort, and overthinking keep your mission stuck in motion but not momentum. You’ll learn how to identify low-ROI tasks, make courageous decisions that drive funding, and replace cluttered calendars with confident acti...