How AI is changing founder branding with Jake Isham

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Prompt to Market with Mukund Mohan

mukundmohan

54 episodes

4 days ago

Prompt to Market is the go-to podcast for marketers, founders, and GTM leaders who want to unlock the future of go-to-market strategy with the power of AI. Each week, we break down how top companies are using prompts, automation, and smart systems to accelerate customer acquisition, launch new products, and scale faster. From AI-powered content and lead scoring to the latest GTM frameworks, we explore what’s working now — and what’s coming next. Whether you’re a B2B SaaS leader, growth marketer, or product builder, this show will help you stay ahead of the curve. Tune in to get actionable insi

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How AI is changing founder branding with Jake Isham

Prompt to Market with Mukund Mohan

27 minutes 18 seconds

1 week ago

How AI is changing founder branding with Jake Isham

🎙️ In this episode, we chat with Jake Isham — founder and CEO of My Influencer Agency (MIA), one of the most dynamic players at the intersection of influencer marketing, AI, and performance-driven storytelling. Jake’s journey from Hollywood film production to building a next-generation influencer agency is nothing short of remarkable. He’s worked with hundreds of brands and creators, helping them turn authentic content into measurable business outcomes.

At MIA, Jake is leveraging AI-powered creator matching, predictive analytics, and data-driven campaign design to revolutionize how brands collaborate with influencers. Instead of relying on vanity metrics, his team uses machine learning to identify the right creator-brand fit, forecast engagement outcomes, and optimize ROI in real time. The result? Scalable influencer campaigns that actually convert.

We dive into Jake’s philosophy on the future of AI in creator marketing, how data and storytelling can coexist beautifully, and why traditional advertising is giving way to personality-led content ecosystems.

This episode is packed with insights for marketers, founders, and creators looking to scale brand impact through AI and authentic influence.

#InfluencerMarketing #AIinMarketing #CreatorEconomy #JakeIsham #MyInfluencerAgency #MarketingPodcast #BrandStrategy #PerformanceMarketing