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Prompt to Market with Mukund Mohan
mukundmohan
54 episodes
4 days ago
Prompt to Market is the go-to podcast for marketers, founders, and GTM leaders who want to unlock the future of go-to-market strategy with the power of AI. Each week, we break down how top companies are using prompts, automation, and smart systems to accelerate customer acquisition, launch new products, and scale faster. From AI-powered content and lead scoring to the latest GTM frameworks, we explore what’s working now — and what’s coming next. Whether you’re a B2B SaaS leader, growth marketer, or product builder, this show will help you stay ahead of the curve. Tune in to get actionable insi
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Marketing
Business
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All content for Prompt to Market with Mukund Mohan is the property of mukundmohan and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Prompt to Market is the go-to podcast for marketers, founders, and GTM leaders who want to unlock the future of go-to-market strategy with the power of AI. Each week, we break down how top companies are using prompts, automation, and smart systems to accelerate customer acquisition, launch new products, and scale faster. From AI-powered content and lead scoring to the latest GTM frameworks, we explore what’s working now — and what’s coming next. Whether you’re a B2B SaaS leader, growth marketer, or product builder, this show will help you stay ahead of the curve. Tune in to get actionable insi
Show more...
Marketing
Business
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AI and the enterprise with Scott Wilder of Lastpass
Prompt to Market with Mukund Mohan
27 minutes 46 seconds
1 month ago
AI and the enterprise with Scott Wilder of Lastpass

🎙️ In this episode, we chat with Scott K. Wilder — Global Head of Digital Self-Serve at LastPass.  With more than two decades of experience across technology, marketing, and customer engagement, Scott has led transformational programs at companies like Google, Apple, Intuit, Marketo, Udacity, HubSpot, and Adobe.  At LastPass, he is responsible for scaling self-serve and digital experiences that help millions of users securely manage their identities online.  


Scott’s work lives at the intersection of AI, customer experience, and scalable growth. He has long championed AI-driven support, automated journeys, and data-led self-service models to reduce friction and increase user trust.  We explore how he applies principles of human-centric design to AI systems, how LastPass balances security with usability, and what differentiates AI-powered self-service from legacy support.


🧠 This episode is a must-listen for SaaS founders, product leaders, CX strategists, and AI enthusiasts who want to understand how to build trusted, scalable, autonomous digital experiences that don’t sacrifice security or empathy.


🔍 Topics we cover:


  • AI in customer self-service & support

  • Balancing security, usability, and automation

  • Lessons from scale: from Google to LastPass

  • Using data to inform service design

    #AI #CustomerExperience #SelfService #SaaS #LastPass #DigitalTransformation


Prompt to Market with Mukund Mohan
Prompt to Market is the go-to podcast for marketers, founders, and GTM leaders who want to unlock the future of go-to-market strategy with the power of AI. Each week, we break down how top companies are using prompts, automation, and smart systems to accelerate customer acquisition, launch new products, and scale faster. From AI-powered content and lead scoring to the latest GTM frameworks, we explore what’s working now — and what’s coming next. Whether you’re a B2B SaaS leader, growth marketer, or product builder, this show will help you stay ahead of the curve. Tune in to get actionable insi