MKTG // Marketing for the Holidays

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PRO/JECT : Marketing, Mindset & Making It Work—On Your Terms

Christina Hunt

34 episodes

1 week ago

Welcome to PRO/JECT, the podcast for small business owners, entrepreneurs, and creatives who want to build impactful brands, improve their marketing strategies, and develop a business that aligns with who they are. We cover everything from marketing, productivity, and branding to mindset shifts, human design, and navigating the challenges of entrepreneurship. If you’re tired of the "one-size-fits-all" approach to business, this podcast is for you.

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MKTG // Marketing for the Holidays

PRO/JECT : Marketing, Mindset & Making It Work—On Your Terms

12 minutes 32 seconds

1 year ago

MKTG // Marketing for the Holidays

In this holiday-themed episode of Pro-ject, I dive into holiday marketing strategies designed to help small businesses and e-commerce brands stand out in a season full of noise.

This episode covers the four main holiday consumer mindsets—deliberate, deal-seeking, determined, and devoted—and offers actionable advice on tailoring your approach to each group.

From when to launch your promotions to simplifying your messaging and segmenting your audience, these insights will help you make the most of the busiest sales season. If you’ve been considering paid ads, I also share why now may not be the best time to start and suggest focusing on your existing audience instead.

Join me for tips, timelines, and tricks to keep your holiday marketing stress-free and effective.

#HolidayMarketing #SmallBusinessTips #EcommerceStrategy #CustomerExperience #MarketingMindset